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Publications

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  • All HBS Web  (13,382)
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  • All HBS Web  (13,382)
    • People  (50)
    • News  (2,830)
    • Research  (7,068)
    • Events  (30)
    • Multimedia  (176)
  • Faculty Publications  (4,917)
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  • 17 Nov 2010
  • News

Putting the Customer First

Keywords: Heavy and Civil Engineering Construction; Heavy and Civil Engineering Construction; Heavy and Civil Engineering Construction; Heavy and Civil Engineering Construction
  • 01 Jul 2002
  • News

Mismanagement of Customer Loyalty

Keywords: Werner Reinartz, V. Kumar
  • 22 May 2014
  • News

For Website Personalization, Simple Is the New Sexy

Keywords: web analytics; customer data; web personalization
  • 01 Sep 2008
  • News

Stanford Lets Students Customize

leads off with a quarter of required “Management Perspectives” courses designed to provide students with an integrative overview of management challenges and to develop soft leadership and communication... View Details
Keywords: Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
  • 02 Jan 2019
  • News

American Man Becomes First Person To Cross Antarctica Alone And Unaided

  • 11 Jun 2015
  • News

A personal mission to serve veterans

Maura Sullivan (MBA 2009) served as assistant secretary for public and intergovernmental affairs at the US Department of Veterans Affairs in 2014-15, where she helped to correct mismanagement problems that plagued the agency. “I can’t... View Details
  • 02 Apr 2014
  • News

How Executives Around The World Balance Their Personal And Professional Lives

  • 24 Apr 2014
  • News

Personal crises inform a life’s work

director from 1990 through its closure in 2004, and an internationally recognized advocate. “Our efforts started a movement that vastly escalated breast cancer research funding and gave patients View Details
  • 01 Apr 1997
  • News

HBS Duo Offers Personalized Career Assessment

personalized assessment that draws on the information outlined in the book. HBS graduates may also access additional features by visiting the HBS alumni home page on the World Wide Web. In an intriguing discussion of career... View Details
Keywords: Bob Binstock
  • 13 Oct 2011
  • News

Potential for Mass Customization

Keywords: News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services
  • 04 Nov 2012
  • News

Assume the Position: Posing Your Way to Personal Power And Excellence

  • 23 May 2011
  • News

What Loyalty? High-End Customers are First to Flee

  • 13 Feb 2019
  • News

Want Digital Disruption? Decouple the Customer Experience

  • 15 Jun 2018
  • News

How customer complaints help companies

  • 26 Oct 2018
  • News

Personalities Jean-Claude Biver And The Making Of The Modern Watch Industry

  • 11 Mar 2015
  • News

How Self-Service Kiosks Are Changing Customer Behavior

  • 16 Jun 2020
  • News

Your Customers Have Changed. Here's How to Engage Them Again.

  • 24 Nov 2020
  • News

How Fake Customer Reviews Do — and Don’t — Work

  • 03 Sep 2015
  • News

An Online Bank With a Personal Touch

  • 29 Apr 2015
  • News

Using Personal Experience to Pick Winning Stocks

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