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Show Results For
- All HBS Web
(1,152)
- News (164)
- Research (842)
- Events (17)
- Multimedia (13)
- Faculty Publications (565)
- 16 Apr 2025
- News
Great Strategy Starts with Experimentation
- 13 Dec 2021
- News
Piloting an Experimental and Experiential Course
- November 2011
- Article
Competing Matchmakers: An Experimental Analysis
By: Tanjim Hossain, Dylan B. Minor and John Morgan
Platform competition is ubiquitous, yet platform market structure is little understood. Theory models typically suffer from equilibrium multiplicity—platforms might coexist or the market might tip to either platform. We use laboratory experiments to study the outcomes... View Details
Keywords: Platform Competition; Two-Sided Markets; E-commerce; Competition; Two-Sided Platforms; Monopoly
Hossain, Tanjim, Dylan B. Minor, and John Morgan. "Competing Matchmakers: An Experimental Analysis." Management Science 57, no. 11 (November 2011): 1913–1925.
- December 2014
- Article
The Discipline of Business Experimentation
By: Stefan Thomke and Jim Manzi
The data you already have can't tell you how customers will react to innovations. To discover if a truly novel concept will succeed, you must subject it to a rigorous experiment. In most companies, tests do not adhere to scientific and statistical principles. As a... View Details
Thomke, Stefan, and Jim Manzi. "The Discipline of Business Experimentation." Harvard Business Review 92, no. 12 (December 2014): 70–79.
- 2005
- Chapter
Experimentation Strategies and Technological Change
By: Stefan Thomke
Thomke, Stefan. "Experimentation Strategies and Technological Change." In Handbuch Technologie- und Innovationsmanagement, edited by S. Albers and O. Gassmann, 341–358. Wiesbaden: Gabler Verlag, 2005, German ed.
- May 2006
- Class Lecture
Experimentation Matters: New Opportunities for Innovation
By: Stefan H. Thomke
Thomke, Stefan H. "Experimentation Matters: New Opportunities for Innovation." Harvard Business School Class Lecture 606-150, May 2006.
- June 1989
- Article
An Experimental Study of Sequential Bargaining
By: J. Ochs and A. E. Roth
Keywords: Negotiation
Ochs, J., and A. E. Roth. "An Experimental Study of Sequential Bargaining." American Economic Review 79, no. 3 (June 1989): 355–384.
- June 1981
- Article
Disagreement in Bargaining: An Experimental Study
By: M. Malouf and A. E. Roth
Keywords: Negotiation
Malouf, M., and A. E. Roth. "Disagreement in Bargaining: An Experimental Study." Journal of Conflict Resolution 25, no. 2 (June 1981): 329–348.
- Article
Product Quality and Entering Through Tying: Experimental Evidence
By: Hyunjin Kim and Michael Luca
Dominant platform businesses often develop products in adjacent markets to complement their core business. One common approach used to gain traction in these adjacent markets has been to pursue a tying strategy. For example, Microsoft pre-installed Internet Explorer... View Details
Keywords: Tying; Platform Strategy; Google; Product; Quality; Digital Platforms; Strategy; Market Entry and Exit
Kim, Hyunjin, and Michael Luca. "Product Quality and Entering Through Tying: Experimental Evidence." Management Science 65, no. 2 (February 2019): 596–603.
- 22 May 2025
- HBS Conference
Experimentation and Evaluation in Operations Workshop
- 04 May 2010
- News
An Experimental Solution for Donated Organs
- March 2015 (Revised October 2015)
- Module Note
Experimentation and Real Options in Entrepreneurial Finance
By: Ramana Nanda
Nanda, Ramana. "Experimentation and Real Options in Entrepreneurial Finance." Harvard Business School Module Note 815-056, March 2015. (Revised October 2015.)
- June 2001
- Article
Form and Function in Experimental Design
By: A. E. Roth
Keywords: Design
Roth, A. E. "Form and Function in Experimental Design." Behavioral and Brain Sciences 24, no. 3 (June 2001).
- May 2017
- Article
Experimental Evidence of Pooling Outcomes Under Information Asymmetry
By: William Schmidt and Ryan W. Buell
Operational decisions under information asymmetry can signal a firm's prospects to less-informed parties, such as investors, customers, competitors, and regulators. Consequently, managers in these settings often face a tradeoff between making an optimal decision and... View Details
Keywords: Behavioral Decision Research; Information Asymmetry; Signaling; Decision Choices and Conditions; Alignment
Schmidt, William, and Ryan W. Buell. "Experimental Evidence of Pooling Outcomes Under Information Asymmetry." Management Science 63, no. 5 (May 2017): 1586–1605.
- 2006
- Class Lecture
Experimentation Matters: New Opportunities for Innovation
By: Stefan Thomke
Keywords: Innovation and Invention
Thomke, Stefan. "Experimentation Matters: New Opportunities for Innovation." Boston: Harvard Business School Publishing Class Lecture, 2006. Electronic. (Faculty Lecture: HBSP Product Number 9-370-6C.)
Experimentation Matters: Unlocking the Potential of New Technologies for Innovation
Every company's ability to innovate depends on a process of experimentation whereby new products and services are created and existing ones improved. But the cost of experimentation is limiting. New technologies—including computer modeling and simulation—promise to... View Details
- 13 Jul 2011
- Research & Ideas
Experimental Researcher Helps Improve Health Care in Zambia
Sometimes big ideas start with small experiments. That's been the experience of Harvard Business School professor Nava Ashraf, whose experimental approach to research in developing countries has produced insights that have influenced... View Details
- May 2012
- Article
Incentive Schemes, Sorting and Behavioral Biases of Employees: Experimental Evidence
By: Ian Larkin and Stephen Leider
We investigate how the convexity of a firm's incentives interacts with worker overconfidence to affect sorting decisions and performance. We demonstrate experimentally that overconfident employees are more likely to sort into a non-linear incentive scheme over a linear... View Details
Keywords: Motivation and Incentives; Performance; Behavior; Prejudice and Bias; Decisions; Employees; Wages
Larkin, Ian, and Stephen Leider. "Incentive Schemes, Sorting and Behavioral Biases of Employees: Experimental Evidence." American Economic Journal: Microeconomics 4, no. 2 (May 2012).
- 2018
- Working Paper
Is Overconfidence a Motivated Bias? Experimental Evidence
By: Jennifer M. Logg, Uriel Haran and Don A. Moore
Are overconfident beliefs driven by the motivation to view oneself positively? We test the relationship between motivation and overconfidence using two distinct, but often conflated, measures: better-than-average (BTA) beliefs and overplacement. Our results suggest... View Details
Keywords: Self-perception; Overconfidence; Motivation; Better-Than-Average Effect; Specifically; Personal Characteristics; Perception; Motivation and Incentives; Cognition and Thinking
Logg, Jennifer M., Uriel Haran, and Don A. Moore. "Is Overconfidence a Motivated Bias? Experimental Evidence." Harvard Business School Working Paper, No. 18-099, April 2018.