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  • 18 Jun 2012
  • Research & Ideas

Better by the Bunch: Evaluating Job Candidates in Groups

that she needed to look at gender stereotyping as just another heuristic that people employ during the decision-making process. Such heuristics are often subconscious, and though they help people make... View Details
Keywords: by Maggie Starvish
  • 30 Apr 2019
  • First Look

New Research and Ideas, April 30, 2019

importance. The paper explores how this heuristic can produce erroneous inferences and influence broader beliefs about decision-makers. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54771 forthcoming RAND Journal of... View Details
Keywords: Dina Gerdeman
  • 27 Jun 2017
  • First Look

First Look at New Research and Ideas, June 27

heuristic that are used to determine optimal stocking levels for cash and electronic value given an agent's historical demand. When tested with a large sample of transaction-level data provided by an East African mobile operator, both the... View Details
Keywords: Sean Silverthorne
  • 07 Jul 2010
  • First Look

First Look: July 7

that the regional location decisions of these firms upon moving to western Germany were driven by non-economic factors and heuristics rather than existing industrial conditions. Relocating firms increased the likelihood of incumbent... View Details
Keywords: Martha Lagace
  • 21 Jul 2008
  • Research & Ideas

Solving the Marketing Resources Allocation Puzzle

where they might be applied. We want to make common academic techniques more accessible to practitioners and to encourage their use in solving real business problems. Q: Many managers continue to use traditional methods for allocating marketing resources, such as View Details
Keywords: by Sean Silverthorne
  • 16 Oct 2012
  • First Look

First Look: October 16

location decisions of these firms upon moving to western Germany were driven by non-economic factors and heuristics rather than existing industrial conditions. Relocating firms increased the likelihood of incumbent failure in destination... View Details
Keywords: Sean Silverthorne
  • 06 Aug 2020
  • Research & Ideas

Who Will Give You the Best Professional Guidance?

fees. My heuristic for these types of engagements is to assess whether they are performing a part-time role you’d otherwise fill with a full-time employee (FTE) if you could find them. These engagements should be time-boxed and outcomes... View Details
Keywords: by Julia B. Austin
  • 11 Jan 2011
  • First Look

First Look: Jan. 11

with the literature on heuristics and biases), and the study of thinking too much (as with the literature on decision analysis). In this review, we focus on the different types of decision errors that result from both modes of thought.... View Details
Keywords: Sean Silverthorne
  • 21 Dec 2010
  • First Look

First Look: December 21

the underlying basis for learning. We find that intraorganizational knowledge spill-ins transfer heuristics crafted by one unit under local conditions of reliability and validity to other units, where they are reinterpreted and... View Details
  • 03 Mar 2008
  • First Look

First Look: March 4, 2008

choice models might be improved to better capture the diversity of processes that are postulated to explain how consumers make choices. Some specific challenges include how to capture and parsimoniously describe heterogeneous mixes of View Details
Keywords: Martha Lagace
  • 23 Nov 2010
  • First Look

First Look: November 23

policing themselves. We investigate whether self-reporting can reliably indicate effective self-policing efforts that might provide opportunities for enforcement efficiencies. We find that regulators used self-reports of legal violations as a View Details
Keywords: Sean Silverthorne

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