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  • January 2012 (Revised August 2012)
  • Case

Dirigo International

By: Christopher M. Gordon and Chad M. Carr
Dirigo International is proposing a major expansion of their life sciences research and manufacturing facilities in the heart of a major city and middle to lower income residential neighborhood. The company and city government are seeking a development solution in the... View Details
Keywords: Production; Property; Expansion; Governing Rules, Regulations, and Reforms; Business and Government Relations; Research and Development; Outcome or Result; Biotechnology Industry
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  • September 2007
  • Case

Metro International S.A.

By: Tarun Khanna, Felix Oberholzer-Gee, Vincent Marie Dessain, Ane Damgaard Jensen and Anders Sjoman
Explores the business model of Metro International, a company publishing 70 editions of its free newspaper in 20 countries. Metro had been a pioneer in the free newspaper market, fighting incumbent publishers distributing traditional paid-for newspapers. Looks at the... View Details
Keywords: Business Model; Business Strategy; Competitive Strategy; Digital Marketing; Advertising; Expansion; Globalized Firms and Management; Journalism and News Industry; Spain
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  • 1994
  • Casebook

International Trade and Competition: Cases and Notes in Strategy and Management

By: B. Gomes-Casseres and D. B. Yoffie
Keywords: Global Strategy; Globalized Firms and Management
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  • December 1999
  • Case

American International Group, Inc.

By: Kenneth A. Froot and Heidi Cruz
American International Group, Inc. (AIG), one of the world's largest and most innovative insurers and financial intermediaries, is considering new strategies in an era of new competition and Internet distribution. View Details
Keywords: Insurance; Competitive Strategy; Internet and the Web; Distribution; Innovation and Invention
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  • November 2016 (Revised March 2018)
  • Module Note

Strategy Execution Module 9: Building a Balanced Scorecard

By: Robert Simons
This module reading explains how to construct a strategy map and build a balanced scorecard. Using an internal value chain model, the module illustrates how a balanced scorecard can support and enable customer management, innovation, operations, and post-sale service... View Details
Keywords: Management Control Systems; Implementing Strategy; Execution; Performance Measurement; Strategy Map; Business Goals; Customer Measures; Strategy; Balanced Scorecard; Business Model
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  • February 2012
  • Teaching Note

Kent Chemical: Organizing for International Growth (Brief Case)

By: Christopher A. Bartlett and Laura Winig
Teaching Note for Product #4409 View Details
Keywords: International Business; Organizational Change; Multinational Corporations; Organizational Change and Adaptation; International Finance; Multinational Firms and Management; Organizational Design; Organizational Structure; Corporate Strategy
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    Best-selling and New Cases by Ben Esty

    Best-Selling (MOST POPULAR) Cases:  

      1) Eaton: Portfolio Transformation & Cost of... View Details

    • April 2004 (Revised August 2004)
    • Teaching Note

    BuildingBlocks International

    BuildingBlocks International (BBI) plans to accomplish its mission to help children in developing countries succeed in school by bringing management expertise to local organizations. Two years after founding BBI, however, the team hasn't figured out exactly how to make... View Details
    Keywords: Marketing Strategy; Social Marketing; Developing Countries and Economies; Sales
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    • September 2019 (Revised May 2021)
    • Case

    pymetrics: International Expansion

    By: John R. Wells and Benjamin Weinstock
    In August 2018, pymetrics, a solution offering neuroscience-based recruiting tests, closed a $40 million funding round that valued the business at $160 million. Over 60 companies around the globe were using pymetrics tests in their recruiting process, including... View Details
    Keywords: BrainTech; Psychodynamics; Psychology; Hiring Of Employees; Hiring; Strategic Evolution; Strategy And Execution; Startup; Start-up; Startups; Start-ups; Entrepreneur; Bias; Rapid Growth Stage; Recruitment; Selection and Staffing; Strategy; Business Startups; Employment; Growth and Development Strategy; Global Strategy
    Related
    • December 2017
    • Case

    Mondelēz International

    By: David Bell, Kerry Herman and Amram Migdal
    Mondelēz International is a packaged foods company competing primarily in “snacks” around the globe. The case describes how and why the Kraft Inc. CEO, and later Mondelēz CEO, Irene Rosenfeld, created Mondelēz and how she positioned it as a growth company at a time... View Details
    Keywords: Agribusiness; Food; Growth and Development Strategy; Food and Beverage Industry; Europe; Asia; China; Latin America; Middle East
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    • September 1999
    • Supplement

