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  • All HBS Web  (5,581)
    • People  (21)
    • News  (1,655)
    • Research  (2,222)
    • Events  (14)
    • Multimedia  (14)
  • Faculty Publications  (657)
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  • January–February 2020
  • Article

Are You Undervaluing Your Customers?: It’s Time to Start Measuring and Managing Their Worth

By: Rob Markey
Leaders recognize that they should manage their businesses to maximize the value of the customer base. But too often, earnings pressures result in cost-cutting measures that hurt customers.

Loyalty-leading companies operate differently. They create systems for... View Details

Keywords: Customer Experience; Customer Value; Customer Centric Initiative; Customer Focused Organization; Customer Lifetime Value; Customer Focus and Relationships; Customer Value and Value Chain; Operations; Business Strategy
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Markey, Rob. "Are You Undervaluing Your Customers? It’s Time to Start Measuring and Managing Their Worth." Harvard Business Review 98, no. 1 (January–February 2020): 42–50.
  • 1986
  • Other Unpublished Work

Currency Values in a Continuous Time Capital Asset Pricing Model Driven by Asset Supplies

By: K. A. Froot
Keywords: Currency; Asset Pricing; Capital
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Froot, K. A. "Currency Values in a Continuous Time Capital Asset Pricing Model Driven by Asset Supplies." Massachusetts Institute of Technology (MIT), 1986.
  • 28 Aug 2023
  • Research & Ideas

The Clock Is Ticking: 3 Ways to Manage Your Time Better

weeks—so that they could begin to enjoy themselves more fully. There’s no substitute for extended time away from work, and it requires intentional planning and boundary-setting. But the most important lesson from the pandemic on how we... View Details
Keywords: by Kristen Senz
  • 2011
  • Book

Fair Value Measurements Answer Book

By: H. David Sherman
Save time and eliminate uncertainties with the Fair Value Measurements Answer Book (formerly the FAS 157 Answer Book), the most comprehensive and authoritative resource for getting quick and accurate information about the adoption, planning, and implementation of ASC... View Details
Keywords: ASC Topic 820; Fair Value Accounting; Corporate Disclosure
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Sherman, H. David. Fair Value Measurements Answer Book. Chicago, IL: CCH Incorporated, 2011.
  • July 2022
  • Article

What Do I Make of the Rest of My Life? Global and Quotidian Life Construal across the Retirement Transition

By: Jeff Steiner and Teresa M. Amabile
Retirement means relinquishing the daily structure that work provides and the career-dependent meanings that it offers life narratives. The retirement transition can therefore involve contemplating both how to spend newly-freed daily time and the implications of... View Details
Keywords: Retirement Transition; Life Narrative; Construal Level Theory; Global Construal; Quotidian Construal; Meanings Of Work And Retirement; Retirement; Transition; Perspective
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Steiner, Jeff, and Teresa M. Amabile. "What Do I Make of the Rest of My Life? Global and Quotidian Life Construal across the Retirement Transition." Art. 104137. Organizational Behavior and Human Decision Processes 171 (July 2022).
  • Research Summary

Creating Corporate Value Added

By: Joseph L. Bower
In response to dramatic changes in the business environment--hypercompetition in many traditional industries, short product life cycles, and new competitors based in emerging nations--successful companies have responded by repositioning themselves in the global markets... View Details
  • February 2002
  • Article

Market Timing and Capital Structure

By: Malcolm Baker and Jeffrey Wurgler
It is well known that firms tend to raise equity when their market values are high relative to book and past market values. We document that the resulting effects on capital structure are very persistent. As a consequence, current capital structure is strongly related... View Details
Keywords: Valuation; Equity; Capital Structure; Theory; Market Timing; Financial Markets
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Baker, Malcolm, and Jeffrey Wurgler. "Market Timing and Capital Structure." Journal of Finance 57, no. 1 (February 2002): 1–32. (Winner of Brattle Prize. First Prize Paper For outstanding papers on corporate finance published in the Journal of Finance presented by Brattle Group, Inc. Reprinted in Recent Developments in Corporate Finance, edited by Jay Ritter. Edward Elgar Publishing: UK, 2005.)
  • 2024
  • Working Paper

The Value of Open Source Software

By: Manuel Hoffmann, Frank Nagle and Yanuo Zhou
The value of a non-pecuniary (free) product is inherently difficult to assess. A pervasive example is open source software (OSS), a global public good that plays a vital role in the economy and is foundational for most technology we use today. However, it is... View Details
Keywords: Valuation; Open Source Distribution; Applications and Software
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Hoffmann, Manuel, Frank Nagle, and Yanuo Zhou. "The Value of Open Source Software." Harvard Business School Working Paper, No. 24-038, January 2024.
  • February 2012 (Revised January 2013)
  • Case

The New York Times Paywall

By: Vineet Kumar, Bharat Anand, Sunil Gupta and Felix Oberholzer-Gee
On March 28, 2011, The New York Times website became a restricted site where most of the content was protected behind a "paywall." Users who exceeded the limit of 20 free articles per month were required to pay for either a digital or print subscription. The newspaper... View Details
Keywords: Newspapers; Strategy; Journalism and News Industry; Publishing Industry
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Kumar, Vineet, Bharat Anand, Sunil Gupta, and Felix Oberholzer-Gee. "The New York Times Paywall." Harvard Business School Case 512-077, February 2012. (Revised January 2013.)
  • 10 Sep 2014
  • Research & Ideas

Become a Value Creator

But when you extend yourself in a way that creates value for a coworker and for the company as a whole, many times a good portion of the pie will come back to you. Rewards, in the form of greater... View Details
Keywords: by Dina Gerdeman
  • July 1981
  • Article

