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Show Results For
- All HBS Web
(2,070)
- People (2)
- News (281)
- Research (1,519)
- Events (2)
- Multimedia (4)
- Faculty Publications (896)
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- 01 Dec 2023
- News
Case Study: Staking a Claim
Illustration by Nhung Lê Kate Terry (MBA 2005) knows that no one attends their fifth-grade career fair and comes home hoping to pursue a career in insurance—but that’s exactly where she wound up. “I really fell in love with it,” she says. As cofounder and CEO of... View Details
- 01 Dec 2022
- News
My First Job
it’s almost an unavoidable fact that blunders will be made. We might wish we could forget them and focus instead on the more successful stages of work life, but the lessons that we take from those earliest failures have a way of sticking... View Details
- 12 Mar 2021
- News
My Favorite Case
difference between sitting in a classroom and pontificating about what the CEO should or should not have done versus the real-world challenges I was facing. I reflected back on J&J’s lessons on proactive communication, public engagement, View Details
- 01 Dec 2018
- News
In My Humble Opinion: Growth Investor
dirt roads. His excellence on the field was due to his preparation in the off-season.” First job: An independent video store. “I loved that job because I love the power of storytelling. I always wanted to tell customers about an amazing... View Details
Keywords: Julia Hanna
- 01 Jun 2024
- News
Alumni and Faculty Books
about it? Why is telling your son or daughter to “just say no” a hopelessly ineffective strategy? How do imaginary peers influence your adolescent’s decisions? Why does the focus on reforming bullies and supporting victims miss the point... View Details
- 01 Sep 2023
- News
Case Study: The Home Team
Illustration by Jon Krause Illustration by Jon Krause Brendan Kennealey (MBA 2006) wasn’t even searching for a business idea. A couple of years ago, the Wilmington, Delaware, native met up with an old friend who’d bought a new house. Over dinner this friend enumerated... View Details
- 01 Jun 2022
- News
A Sustainable Solution for Fashion
to make inventory predictions and optimize the buying, sourcing, and distribution of inventory among the omni-channel network. “Syrup gives you the recommendations, and then you as the merchandiser are the decision maker,” Theuerkauf says. “That gives retailers time to... View Details
Keywords: April White
- 07 Apr 2015
- News
Warrior Spirit
products and an environment where customers can connect with the brand. Evolve operates on the same concept. The focus just happens to be martial arts.” Like Starbucks, Evolve charges a premium for that... View Details
- 01 Aug 1998
- News
High Honors
others as you would have them serve you." When he announced his plans to step down, McDermott reminded his colleagues, "We've made customer service our primary goal, and we've encouraged other corporations to do the same." A year later,... View Details
- 01 Oct 1996
- News
Trading Up — Kenneth D. Brody (MBA 1971)
organization more customer responsive and attuned to the needs of smaller businesses, as well as for shifting the bank's focus away from dealings with foreign governments and toward more private... View Details
Keywords: Garry Emmons
- 01 Feb 2002
- News
It's academic. (Not!)
dollars in lost sales and customer goodwill. Ton is currently working with a nationwide chain to estimate the magnitude of this problem and identify its drivers. "We have found large and systematic variation in performance in 250 stores... View Details
- 29 Aug 2023
- News
Helping Consumers Decarbonize their Purchases
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
We see a strong push from customers and investors to adopt climate-positive policies and products. And we see movement to adopt policies that emphasize human consequences, these in addition to traditional approaches to compliance with... View Details
- 01 Sep 2015
- News
Case Study: Golden Ticket
active.com) tend to focus on participants rather than attendees, and the larger ticketing companies such as Ticketmaster have shown no interest in breaking into smaller markets with thinner margins. The Question: G8 Rocket’s near-term... View Details
- 16 Sep 2015
- News
Rethink pricing to create shared—and expanded—value
revenue and increased consumer satisfaction and loyalty. First, focus on relationships rather than transactions (see customers as “people, not wallets”). Be proactive by setting prices that benefit both the... View Details
- 01 Jun 2016
- News
Case Study: On the Table
for the challenge of educating and acquiring customers new to making large online purchases. But what the company didn’t expect was the absence of the infrastructure necessary to support e-commerce. Very quickly, Cahuzac realized that the... View Details
- 01 Dec 2009
- News
Online Entrepreneur
In September, the Greater Boston Chamber of Commerce announced that its 2009 Entrepreneur of the Year is Diane Hessan (MBA ’77), president and CEO of Communispace Corporation, a firm that helps companies generate customer insights via... View Details
- 01 Dec 2015
- News
Case Study: Bionic Banking
hope of digging into Wall Street’s high profit margins. Current robo-advisors focus on passive “buy-and-hold” strategies, selecting a handful of low-cost exchange traded funds (ETFs), investing the funds according to a standard portfolio... View Details
- 01 Sep 2018
- News
Case Study: A Good Fit
billion in disability benefits a year, Eldridge says. Gain Life’s existing wellness market has good prospects, although it’s highly competitive, “almost to the point of commoditization,” he adds, and the sales cycles can last up to a year. Should Gain Life View Details
Keywords: Jen McFarland Flint
- 25 Aug 2022
- News
Labs Enable Large-scale Research
is conducted at the School. The labs will drive foundational and applied research in six topical areas that address key business and societal challenges of the new digital world. Faculty members from across Harvard, serving as principal investigators, set the vision... View Details