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Show Results For
- All HBS Web
(1,363)
- News (286)
- Research (561)
- Events (12)
- Multimedia (8)
- Faculty Publications (88)
- 25 Nov 2024
- HBS Seminar
Charles Fawell, Yale University
- April 2014 (Revised June 2015)
- Case
Making stickK Stick: The Business of Behavioral Economics
By: Leslie John, Michael Norton and Michael Norris
Email mking@hbs.edu for a courtesy copy.
stickK.com, a website that uses behavioral economics to help users achieve their goals, must choose between a direct-to-consumer or business-to-business model. The case... View Details
stickK.com, a website that uses behavioral economics to help users achieve their goals, must choose between a direct-to-consumer or business-to-business model. The case... View Details
Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health & Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States
John, Leslie, Michael Norton, and Michael Norris. "Making stickK Stick: The Business of Behavioral Economics." Harvard Business School Case 514-019, April 2014. (Revised June 2015.) (request a courtesy copy.)
- 19 Jun 2017
- Blog Post
Bridges: Remembering the “Why”
paper, found a place to live, and gotten to the bottom of my overflowing inbox. Right? But that's the thing about life, I realized over the next three days: it's never the right time. There's always more work to do, another email to... View Details
- 07 Feb 2021
- News
Not Every Remote Work Meeting Needs Video, Says Business Professor
- 06 May 2018
- News
Why groupthink never went away
- April 2021
- Article
Beyond the Emoticon: Are There Unintentional Cues of Emotion in Email?
By: Hayley Blunden and Andrew Brodsky
Email and text-based communication have become ubiquitous. Although recent findings indicate emotional equivalence between face-to-face and email communication, there is limited evidence of nonverbal behaviors in text-based communication, especially the kinds of... View Details
Keywords: Attributions; Nonverbal Behavior; Computer-mediated Communication; Communication; Emotions
Blunden, Hayley, and Andrew Brodsky. "Beyond the Emoticon: Are There Unintentional Cues of Emotion in Email?" Personality and Social Psychology Bulletin 47, no. 4 (April 2021): 565–579. (https://doi.org/10.1177/0146167220936054.)
- 29 Jun 2021
- News
Long Live the (Reconfigured) Office
- 17 Jul 2017
- News
Silence breaks through the noise of success
- 13 Oct 2020
- Video
Managers, respect your workers’ time by setting the right tone
- 29 Jul 2017
- News
Fund managers challenged to confront lack of ethnic diversity
- 12 Jun 2018
- News
Delta, Qantas and the rise of CEO activism
- 30 Jun 2019
- News
Open-Plan Work Spaces Lower Productivity And Employee Morale
- 02 Dec 2024
- HBS Seminar
Seth Rockman, Brown University
- 05 Nov 2024
- Research & Ideas
AI Can Help Leaders Communicate, But Can't Make Employees Listen
Choudhury and his team built a “CEO Bot” by providing a large language model with all internal and external communications from the real boss, including emails and Slack messages. The idea was to create a machine “stand-in” that could... View Details
- 26 Jan 2018
- News
Investing in UK retailers: Bargains or basket cases?
- 24 Sep 2001
- Research & Ideas
Five Questions for Debora L. Spar
In the long run, even the most fundamental innovations have a way of being influenced by government, says Harvard Business School professor Debora Spar. That's why business leaders need political skills, too. Silverthorne: In Next: The Future Just Happened, Michael... View Details
Keywords: by Sean Silverthorne