Filter Results:
(382)
Show Results For
- All HBS Web
(1,773)
- People (6)
- News (382)
- Research (1,044)
- Events (4)
- Multimedia (6)
- Faculty Publications (330)
Show Results For
- All HBS Web
(1,773)
- People (6)
- News (382)
- Research (1,044)
- Events (4)
- Multimedia (6)
- Faculty Publications (330)
Sort by
- 11 May 2018
- News
Online Ad Targeting Does Work—As Long As It's Not Creepy
- 31 Jan 2014
- News
Research Shows Which TV Ads Are Likely to Make Multitaskers Buy
- 22 Apr 2020
- News
The Curious Case of the Coronavirus Commercial
- 20 Aug 2020
- News
The U.S. Needs an SEC for its Health Care System
- 08 Sep 2020
- News
Creating More Resilient Supply Chains
- 13 Oct 2021
- News
What’s Wrong with America’s Consumer-Price Index?
- 01 Dec 2023
- News
Thinking Ahead
As we wind down 2023, there’s talk everywhere of generative AI and how it will fundamentally alter the world as we know it; but how does that translate for your corner of the business world? Is TikTok something you need to take seriously? (Is it time to dance?) We... View Details
- 06 Jul 2023
- News
Lessons from Major League Baseball's Game-Changing Innovations
So many of the changes that we've been talking about are really public and really obvious, right? But what are the behind the scenes changes that baseball is doing? CM: We do a lot of testing behind the scenes, both on consumer facing... View Details
- 01 Sep 2023
- News
Money Does Grow on (Family) Trees
For 17 years, Andre Kearns (MBA 1999) has been tracing his family tree. One by one, he has added branches, grounding himself in a long and sometimes complicated lineage. Through family stories, forgotten heirlooms, and vital records, Kearns has traveled back through... View Details
- 01 Jun 2023
- News
Buy Big, Sell Small
distribution model by providing a digital platform where shop owners can order fast-moving consumer goods online or by phone from local wholesalers who combine their orders... View Details
- 01 Dec 2023
- News
Endless Possibilities
Faye Iosotaluno (MBA 2008) met her husband through friends when she was only 19 years old. It was 1999, and the mobile-first app Tinder—which launched in 2012 and where Iosotaluno is currently COO—was not even a distant glimmer on the dating horizon. While the app... View Details
Keywords: Julia Hanna
- 01 Sep 2023
- News
Returning to the Roots
It’s not a role he sought or expected. But when his brother died of a brain tumor late last year, Florent Latour (MBA 1999) became CEO of Maison Louis Latour, a winemaker established in 1797 in the Burgundy region of France. The 11th generation of his family to lead... View Details
- 01 Jun 2023
- News
Pet Project
beginning was that the only way DTC physical goods make sense, as a venture-fundable, multiple-X return on your investment business, is if you can achieve the strong lifetime value (LTV) to customer-acquisition-cost (CAC) ratio that View Details
- 01 Mar 2024
- News
Case Study: Testing the Waters
Illustration by Christina Spano Endurance training was nothing new to Lauren Picasso (MBA 2014), who’d raced through her younger years as a cross-country runner and swimmer. In 2017, when she was director of marketing at Jet.com and looking for a physical challenge,... View Details
- 01 Dec 2023
- News
Venturing Forth
“Right now the industry is going through a massive hangover after a complete rager,” says Jo Tango (MBA 1995), a senior lecturer at HBS and a venture capitalist who has exited from three unicorns. Like any financial industry, venture capital is a cyclical business,... View Details
- 20 Jan 2023
- News
Free Spirits
made available on draft. “That’s not really been done,” he says, but it would be an ideal way to get it in front of new customers. “We’ve seen some people start with a Liberté, never having had a Stella before. It’s a good example of what... View Details
- 01 Sep 2023
- News
Alumni and Faculty Books
Edited by Margie Kelley The Happiness Handbook By Landon Carter (MBA 1967) Marshall and McClintic Publishing Have you ever wished you had the instruction manual for being a happy human on planet Earth? This book will answer some of life’s fundamental questions: Who am... View Details
- 01 Mar 2024
- News
The Internet's Next Frontier
While the Crypto, Fintech, and Web3 Lab—one of 13 labs contained within Harvard’s Digital Data Design Institute—might not have the Bunsen burners and test tubes found in science and engineering labs, it does share a philosophical construct: it is a sandbox—an... View Details
Keywords: Jennifer Gillespie