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Publications

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  • All HBS Web  (626)
    • News  (75)
    • Research  (464)
    • Events  (8)
    • Multimedia  (5)
  • Faculty Publications  (265)

Show Results For

  • All HBS Web  (626)
    • News  (75)
    • Research  (464)
    • Events  (8)
    • Multimedia  (5)
  • Faculty Publications  (265)
← Page 3 of 626 Results →
  • 12 May 2015
  • News

Nail Salons And The High Cost Of Conspicuous Consumption

  • August 2025
  • Article

Revenue Collapses and the Consumption of Small Business Owners in the COVID-19 Pandemic

By: Olivia S. Kim, Jonathan A. Parker and Antoinette Schoar
Using financial account data linking small businesses to their owner households, we examine how business owners’ consumption responded to changes in business revenues during the COVID-19 crisis. In the first two months following the National Emergency, business... View Details
Keywords: Revenue; Small Business; Health Pandemics; Spending; Consumer Behavior
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Kim, Olivia S., Jonathan A. Parker, and Antoinette Schoar. "Revenue Collapses and the Consumption of Small Business Owners in the COVID-19 Pandemic." Art. 104079. Journal of Financial Economics 170 (August 2025).
  • June 2017
  • Article

Conspicuous Consumption of Time: When Busyness and Lack of Leisure Time Become a Status Symbol

By: Silvia Bellezza, Neeru Paharia and Anat Keinan
While research on conspicuous consumption has typically analyzed how people spend money on products that signal status, we investigate conspicuous consumption in relation to time. We argue that a busy and overworked lifestyle, rather than a leisurely lifestyle, has... View Details
Keywords: Status and Position; Perspective; North America; Europe
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Bellezza, Silvia, Neeru Paharia, and Anat Keinan. "Conspicuous Consumption of Time: When Busyness and Lack of Leisure Time Become a Status Symbol." Journal of Consumer Research 44, no. 1 (June 2017): 118–138.
  • December 1971
  • Article

Optimum Consumption and Portfolio Rules in a Continuous-Time Model

By: Robert C. Merton
Keywords: Governing Rules, Regulations, and Reforms
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Merton, Robert C. "Optimum Consumption and Portfolio Rules in a Continuous-Time Model." Journal of Economic Theory 3 (December 1971): 373–413. (Chapter I of Ph.D. dissertation; Chapter 5 in Continuous-Time Finance.)
  • 2019
  • Working Paper

Status Pivoting: Coping with Status Threats through Motivated Trade-off Beliefs and Consumption across Domains

By: Dafna Goor, Anat Keinan and Nailya Ordabayeva
Prior research established that status threat leads consumers to display status-related products such as luxury brands. While compensatory consumption in the domain of the status threat (e.g., products associated with financial and professional success) is the most... View Details
Keywords: Status and Position; Luxury; Consumer Behavior
Citation
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Goor, Dafna, Anat Keinan, and Nailya Ordabayeva. "Status Pivoting: Coping with Status Threats through Motivated Trade-off Beliefs and Consumption across Domains." Working Paper, April 2019. (Invited for revision at Journal of Consumer Research.)
  • Article

Factors Affecting the Consumption of Market Research: A Path Analysis

By: Rohit Deshpandé and Gerald Zaltman
Citation
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Deshpandé, Rohit, and Gerald Zaltman. "Factors Affecting the Consumption of Market Research: A Path Analysis." Journal of Marketing Research (JMR) 19, no. 1 (February 1982): 14–31.
  • 2009
  • Blog

Harvard Business Online—Marketing Know:How: How Governments Can Boost Consumption

By: John A. Quelch
Citation
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Quelch, John A. "How Governments Can Boost Consumption." Harvard Business Online—Marketing Know:How (blog). May 4, 2009. https://hbr.org/2009/05/how-governments-can-boost-cons.
  • 1992
  • Other Unpublished Work

Government Consumption and the Real Exchange Rate: The Empirical Evidence

By: K. A. Froot and K. Rogoff
Keywords: Public Sector; Currencies; Exchange Rates; Currency Union; Eurozone; The Euro; Currency Exchange Rate
Citation
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Froot, K. A., and K. Rogoff. "Government Consumption and the Real Exchange Rate: The Empirical Evidence." Harvard University, January 1992.
  • 2007
  • Working Paper

A Taste For Obscurity: An Individual-Level Examination of 'Long Tail' Consumption

By: Anita Elberse
Because online retailers are often able to provide products in a more cost-efficient manner than bricks-and-mortar stores, online channels are characterized by a vast assortment of products. Proponents of the "long tail" principle recently argued that the demand for... View Details
Keywords: Decision Choices and Conditions; Consumer Behavior; Distribution Channels; Product; Renting or Rental; Online Technology; Motion Pictures and Video Industry; Music Industry; Retail Industry
Citation
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Elberse, Anita. "A Taste For Obscurity: An Individual-Level Examination of 'Long Tail' Consumption." Harvard Business School Working Paper, No. 08-008, August 2007.
  • Article

Consumption and Portfolio Decisions When Expected Returns Are Time Varying

By: Luis M. Viceira and John Y. Campbell
Citation
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Viceira, Luis M., and John Y. Campbell. "Consumption and Portfolio Decisions When Expected Returns Are Time Varying." Quarterly Journal of Economics 114, no. 2 (May 1999): 433–495. (This note, "Consumption and Portfolio Decisions When Expected Returns Are Time Varying: Erratum," corrects an error in the May 1999 paper.)
  • Article

