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- All HBS Web
(112)
- News (31)
- Research (74)
- Multimedia (2)
- Faculty Publications (17)
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- 20 Feb 2017
- Research & Ideas
Having No Life is the New Aspirational Lifestyle
participants a description about a consumer named Matthew who shopped at either an upscale grocery store or instead used grocery-delivery service Peapod. Though Whole Foods was perceived as more of a luxury... View Details
Keywords: by Michael Blanding
- 14 Jul 2020
- Research & Ideas
Restarting Under Uncertainty: Managerial Experiences from Around the World
providing personal protection equipment (PPE) to suppliers and contractors. In some cases, risk-sharing practices meant sharing workers with other businesses so companies experiencing a downturn could help businesses with a temporary spike in demand, such as supporting... View Details
- 17 Oct 2016
- HBS Case
Business Solutions That Help Cut Food Waste
farmers, academics, policy makers, and social service organizations. “We’re seeing a movement to rethink what we are doing as a food industry and as consumers,” says José Alvarez, a senior lecturer at Harvard Business School who was once CEO for Stop & View Details
- 06 Sep 2005
- Research & Ideas
When Product Variety Backfires
Prius, would be a good example. In spite of great technological innovation, the Prius drives like any other car on the road. As a result, consumers don't need to change anything about the way they interact with their automobiles. Other innovations, like online View Details
- 12 Oct 1999
- Research & Ideas
Confronting the Challenges that Face Bricks-and-Mortar Stores
What does cyberspace mean for physical retail space? Has online shopping changed the fundamentals of retailing? How should managers evaluate new in-store technologies? Harvard Business Review posed these questions to three retail... View Details
- 31 May 2017
- Sharpening Your Skills
10 Harvard Business School Research Stories That Will Make Your Mouth Water
climate-controlled vaults. How Grocery Bags Manipulate Your Mind People who bring personal shopping bags to the grocery store to help the environment are more likely to buy... View Details
- 24 Feb 2014
- Research & Ideas
Busting Six Myths About Customer Loyalty Programs
multiple programs from competing retailers. This is particularly true of grocery retailing where consumers regularly shop in more than one, and often quite a few, grocery... View Details
- 02 Mar 2015
- Research & Ideas
Retail Reaches a Tipping Point—Which Stores Will Survive?
authors look to the future—what will the shopping experience be like for us, and for retailers, as ecommerce becomes an ever larger part of the market. In early February, 93-year-old retailer RadioShack announced it was filing for... View Details
- 29 Dec 2014
- Research & Ideas
Most Popular Articles and Research Papers of 2014
How Grocery Bags Manipulate Your Mind People who bring personal shopping bags to the grocery store to help the environment are more likely to buy organic items—but also to... View Details
- 11 Sep 2000
- Research & Ideas
Riding the Internet Fast Track
a series of six "filters" to answer this critical question. If a company is going to make the investment required to aggressively pursue an Internet opportunity, management needs to believe in each of the following: Online View Details
Keywords: by Peter Jacobs
- 12 Nov 2015
- Research & Ideas
Can Consumers be Trusted with Their Own Health Care?
“I’m going to make some humble suggestions. I’m not a doctor and I don’t play one on TV either. I have very little credibility here,” he joked. “But I do know something about consumers and consumer behavior.” Quelch recalled how different View Details
- 10 Oct 2007
- First Look
First Look: First Look: October 10
purchases the same customers make when shopping without a coupon. The standard permanent income or lifecycle theory of consumption predicts that grocery spending will be unaffected by the use of a $10-off... View Details
Keywords: Martha Lagace
- 10 Nov 2020
- Sharpening Your Skills
Research News and Tips: Innovating Across Time Zones
Harvard Business Review 98, no. 5 (September–October 2020): 98–105. Weaknesses in supply chain strategy exposed As anyone who went grocery shopping in the early days of the pandemic can tell you, empty... View Details
Keywords: by Sean Silverthorne
- 15 May 2020
- Research & Ideas
Find Your Pragmatic Path through Radical Uncertainty
willing to bear to reopen the economy. No one can predict with any certainty how shopping patterns and consumer tastes will change. No one can be sure when people will feel safe enough to travel so that the hotels, airlines, restaurants,... View Details
- 27 Jul 2011
- Research & Ideas
Customer Loyalty Programs That Work
president and CEO of grocery chain Stop & Shop. In 2007, certain brands of pet food manufactured in China and sold at several locations were found to be contaminated with melamine. Many pets became sick, and some even died. Through it... View Details
- 01 Apr 2008
- First Look
First Look: April 1, 2008
behavior of a sample of online grocery shoppers over the course of a year. We compare the purchases customers make when redeeming a $10-off coupon they received from their online grocer with the purchases the same customers make when... View Details
Keywords: Martha Lagace
- 05 May 2015
- First Look
First Look: May 5
ourselves. May 2015 Journal of Marketing BYOB: How Bringing Your Own Shopping Bags Leads to Treating Yourself, and the Environment By: Karmarkar, Uma R., and Bryan Bollinger Abstract—As concerns about pollution and climate change have... View Details
Keywords: Carmen Nobel
- 12 Apr 2004
- Research & Ideas
What Great American Leaders Teach Us
the war ended, Phillips was well positioned to meet the pent-up needs of consumers. His counterpart, Clarence Saunders, who founded Piggly Wiggly, was a consummate Mold-Breaker. He fundamentally revolutionized grocery View Details
Keywords: by Sean Silverthorne
- 03 Mar 2014
- HBS Case
Decommoditizing the Canned Tomato
Consumers in the United States are so increasingly into fresh, local, and carbon neutral that if someone figured out how to grow a tomato that could walk itself to the grocery store, they'd be a millionaire. So why is Mutti S.p.a., a... View Details
- 02 Mar 2015
- Research & Ideas
‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat
fulfillment of basic needs, such as Consumer Product Goods and apparel basics, is growing. With customers increasingly ordering these and other products online, potential shoppers have fewer reasons to leave their homes, and the clothing store collocated with the... View Details