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- All HBS Web
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Globalization and Emerging Markets - Course Catalog
HBS Course Catalog Globalization and Emerging Markets Course Number 1151 Associate Professor Reshmaan Hussam Spring; Q3Q4; 3.0 credits 27 Sessions Final Exam Career Focus View Details
- 17 Dec 2001
- Research & Ideas
Venture Capital: Hot Markets and Current Industry Trends
debated at a panel discussion called "Venture Capital: Hot Markets and Current Industry Trends," moderated by Harvard Business School professor Lynda Applegate. The... View Details
Keywords: by Julia Hanna
- January 2014 (Revised March 2014)
- Teaching Note
Cancer Screening in Japan: Market Research and Segmentation
By: John A. Quelch
- 15 Oct 2013
- News
Study: Digital Marketing Industry Worth $62 Billion
- 2015
- Other Teaching and Training Material
Marketing Reading: Digital Marketing
By: Sunil Gupta and Joseph Davin
Digital technology has changed how consumers search for information, interact with each other, and buy products. The popularization of these technologies has made it possible for companies to have a better understanding of their customers' decision journey and... View Details
Keywords: Advertising; Buzz Marketing; Internet Marketing; Marketing; Marketing Management; Social Media; Social Networks; Viral Marketing; Word-of-mouth Marketing; Digital; Internet; Marketing Channels; Marketing Reference Programs; Online Advertising; Advertising Industry
Gupta, Sunil, and Joseph Davin. "Marketing Reading: Digital Marketing." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8224, 2015.
- 2014
- Chapter
Firms and Global Capitalism
By: Geoffrey Jones
This chapter forms part of the two-volume Cambridge History of Capitalism, a definitive new reference work that traces the history of capitalism from its origins to the present day. The chapter focuses on the role of business enterprises as powerful actors in... View Details
Keywords: Political Economy; American History; Economic History; Business History; Labor History; Slavery; Numeracy And Quantification; Science And Technology Studies; History Of The Book; International Investment; International Business; International Marketing; Globalization; History
Jones, Geoffrey. "Firms and Global Capitalism." Chap. 6 in The Cambridge History of Capitalism: Volume 2. The Spread of Capitalism: From 1848 to the Present, edited by Larry Neal and Jeffrey G. Williamson, 169–200. Cambridge: Cambridge University Press, 2014.
- 25 Oct 2013
- Conference Presentation
Global Economic Trends and Their Market Implications
By: Dante Roscini
- 18 Nov 2016
- Blog Post
CPD Global Market Update: Singapore
As a global financial hub, one of the largest ports in the world and the gateway to Southeast Asia, opportunities are abundant for MBAs in Singapore. On a recent trip there, I found a vibrant start-up scene... View Details
Keywords: All Industries
- December 2020
- Article
Monetary Policy and Global Banking
By: Falk Bräuning and Victoria Ivashina
When central banks adjust interest rates, the opportunity cost of lending in local currency changes, but—in absence of frictions—there is no spillover effect to lending in other currencies. However, when equity capital is limited, global banks must benchmark domestic... View Details
Keywords: Global Banks; Monetary Policy Transmission; Cross-border Lending; Banks and Banking; Financial Markets; Global Range
Bräuning, Falk, and Victoria Ivashina. "Monetary Policy and Global Banking." Journal of Finance 75, no. 6 (December 2020): 3055–3095.
- 2018
- Chapter
Digital Labor Markets and Global Talent Flows
By: John Horton, William R. Kerr and Christopher Stanton
Horton, John, William R. Kerr, and Christopher Stanton. "Digital Labor Markets and Global Talent Flows." Chap. 3 in High-Skilled Migration to the United States and Its Economic Consequences, edited by Gordon H. Hanson, William R. Kerr, and Sarah Turner, 71–108. Chicago, IL: University of Chicago Press, 2018.
- March 2018
- Article
Global Business over Time
By: Geoffrey Jones
This article explores how business enterprises have been powerful actors in the spread of global capitalism between 1840 and the present day. It also shows how global firms, emerging out of industrialized Western economies, created and co-created markets and ecosystems... View Details
- February 5, 2009
- Comment
In Praise of Marketing
By: John A. Quelch
Many dismiss marketing as manipulative, deceptive, and intrusive. Marketing, they argue, focuses too much of our attention on material consumption. More recently, Benjamin Barber, in his 2007 book Consumed, claims that marketing is "sucking up the air from every other... View Details
Keywords: Marketing; Consumer Loyalty; Local Vs. Global Branding; Multi-national Brands; Misleading and Fraudulent Advertising; Customer Value and Value Chain; Customer Satisfaction; Globalized Economies and Regions; Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; Globalized Markets and Industries; Brands and Branding; Marketing Communications; Marketing Strategy; Product Positioning
Quelch, John A. "In Praise of Marketing." Harvard Business School Working Knowledge (February 5, 2009).