On Market Timing and Investment Performance Part I: An Equilibrium Theory of Value for Market Forecasts

By: Robert C. Merton
Keywords: Investment; Performance; Theory; Value; Forecasting and Prediction; Markets
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Merton, Robert C. "On Market Timing and Investment Performance Part I: An Equilibrium Theory of Value for Market Forecasts." Journal of Business 54, no. 3 (July 1981): 363–406.
  • April 2012
  • Article

Finding the Right Mix: How the Composition of Self-managing Multicultural Teams' Cultural Value Orientation Influences Performance Over Time

By: Chi-Ying Cheng, Roy Y.J. Chua, Michael W. Morris and Leonard Lee
This research investigates a new type of team that is becoming prevalent in global work settings, namely, self-managing multicultural teams. We argue that challenges that arise from cultural diversity in teams are exacerbated when teams are leaderless, undermining... View Details
Keywords: Management Practices and Processes; Performance; Problems and Challenges; Groups and Teams; Risk and Uncertainty; Culture; Value
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Cheng, Chi-Ying, Roy Y.J. Chua, Michael W. Morris, and Leonard Lee. "Finding the Right Mix: How the Composition of Self-managing Multicultural Teams' Cultural Value Orientation Influences Performance Over Time." Journal of Organizational Behavior 33, no. 3 (April 2012): 389–411.
  • 04 Jun 2012
  • Research & Ideas

The Business of Life

Review), the book shows the value of applying scholarly business theories to major life decisions. The key idea is that the same causal mechanisms that drive big businesses can be just as effective in... View Details
Keywords: by Carmen Nobel
  • January 2019
  • Editorial

Accounting for Time

By: Ashley Whillans and Hanne Collins
Keywords: Time Management; Valuation; Happiness
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Whillans, Ashley, and Hanne Collins. "Accounting for Time." Harvard Business Review: The Big Idea (January 2019).
  • 2024
  • Working Paper

Valuing Stocks With Earnings

By: Sebastian Hillenbrand and Odhrain McCarthy
We show that commonly used aggregate earnings are several times as volatile as stock prices over the last three decades. Movements in the price-earnings ratio are thus entirely explained by earnings growth and unrelated to future returns. As an alternative to the... View Details
Keywords: Price; Investment Portfolio; Stocks; Behavioral Finance; Accounting
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Hillenbrand, Sebastian, and Odhrain McCarthy. "Valuing Stocks With Earnings." Working Paper, April 2024.
  • 15 Jan 2009
  • Sharpening Your Skills

Sharpening Your Skills: Career & Life Balance

Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions To Be Answered How do I get past a feeling of being stuck in life or work? Can I resist the... View Details
Keywords: Re: Multiple Faculty
  • 2025
  • Book

Retiring: Creating a Life That Works for You

By: Teresa M. Amabile, Lotte Bailyn, Marcy Crary, Douglas T. Hall and Kathy E. Kram
Retirement, as a major life transition, can be both thrilling and challenging in unexpected ways. Written by acclaimed authors in the fields of business leadership, careers, and work, this book goes beyond the typical financial and health-related advice on retirement,... View Details
Keywords: Retirement
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Amabile, Teresa M., Lotte Bailyn, Marcy Crary, Douglas T. Hall, and Kathy E. Kram. Retiring: Creating a Life That Works for You. Routledge, 2025.
  • 2006
  • Working Paper

The Value of a 'Free' Customer

By: Sunil Gupta, Carl F. Mela and Jose M. Vidal-Sanz

Central to a firm's growth and marketing policy is the revenus and profit potential of its customer assets. As a result, there has been a recent proliferation of work regarding customer lifetime value. However, extant research in this area is silent regarding how to... View Details

Keywords: Customer Value and Value Chain; Auctions; Network Effects; Business Strategy
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Gupta, Sunil, Carl F. Mela, and Jose M. Vidal-Sanz. "The Value of a 'Free' Customer." Harvard Business School Working Paper, No. 07-035, December 2006.
  • Article

You Can't Always Get What You Want: The Real Exchange Rate and Manufacturing Performance in a World of Global Value Chains

By: Laura Alfaro, Alejandro Cuñat, Harald Fadinger and Yanping Liu
Real exchange rate devaluations are typically seen as a viable development strategy, but the effectiveness of the approach may vary over time and across countries. This column explores this issue by focusing on the microeconomics of firm-level responses to exchange... View Details
Keywords: Manufacturing Performance; Real Exchange Rate; Global Value Chains; Economics; Production; Performance
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Alfaro, Laura, Alejandro Cuñat, Harald Fadinger, and Yanping Liu. "You Can't Always Get What You Want: The Real Exchange Rate and Manufacturing Performance in a World of Global Value Chains." Vox, CEPR Policy Portal (October 2, 2018).
  • 2007
  • Book

An Experiment in Fair Value Accounting? The State of the Art in Research and Thought Leadership on Accounting for Life Assurance in the UK and Continental Europe

By: Joanne G Horton, Richard H. Macve and George Serafeim
"Fair value" is currently the central topic of debate in the development of accounting standards. While it has now been defined to mean an exit price in US GAAP, the IASB is still considering its own definition, and some commentators are arguing for versions of entry... View Details
Keywords: Transition; Financial Instruments; Framework; Market Entry and Exit; Insurance; Revenue Recognition; Fair Value Accounting; Standards; United Kingdom
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Horton, Joanne G., Richard H. Macve, and George Serafeim. An Experiment in Fair Value Accounting? The State of the Art in Research and Thought Leadership on Accounting for Life Assurance in the UK and Continental Europe. London, UK: Institute of Chartered Accountants in England and Wales, Centre for Business Performance, 2007.
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