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  • All HBS Web  (7,052)
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  • September 1989
  • Background Note

Introduction to Decision Making

By: Francis Aguilar
Describes the process of decision making (establish objectives, generate alternatives, and so on) emphasizing the human side of it (using rules of thumb, favoring one's own pet projects) yet demonstrating the role an analytic/quantitative contribution has to make. View Details
Keywords: Decision Making; Goals and Objectives; Mathematical Methods; Perspective
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Aguilar, Francis. "Introduction to Decision Making." Harvard Business School Background Note 390-048, September 1989.
  • June 2012
  • Case

Siemens AG: Key Account Management

By: Thomas Steenburgh, Michael Ahearne and Elena Corsi
The key account manager of an engineering company has to convince a department to give up important contracts. The German engineering company Siemens had set up a global key account management program since 2010. The key account manager of an emerging account had been... View Details
Keywords: Key Account Management; Commercialization; Marketing; Marketing Management; Engineering; Marketing Strategy; Customer Relationship Management; Profit; Problems and Challenges; Electronics Industry; Consumer Products Industry; Europe
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Steenburgh, Thomas, Michael Ahearne, and Elena Corsi. "Siemens AG: Key Account Management." Harvard Business School Case 512-110, June 2012.
  • June 2021
  • Technical Note

Introduction to Linear Regression

By: Michael Parzen and Paul Hamilton
This technical note introduces (from an applied point of view) the theory and application of simple and multiple linear regression. The motivation for the model is introduced, as well as how to interpret the summary output with regard to prediction and statistical... View Details
Keywords: Linear Regression; Regression; Analysis; Forecasting and Prediction; Risk and Uncertainty; Theory; Compensation and Benefits; Mathematical Methods; Analytics and Data Science
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Parzen, Michael, and Paul Hamilton. "Introduction to Linear Regression." Harvard Business School Technical Note 621-086, June 2021.
  • 19 Oct 2022
  • Video

An Introduction to BiGS

  • Video

Introduction to Business Strategy

  • 21 Oct 2022
  • News

An Introduction to BiGS

  • October 1984 (Revised February 2007)
  • Background Note

Introduction to Portfolio Theory

By: Andre F. Perold
Introductory note describing the basic building blocks of Markowitz's mean-variance portfolio theory. View Details
Keywords: Theory; Investment Portfolio
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Perold, Andre F. "Introduction to Portfolio Theory." Harvard Business School Background Note 185-066, October 1984. (Revised February 2007.)
  • 1995
  • Chapter

Introduction to Experimental Economics

By: A. E. Roth
Keywords: Economics
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Roth, A. E. "Introduction to Experimental Economics." In Handbook of Experimental Economics, edited by John Kagel and Alvin E. Roth, 3–109. Princeton University Press, 1995.
  • 1996
  • Book

An Introduction to Retailing

By: D. E. Bell and W. J. Salmon
Keywords: Retail Industry
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Bell, D. E., and W. J. Salmon. An Introduction to Retailing. Cincinnati: South-Western College Publishing, 1996.
  • November 1997 (Revised May 2001)
  • Background Note

Introduction to Entrepreneurial Finance

By: Paul A. Gompers
Presents an overview of the issues covered in Entrepreneurial Finance. The frameworks of analysis as well as themes of the course are covered. Additionally, provides references on entrepreneurial finance from both academics and the popular press. View Details
Keywords: Entrepreneurship; Corporate Finance
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Gompers, Paul A. "Introduction to Entrepreneurial Finance." Harvard Business School Background Note 298-061, November 1997. (Revised May 2001.)
  • January 2006 (Revised December 2006)
  • Module Note

Introduction to International Strategy

By: David J. Collis and Jordan I. Siegel
Provides an overview framework for understanding international strategy. Observes that international strategy draws on much of the same theory as corporate strategy. The same tests that can be applied to justify expansion across businesses--the better off and ownership... View Details
Keywords: International Strategy; Multinational Corporations; Global Strategy
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Collis, David J., and Jordan I. Siegel. "Introduction to International Strategy." Harvard Business School Module Note 706-481, January 2006. (Revised December 2006.)
  • Video