- 08 May 2017
- Working Paper Summaries
Monetary Policy and Global Banking
Beauty Imagined: A History of the Global Beauty Industry
The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The brands and firms which have shaped this industry, such as Estée Lauder, Chanel, L'Oréal, and Shiseido, have imagined beauty for us.... View Details
- June 2012 (Revised December 2017)
- Case
Marc Rich and Global Commodity Trading
By: Geoffrey Jones and Espen Storli
Examines the career of Marc Rich, the world's leading commodity trader before his criminal indictment in the United States in 1983. The case surveys the historical growth of commodity trading, especially in metals, from the late nineteenth century, and its evolving... View Details
Keywords: Commodity Market; Natural Resources; Metals and Minerals; Business History; Entrepreneurship; Service Industry; Service Industry; Africa; Europe; Middle East; North and Central America; Israel; South Africa; Iran
Jones, Geoffrey, and Espen Storli. "Marc Rich and Global Commodity Trading." Harvard Business School Case 813-020, June 2012. (Revised December 2017.)
- 01 Sep 2023
- News
Hands-on Learning About Global Markets
Global Leaders Maxwell Nii Laryea and his fellow Class of 2024 teammates Nitzan Israel, Arden Kreeger, Charlie Li, and Dylan Soukup saw the cultural differences while... View Details
Keywords: Jennifer Gillespie
- January 2025
- Technical Note
Get Cool: Air Conditioning Industry Background
By: Rosabeth Moss Kanter and Jacob A. Small
The “air conditioning paradox” is tied to climate change: the more the planet warms, the greater the need for cooling (due to the dangers of extreme heat as well as comfort within buildings), but the use of electricity-powered AC contributes to further warming. There... View Details
Keywords: Appliances; Global Warming; Energy Efficiency; Climate Change; Venture Capital; Demand and Consumers; Distribution Channels; Green Technology; United States; Asia
Kanter, Rosabeth Moss, and Jacob A. Small. "Get Cool: Air Conditioning Industry Background." Harvard Business School Technical Note 325-077, January 2025.
- February 2009 (Revised December 2010)
- Case
Upgrading the Economy: Industrial Policy and Taiwan's Semiconductor Industry
By: Willy C. Shih and Jyun-Cheng Wang
The government-led creation and incubation of the semiconductor industry in Taiwan is a striking success for advocates of strong industrial policy. It has led to the island nation's domination of the global "foundry" business in which firms like Taiwan Semiconductor... View Details
Keywords: Economic Growth; Industry Structures; State Ownership; Business and Government Relations; Competition; Semiconductor Industry; Taiwan
Shih, Willy C., and Jyun-Cheng Wang. "Upgrading the Economy: Industrial Policy and Taiwan's Semiconductor Industry." Harvard Business School Case 609-089, February 2009. (Revised December 2010.)
- 2000
- Chapter
Globalization in the Advanced Ceramics Industry
By: Courtney Purrington and H. Kent Bowen
Keywords: Globalized Markets and Industries
- 2025
- Working Paper
Trade and Industrial Policy in Supply Chains: Directed Technological Change in Rare Earths
By: Laura Alfaro, Harald Fadinger, Jay Schymik and Gede Virananda
Trade and industrial policies, while primarily intended to support domestic industries, may unintentionally stimulate technological progress abroad. We document this mechanism in the case of rare earth elements (REEs)—critical inputs for manufacturing at the knowledge... View Details
Keywords: Industrial Policy; Global Value Chains; Directed Technological Change; Input-output Linkages; Innovation; Trade; Metals and Minerals; Technological Innovation; Supply Chain; Technology Industry
Alfaro, Laura, Harald Fadinger, Jay Schymik, and Gede Virananda. "Trade and Industrial Policy in Supply Chains: Directed Technological Change in Rare Earths." Harvard Business School Working Paper, No. 25-059, May 2025.