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- 01 Apr 2002
- News
Urban Evolution - HBS Research on the Inner City
says. This suggests that innercity supermarkets would enjoy a customer base predisposed to be loyal. Crockett found that when they did shop at the local, smaller markets, "consumers were forced to be extra vigilant and inspect their... View Details
- 01 Dec 1996
- News
An Entrepreneurial Journey
ventures they began, from the 1950s through the 1970s. Of those, take one area for closer inspection in search of the HBS imprint - broadcast and cable television. In the mid-1950s, Thomas S. Murphy (MBA '49) found himself managing an... View Details