    Jollibee Foods Corporation: International Expansion

    By: Christopher A. Bartlett
    Presents interviews with CEO Tony Tan Caktiong and international division VP, Noli Tingzon, elaborating on issues and raising new issues on Jollibee's global strategy and organization. View Details
    Keywords: Managerial Roles; Globalized Firms and Management; Global Strategy; Organizational Design; Expansion; Food and Beverage Industry
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    • TeachingInterests

    Strategy Execution

    By: Dennis Campbell

    This course takes strategy as given and teaches what students need to know to execute and win in highly competitive markets. Using fundamental building blocks based on accountability systems and structures, this course is divided into seven modules:

    1.... View Details

    • November 2016 (Revised December 2016)
    • Module Note

    Strategy Execution Module 7: Designing Asset Allocation Systems

    By: Robert Simons
    This module reading provides tools and analyses for acquiring and allocating resources. The module begins by reviewing the importance of setting strategic boundaries as a basis for asset acquisitions. Next, a distinction is made between new assets acquired to meet... View Details
    Keywords: Management Control Systems; Implementing Strategy; Execution; Asset Allocation Systems; Payback; Discounted Cash Flow; Internal Rate Of Return; Strategic Investments; Analyzing Acquisitions; Strategy; Capital Budgeting
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    • 2012
    • Article

    The Internalization of Advertising Services: An Inter-Industry Analysis

    By: Sharon Horsky, Steven C. Michael and Alvin J. Silk
    This study investigates the extent to which U.S. advertisers use in-house rather than independent advertising agencies and examines inter-industry variation in such internalization. Contrary to the widely held impression that use of an in-house advertising agency is... View Details
    Keywords: Advertisers; In-house Advertising; Inter-industry Variation; Internalization; Scale Economies; Transaction Costs; Vertical Integration; Advertising Costs; Creative Industries; Marketing Strategy; Advertising Industry; Europe; North and Central America
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    • 2016
    • Book

    Strategy Beyond Markets

    By: John de Figueiredo, Michael Lenox, Felix Oberholzer-Gee and Rick Vanden Bergh
    Strategy beyond markets has been an active area of research inquiry since the early 1990s. Since its inception, the scholarship emanating from this research stream has grown substantially in quantity, quality, and breadth. Likewise, firms across the world have... View Details
    Keywords: Strategy
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    • July 1989 (Revised August 1990)
    • Background Note

    New Theories of International Trade

    By: David B. Yoffie and Heather A. Hazard
    Explores the "new" theories of international trade--also called strategic trade policy--which were developed in the 1980s. Examines why economists and policy makers thought new approaches were necessary to explain international trade, the contributions of industrial... View Details
    Keywords: Corporate Strategy; Theory; Policy; Trade
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    • July 2003
    • Background Note

    Expropriation in International Business

    By: Geoffrey G. Jones and Meghan Gallagher-Kernstine
    Covers several important expropriation cases in international business from the 20th century and highlights the legal and political difficulties these companies faced. Serves to explain expropriation, to stress the vulnerability of foreign direct investments to... View Details
    Keywords: Foreign Direct Investment; Global Strategy; Government and Politics; Common Law; Risk Management; Property; Risk and Uncertainty
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    • Research Summary

    Overview

    Andrea is interested in understanding business strategy in today's complex institutional environment. As such, her research interests range from policy to social movement influences. Work so far has focused on the specific topics of corporate governance, private... View Details
    Keywords: Strategy; International Business
    • November 2002 (Revised June 2003)
    • Case

    NYSE vs. NASDAQ: International Competition

    By: Estelle S. Cantillon and Tarun Khanna
    Compares and contrasts the international strategies of the New York Stock Exchange and NASDAQ as they looked overseas for new sources of growth in the late 1990s. View Details
    Keywords: Market Entry and Exit; Financial Markets; Globalization; United States
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    • March 1981 (Revised October 1998)
    • Case

    Corning Glass Works International (A)

    By: Christopher A. Bartlett and Michael Y. Yoshino
    Follows the impact of a change in global strategy on a diversified company's global organization structure. Traces two failed attempts at bringing a business perspective to a geographic organization, and poses the problem of what the international division president... View Details
    Keywords: Disruption; Framework; Global Strategy; Organizational Structure; Perspective; Power and Influence
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