Payment Depreciation: The Behavioral Effects of Temporally Separating Payments from Consumption

By: J. T. Gourville and Dilip Soman
Keywords: Behavior; Demand and Consumers; Money
Citation
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Gourville, J. T., and Dilip Soman. "Payment Depreciation: The Behavioral Effects of Temporally Separating Payments from Consumption." Journal of Consumer Research 25, no. 2 (September 1998): 160–174.
  • Article

Dynamic Consumption and Portfolio Choice with Stochastic Volatility in Incomplete Markets

By: George Chacko and Luis M. Viceira
Keywords: Decision Choices and Conditions; Investment; Markets
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Chacko, George, and Luis M. Viceira. "Dynamic Consumption and Portfolio Choice with Stochastic Volatility in Incomplete Markets." Review of Financial Studies 18, no. 4 (Winter 2005).
  • Article

Early Withdrawal of Pandemic Unemployment Insurance: Effects on Earnings, Employment and Consumption

By: Kyle Coombs, Arindrajit Dube, Calvin Jahnke, Raymond Kluender, Suresh Naidu and Michael Stepner
In June 2021, 22 states ended all supplemental pandemic unemployment insurance (UI) benefits, eliminating benefits entirely for over 2 million workers and reducing benefits by $300 per week for over 1 million workers. Using anonymous bank transaction data and a... View Details
Keywords: COVID-19 Pandemic; Unemployment Insurance; Health Pandemics; Insurance; Employment; Financial Condition; Spending; Government Administration
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Coombs, Kyle, Arindrajit Dube, Calvin Jahnke, Raymond Kluender, Suresh Naidu, and Michael Stepner. "Early Withdrawal of Pandemic Unemployment Insurance: Effects on Earnings, Employment and Consumption." AEA Papers and Proceedings 112 (May 2022): 85–90.
  • July 2022
  • Article

The Pass-Through of Uncertainty Shocks to Households

By: Marco Di Maggio, Amir Kermani, Rodney Ramcharan, Vincent Yao and Edison Yu
Using new employer-employee matched data, this paper investigates the impact of uncertainty, as measured by idiosyncratic stock market volatility, on individual outcomes. We find that firms provide at best partial insurance to their workers. An increase in firm-level... View Details
Keywords: Employment Risk; Consumption; Employment; Risk and Uncertainty; System Shocks; Insurance; Household; Spending
Citation
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Di Maggio, Marco, Amir Kermani, Rodney Ramcharan, Vincent Yao, and Edison Yu. "The Pass-Through of Uncertainty Shocks to Households." Journal of Financial Economics 145, no. 1 (July 2022): 85–104. (2023 Fama-DFA Prize for the Best Paper Published in the Journal of Financial Economics in Asset Pricing, 2nd place.)
  • June 2001
  • Article

The Potential Downside of Bundling: How Packaging Services Can Hurt Consumption

By: John T. Gourville and Dilip Soman
Keywords: Customers
Citation
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Gourville, John T., and Dilip Soman. "The Potential Downside of Bundling: How Packaging Services Can Hurt Consumption." Cornell Hotel and Restaurant Administration Quarterly 42, no. 3 (June 2001): 29–37.
  • January 1996
  • Article

Real Business Cycle Models and the Forecastable Movements in Output, Hours and Consumption

By: J. J. Rotemberg and Michael Woodford
Keywords: Forecasting and Prediction
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Rotemberg, J. J., and Michael Woodford. "Real Business Cycle Models and the Forecastable Movements in Output, Hours and Consumption." American Economic Review 86, no. 1 (January 1996): 71–89.
  • January 2020
  • Article

The Long-Run Dynamics of Electricity Demand: Evidence from Municipal Aggregation

By: Tatyana Deryugina, Alexander MacKay and Julian Reif
We study the dynamics of residential electricity demand by exploiting a natural experiment that produced large and long-lasting price changes in over 250 Illinois communities. Using a flexible difference-in-differences matching approach, we estimate that the price... View Details
Keywords: Electricity Demand; Consumption Dynamics; Energy; Policy; Demand and Consumers; Price; Mathematical Methods
Citation
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Deryugina, Tatyana, Alexander MacKay, and Julian Reif. "The Long-Run Dynamics of Electricity Demand: Evidence from Municipal Aggregation." American Economic Journal: Applied Economics 12, no. 1 (January 2020): 86–114.
  • 01 Jan 1977
  • Conference Presentation

Short Term Natural Gas Consumption Forecasts: Optimal Use of National Weather Service Data

By: James K. Sebenius and Richard Lehman
Keywords: Forecasting and Prediction; Research; Business and Government Relations; Energy Industry
Citation
Related
Sebenius, James K., and Richard Lehman. "Short Term Natural Gas Consumption Forecasts: Optimal Use of National Weather Service Data." Paper presented at the American Geophysical Union Annual Meeting, American Geophysical Union, January 01, 1977.
  • 19 Oct 2021
  • News

A Look into the Ethical Concerns Surrounding the Creation and Consumption of Fast Fashion

  • Article

The Intensity of Ethnic Affiliation: A Study in the Sociology of Hispanic Consumption

By: Rohit Deshpandé, Wayne D. Hoyer and Naveen Donthu
Citation
Related
Deshpandé, Rohit, Wayne D. Hoyer, and Naveen Donthu. "The Intensity of Ethnic Affiliation: A Study in the Sociology of Hispanic Consumption." Journal of Consumer Research 13, no. 2 (September 1986): 214–220.
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