Introduction to Courageous Leadership

  • January 2006 (Revised March 2007)
  • Background Note

Introduction to Global Strategy

By: Jordan I. Siegel
Examines when it is profitable for a company to position part or all of its activity set across national borders and how a cross-border business is successfully designed and managed. View Details
Keywords: Cross-border Business; Globalized Firms and Management; Competitive Strategy; Global Strategy; Cross-Cultural and Cross-Border Issues
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Siegel, Jordan I. "Introduction to Global Strategy." Harvard Business School Background Note 706-448, January 2006. (Revised March 2007.)
  • 2014
  • Other Teaching and Training Material

Strategy Reading: Introduction to Strategy

By: Ramon Casadesus-Masanell
"Introduction to Strategy" provides a comprehensive overview of the strategy discipline and introduces the building blocks of strategy by providing overviews of fundamental conceptual frameworks. Students will learn how firms decide where to compete by exploring the... View Details
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Casadesus-Masanell, Ramon. "Strategy Reading: Introduction to Strategy." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8097, 2014.
  • May 1995 (Revised October 1995)
  • Background Note

Introduction to Cash Flow Valuation Methods

By: Richard S. Ruback
Provides an introduction to three cash flow valuation methods. The three methods differ in their measure of cash flows and the discount rate applied to those cash flows. The names for the three methods correspond to the type of cash flow that is used in the valuation:... View Details
Keywords: Cash Flow; Valuation
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Ruback, Richard S. "Introduction to Cash Flow Valuation Methods." Harvard Business School Background Note 295-155, May 1995. (Revised October 1995.)
  • February 2014 (Revised August 2014)
  • Course Overview Note

Introduction to International Macroeconomics

By: Laura Alfaro and Elizabeth A. Meyer
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Alfaro, Laura, and Elizabeth A. Meyer. "Introduction to International Macroeconomics." Harvard Business School Course Overview Note 714-050, February 2014. (Revised August 2014.) (Also available as tutorial.)
  • March 2012 (Revised March 2012)
  • Background Note

Introduction to Short Selling

By: Lauren Cohen and Christopher Malloy
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Cohen, Lauren, and Christopher Malloy. "Introduction to Short Selling." Harvard Business School Background Note 212-079, March 2012. (Revised March 2012.)
  • October 1980 (Revised June 1993)
  • Background Note

Introduction to Decision Analysis

By: Paul A. Vatter
Keywords: Decision Making; Management Analysis, Tools, and Techniques
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Vatter, Paul A. "Introduction to Decision Analysis." Harvard Business School Background Note 181-046, October 1980. (Revised June 1993.)
  • Article

Accounting for Climate Change

By: Robert S. Kaplan and Karthik Ramanna
Corporations are facing growing pressure—from investors, advocacy groups, politicians, and even business leaders themselves—to reduce greenhouse gas (GHG) emissions from their operations and their supply and distribution chains. About 90% of the companies in the S&P... View Details
Keywords: Greenhouse Gas Mitigation; Social Accounting; E-liabilities; Business And The Environment; Climate Change; Corporate Social Responsibility and Impact; Environmental Sustainability
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Kaplan, Robert S., and Karthik Ramanna. "Accounting for Climate Change." Harvard Business Review 99, no. 6 (November–December 2021): 120–131.
  • July 1975
  • Background Note

Introduction to the Case Method

By: Benson P. Shapiro
Guidelines to aid the student in analyzing a case situation by casting himself or herself in the role of protagonist, developing criteria for alternative decisions, and generalizing to other situations. View Details
Keywords: Cases
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Shapiro, Benson P. "Introduction to the Case Method." Harvard Business School Background Note 576-031, July 1975.
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