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The Art of "Posting" - The Art of American Advertising
study of advertising in the United States. 34 The Associated Billposters of the United States and Canada began to regulate the industry, including setting prices and length of time a poster would be... View Details
- 10 Mar 2002
- Research & Ideas
Breakthrough Negotiation: Don’t Leave It On the Table
information between inside and outside, they are seldom mere passive messengers carrying out the instructions of their principals. According to this negotiator: The traditional model [of the process] is that... View Details
Keywords: by Michael Watkins
- 26 Apr 2011
- Op-Ed
HBS Faculty Comment on Environmental Issues for Earth Day
Earth Day focuses the world's attention on the both the dangers and opportunities facing the planet. But sustainability and the intersection between business and the environment are issues that need to be addressed all the time, as cities grow, resources diminish, and... View Details