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Marketing AI Guidelines | About
Marketing AI Guidelines Context Artificial Intelligence (AI) is having a significant impact on the marketing discipline in several areas including content creation, image generation/modification, chatbots, marketing automation, personalization, predictive analysis,... View Details
- 31 Jan 2023
- Research & Ideas
It’s Not All About Pay: College Grads Want Jobs That ‘Change the World’
organizational purpose or social responsibility—reduce the overall bump paid to college-educated workers by about 5 percent, finds the study, which Zhang wrote with Nathan Wilmers, an associate professor at... View Details
Keywords: by Rachel Layne
- 2012
- Working Paper
How Short-Termism Invites Corruption—And What to Do About It
Researchers and business leaders have long decried short-termism: the excessive focus of executives of publicly traded companies-along with fund managers and other investors-on short-term results. The central concern is that short-termism discourages long-term... View Details
Keywords: Business and Shareholder Relations; Public Ownership; Performance Expectations; Economy; Crime and Corruption; Ethics; Trust; Financial Services Industry; United States
Salter, Malcolm S. "How Short-Termism Invites Corruption—And What to Do About It." Harvard Business School Working Paper, No. 12-094, April 2012.
- 21 May 2001
- Research & Ideas
From Tigers to Kaleidoscopes: Thinking About Future Leadership
What do leaders this year and the next need to be doing differently than last year, and last decade, and last century? The rapidly changing business world means dramatic changes are afoot in time-worn notions about leadership, according... View Details
Keywords: by Martha Lagace
- Web
Commencement 2019 Address | About
customers’ needs, and by showing a deep concern for her employees’ wellbeing. Michael Bloomberg inspires us by building a great information services company, and for his doggedness in taking on a wide range of View Details
- Web
Commencement 2017 Address | About
of your lives, in what can only be described as an increasingly divided and fast-shifting world, I want to offer some parting thoughts specific to the challenging times in which we find ourselves. Because I am fond of alliteration, I am going to talk with you View Details
- Web
Social Enterprise - Faculty & Research
nonpecuniary perspective. Our core findings, based on large-scale online surveys, are that (i) self-reported nonpecuniary concerns are large, both for stock market investors and non-investors; (ii) concerns... View Details
- 03 Jul 2008
- What Do You Think?
Are Followers About to Get Their Due?
According to Mohammad Razipour, "In business, where we are talking about 'co-creation,' 'integration,' 'participation,' and 'collective wisdom,' we should not draw a sharp line between ... them (leadership and followership)."... View Details
Keywords: by Jim Heskett
- 17 Feb 2012
- Working Paper Summaries
Breaking Them In or Revealing Their Best? Reframing Socialization around Newcomer Self-Expression
- 29 Nov 2017
- Blog Post
HBS, A Dream and Trey: How HBS Helped Me Launch My Social Enterprise
"Nice talking to you as well!" I hung up the phone and looked out the window of my company's conference room, high above midtown Manhattan. I had just finished a call regarding my acceptance to HBS with Matt Segneri, Director of... View Details
- 18 Oct 2021
- Blog Post
Embracing Activism for Social Change
“We spoke to folks in California and Texas, asking questions about coalition building, data collection, evaluation, stakeholder management, and community engagement,” she says. “This was at a time when COVID-19 was exposing a big range of... View Details
- 07 Sep 2021
- News
Embracing Activism for Social Change
“We spoke to folks in California and Texas, asking questions about coalition building, data collection, evaluation, stakeholder management, and community engagement,” she says. “This was at a time when COVID-19 was exposing a big range of... View Details
Keywords: Deborah Blagg
- 17 Aug 2020
- Research & Ideas
What the Stockdale Paradox Tells Us About Crisis Leadership
serenity to accept the things I cannot change, courage to change the things I can, and wisdom to know the difference”). Therapy techniques such as radical acceptance similarly emphasize the point of letting... View Details
Keywords: by Boris Groysberg and Robin Abrahams
- 01 Feb 1999
- News
Social Enterprse Forum Discusses Strategy
I. Snider and Family Professor of Business Administration at HBS and a key organizer of the gathering. Rangan, a founding member of the Initiative on Social Enterprise, further noted that "this forum allowed academics to begin to... View Details
- 10 Sep 2009
- Working Paper Summaries
Feeling Good about Giving: The Benefits (and Costs) of Self-Interested Charitable Behavior
- Article
Policies to Influence Perceptions about COVID-19 Risk: The Case of Maps
By: Claudia Engel, Jonathan Rodden and Marco Tabellini
Choropleth disease maps have become an important tool for informing the public about the risks posed by COVID-19. In a survey conducted in the U.S. state of Georgia in June 2020, we randomly assigned respondents to view either of two maps. The first one reported... View Details
Engel, Claudia, Jonathan Rodden, and Marco Tabellini. "Policies to Influence Perceptions about COVID-19 Risk: The Case of Maps." Science Advances 8, no. 11 (March 18, 2022).
- 22 Mar 2017
- Blog Post
3 Lessons I Learned as a Social Enterprise Summer Fellow
career path, a few lessons stand out. 1. Fall in love with a problem Largely due to HBS’ social impact efforts, I’ve shifted the way I frame my career thinking. Rather than solely defining my career search by function or company, I think... View Details
- Web
Involvement in Faculty & Student Ventures | About
student. These entities include all for-profit and nonprofit businesses and social enterprises, as well as venture capital funds, private equity funds, hedge funds, search funds, and other investment vehicles. A faculty venture is any... View Details
- May–June 2023
- Article
Unmasking Behaviors During the Pandemic with Video Analytics
By: Shunyuan Zhang, Kaiquan Xu and Kannan Srinivasan
In 2020, as the novel coronavirus spread globally, face masks were recommended in public settings to protect against and slow down viral transmission. People complied to varying extents, and their reactions may have been driven by a variety of psychological factors.... View Details
Zhang, Shunyuan, Kaiquan Xu, and Kannan Srinivasan. "Unmasking Behaviors During the Pandemic with Video Analytics." Marketing Science 42, no. 3 (May–June 2023): 440–450.
- 23 May 2019
- Book
These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems
they can do it, rallying others to their cause as they go.” Dina Gerdeman: We talk about corporate social responsibility (CSR) today, yet it’s clear from the book that this emphasis on business solving View Details