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Show Results For
- All HBS Web
(946)
- People (1)
- News (428)
- Research (170)
- Events (1)
- Multimedia (6)
- Faculty Publications (74)
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- April 2016
- Teaching Note
Cree Inc.: Introducing the LED Light Bulb
By: John Gourville and Michael Norris
This case is taught as part of the first year required marketing course in the Harvard Business School's MBA program. This course is built around the "Four Ps," with modules focusing on product, promotion, place, and pricing. The Cree case is used in the product policy... View Details
- September 2018
- Case
Hunley, Inc.: Casting for Growth
By: John A. Quelch and James T. Kindley
Hunley, Inc. manufactures rods for the niche sport of fly fishing. It specializes in freshwater rods that are perceived as "middle-market" products, targeted at "avid" fly fishers. In the face of declining revenue and a decreasing price per unit sold, the company's... View Details
Keywords: Growth and Development Strategy; Marketing Strategy; Decision Choices and Conditions; Sports; Marketing Channels; Distribution Channels
Quelch, John A., and James T. Kindley. "Hunley, Inc.: Casting for Growth." Harvard Business School Brief Case 919-501, September 2018.
- 15 Apr 2024
- Book
Struggling With a Big Management Decision? Start by Asking What Really Matters
book Your True Moral Compass: Defining Reality, Responsibility, and Practicality in Your Leadership Moments. In the following excerpt from the book, Badaracco, the John Shad Professor of Business Ethics,... View Details
Keywords: by Dina Gerdeman
- 10 Dec 2007
- HBS Case
One Laptop per Child
Dell, and Lenovo. Such wide-ranging issues are the focus of the case, coauthored by HBS professor John Quelch and Carin-Isabel Knoop, executive director of the HBS Global Research Group. The first countries to give the thumbs-up for their... View Details
- 25 Oct 2011
- Research & Ideas
Chasing Stars: Why the Mighty Red Sox Struck Out
Anaheim Angels starting pitcher John Lackey, signed in December 2009 to a five-year $85 million deal; San Diego Padres first baseman Adrian Gonzalez, lured in 2011 by a seven-year deal at $154 million; and Tampa Bay Rays outfielder Carl... View Details
- May 2010
- Case
CEIBS: A Global Business School Made in China
By: John A. Quelch
In 2009, just 15 years after it was founded, the China Europe International Business School (CEIBS) has achieved the remarkable 8th position in the Financial Times Global MBA rankings. The case describes the short history of the school and the reasons for its success.... View Details
Keywords: Product Positioning; Quality; Business History; Competitive Advantage; Business Education; Global Strategy; Growth and Development Strategy; Education Industry; China
Quelch, John A., S. Ramakrishna Velamuri, and Shengjun Liu. "CEIBS: A Global Business School Made in China." Harvard Business School Case 510-088, May 2010.
- 14 Dec 2010
- First Look
First Look: Dec. 14
addresses a decision to replace salesmen netbook PCs with iPhones, including converting the company's sales and customer applications to the iPhone platform. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/911413-PDF-ENG Hikma Pharmaceuticals (B) View Details
Keywords: Sean Silverthorne
- 03 Oct 2023
- HBS Case
Layoffs Can Be Bad Business: 5 Strategies to Consider Before Cutting Staff
have to be this way. “If companies I know and admire are doing this, it can’t be that bad, or else they wouldn’t do it.” Layoffs are an example of “hope triumphing over science,” says Sandra Sucher, the MBA Class of 1966 Professor of... View Details
- 01 May 2024
- What Do You Think?
Have You Had Enough?
response posed to students in Harvard MBA classrooms who ask instructors for their opinions on the case studies under discussion. As instructors, we constantly remind ourselves that we are the ones who ask the first questions. Students... View Details
Keywords: by James Heskett
- 17 Jan 2020
- In Practice
6 Traits That Set Top Business Leaders Apart
clarify the complex "They can communicate very clearly and succinctly—usually with short words and short sentences—and even on complex issues. They've developed the skills necessary to really get to the heart of things." Joseph L. Badaracco, View Details
Keywords: by Danielle Kost
- August 2005
- Case
Bill Belichick and the Cleveland Browns
By: John R. Wells and Travis Haglock
Genius? That is not what they were calling Bill Belichick in Cleveland. Why? Four losing seasons in five years. Fans hurled trash and insults. The media resented him. Ownership abandoned him. Players quit on him. Very different from the three Super Bowls in five years... View Details
Keywords: Business History; Leadership Style; Leading Change; Management Practices and Processes; Management Style; Sports; Sports Industry; United States
Wells, John R., and Travis Haglock. "Bill Belichick and the Cleveland Browns." Harvard Business School Case 706-415, August 2005.
- 11 Sep 2007
- First Look
First Look: September 11, 2007
employers cost relief, consumers and physicians will be empowered to make the system work the way it should. Return to Imperial Trade? John Holt & Co (Liverpool) Ltd. as a Contemporary Free-standing Company, 1945-2006 Author:Stephanie... View Details
Keywords: Martha Lagace
- 07 Jul 2015
- First Look
First Look: July 7, 2015
https://www.hbs.edu/faculty/Pages/item.aspx?num=49331 Working Papers The Business Model: Nature and Benefits By: Casadesus-Masanell, Ramon, and John Heilbron Abstract—This paper considers the nature of the business model and its... View Details
Keywords: Sean Silverthorne
- 09 Feb 2024
- HBS Case
Slim Chance: Drugs Will Reshape the Weight Loss Industry, But Habit Change Might Be Elusive
she coauthored with John McDonough, a former MBA student at HBS. The case notes that morbidly obese Americans spend more on medical services and prescriptions, and they face a potentially wider range of... View Details
- 27 Jul 2020
- Book
Reflection: The Pause That Brings Peace and Productivity
not even be sure how. Yet reflection is important; it gives us a chance to pause and figure out what really matters, especially when struggling with a difficult issue professionally or personally, says Joseph Badaracco, the John View Details
Keywords: by Dina Gerdeman
- 03 May 2011
- First Look
First Look: May 3
authors provide a checklist that managers can use on a daily basis to monitor their progress-enhancing behaviors. Read the article: http://hbr.org/2011/05/the-power-of-small-wins/ar/1 The Best Way to Name Your Product 2.0 Authors:Marco Bertini, View Details
Keywords: Sean Silverthorne
- 24 Jul 2007
- First Look
First Look: July 24, 2007
(A) case. Purchase this supplement: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=607156 Dressen (Abridged) (A) Harvard Business School Case 207-125 John Lynch, CEO of the Dressen Division of Westinghouse, was elated by... View Details
Keywords: Martha Lagace
- 19 Dec 2023
- Research & Ideas
15 Podcast Episodes That Grabbed Listeners in 2023
Ranjay Gulati talks to Tynan about her learning journey, and how she managed the risks of entrepreneurship while aiming to make a lasting impact. Saving BlackBerry: CEO John Chen Explains How to Make the Hard Calls View Details
Keywords: by Danielle Kost
- 24 Sep 2013
- First Look
First Look: September 24
project designed to enhance MBA and practicing executives in case learning. The work is built on the foundation of HBS field cases employing the monomyth "hero's journey" classic story structure along with the creation of... View Details
Keywords: Sean Silverthorne
- 31 Mar 2008
- HBS Case
JetBlue’s Valentine’s Day Crisis
all that changed. HBS associate professor Robert Huckman, professor Gary Pisano, and research associate Virginia Fuller tell that story in "JetBlue Airways: Valentine's Day 2007," a case taught in the MBA course Operations... View Details