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  • October 1998 (Revised December 1998)
  • Case

CompUSA The Computer Superstore

By: Ananth Raman and Anna Sheen McClelland
Examines the CompUSA organization, focusing especially on the operations and the company culture. Highlights the economics of PC retailing and the importance of a responsive supply chain for their product category. The description of company culture emphasizes the role... View Details
Keywords: Supply Chain; Organizational Culture; Motivation and Incentives; Supply Chain Management; Computer Industry; Computer Industry; United States
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Raman, Ananth, and Anna Sheen McClelland. "CompUSA The Computer Superstore." Harvard Business School Case 699-026, October 1998. (Revised December 1998.)
  • 30 Jun 2003
  • Research & Ideas

Computer Security is For Managers, Too

company computer systems is often left unclear. Managers need to ask, "Who should have remote access to the corporate network? What safeguards must be in place before employees can connect to the corporate network from a remote... View Details
Keywords: by Robert D. Austin & Christopher A.R. Darby
  • August 1989 (Revised May 1993)
  • Case

Computer Company's Health Plan

By: Regina E. Herzlinger
Keywords: Health; Insurance
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Herzlinger, Regina E. "Computer Company's Health Plan." Harvard Business School Case 190-038, August 1989. (Revised May 1993.)
  • November 1999 (Revised June 2001)
  • Case

Compaq Computer Corporation: The DEC Acquisition

By: Carliss Y. Baldwin and Barbara Feinberg
Compaq's board of directors is faced with responsibility for setting the price range and terms for the proposed acquisition of Digital Equipment Corp. The transaction is described in the context of the rapidly evolving markets and business models of the computer... View Details
Keywords: Governing and Advisory Boards; Situation or Environment; Negotiation Offer; Acquisition; Computer Industry
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Baldwin, Carliss Y., and Barbara Feinberg. "Compaq Computer Corporation: The DEC Acquisition." Harvard Business School Case 800-199, November 1999. (Revised June 2001.)
  • August 1998 (Revised February 1999)
  • Case

Product Development at Dell Computer Corporation

By: Stefan H. Thomke, Vish V. Krishnan and Ashok Nimgade
Describes how Dell redesigned its new product development process after experiencing a major product setback and a significant decline in firm profits in 1993. Dell's new process is challenged during the development of a new line of portable computers when the incoming... View Details
Keywords: Cost vs Benefits; Profit; Managerial Roles; Risk Management; Product Development; Business Processes; Problems and Challenges; Risk and Uncertainty; Hardware; Computer Industry
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Thomke, Stefan H., Vish V. Krishnan, and Ashok Nimgade. "Product Development at Dell Computer Corporation." Harvard Business School Case 699-010, August 1998. (Revised February 1999.)
  • July 1987
  • Case

Altoona Corp.: Computer Products Division

By: Roger E. Bohn and Robert H. Hayes
A relatively small manufacturer of computer memory disks has achieved a major market position through the use of its statistical quality control (SQC) program. It is now expanding the production of a new line of disks and is encountering problems getting the process... View Details
Keywords: Factories, Labs, and Plants; Volatility; Performance Consistency; Performance Improvement; Performance Productivity; Quality; Mathematical Methods; Hardware; Manufacturing Industry
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Bohn, Roger E., and Robert H. Hayes. "Altoona Corp.: Computer Products Division." Harvard Business School Case 688-010, July 1987.
  • September 2001
  • Background Note

Accounting for Computer Software Development Costs

By: Robert S. Kaplan and Tatiana Sandino
Summarizes the debate on accounting for computer software development costs. Provides a historical description of the development of standards on accounting of computer software development costs, both in the United States and internationally. Describes how, after much... View Details
Keywords: Accounting; Information Technology Industry; Accounting Industry; United States
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Kaplan, Robert S., and Tatiana Sandino. "Accounting for Computer Software Development Costs." Harvard Business School Background Note 102-034, September 2001.
  • March 2000
  • Case

Dell Computer Corporation: Share Repurchase Program

By: George C. Chacko and Luis M. Viceira
Dell Computer Corp. announced a share repurchase program shortly after a significant stock price drop. In this announcement, the company also states that it will use options contracts. This case looks at the options transactions and how they relate to Dell's employee... View Details
Keywords: Financial Strategy; Stock Options; Employee Stock Ownership Plan; Computer Industry
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Chacko, George C., and Luis M. Viceira. "Dell Computer Corporation: Share Repurchase Program." Harvard Business School Case 200-056, March 2000.
  • March 1990
  • Case

Computer Corporation of America

By: Lynda M. Applegate
Keywords: Computer Industry
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Applegate, Lynda M. "Computer Corporation of America." Harvard Business School Case 190-131, March 1990.
  • January 1994 (Revised July 1994)
  • Case

Apple Computer in China--1993

By: David B. Yoffie
Keywords: Computer Industry; Computer Industry; China
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Yoffie, David B. "Apple Computer in China--1993." Harvard Business School Case 794-100, January 1994. (Revised July 1994.)
  • 1997
  • Article

Are Computers Gender-neutral? Gender Stereotypic Responses to Computers with Voices

By: C. I. Nass, Y. Moon and N. Green
Keywords: Information Technology; Gender
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Nass, C. I., Y. Moon, and N. Green. "Are Computers Gender-neutral? Gender Stereotypic Responses to Computers with Voices." Journal of Applied Social Psychology 27, no. 10 (1997): 864–876.
  • January 1992 (Revised July 1992)
  • Background Note

Managing Top-Line Computer Applications

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Sviokla, John J. "Managing Top-Line Computer Applications." Harvard Business School Background Note 192-098, January 1992. (Revised July 1992.)
  • March 1991
  • Case

Gold Hill Computers (A)

By: Steven C. Wheelwright
Keywords: Computer Industry
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Wheelwright, Steven C. "Gold Hill Computers (A)." Harvard Business School Case 691-073, March 1991.
  • January 1995 (Revised March 1995)
  • Supplement

Apple Computer 1995 (A)

By: David B. Yoffie and Takia Mahmood
Updates Apple Computer--1992. Summarizes the key strategic actions from 1992 to 1995 regarding PCs, the PowerMac, multimedia, OS licensing, and alliances with IBM. View Details
Keywords: Competitive Strategy; Information Infrastructure; Alliances; Rights; Computer Industry
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Yoffie, David B., and Takia Mahmood. "Apple Computer 1995 (A)." Harvard Business School Supplement 795-061, January 1995. (Revised March 1995.)
  • March 1996
  • Teaching Note

Dell Computer Corporation TN

By: Das Narayandas
Teaching Note for (9-596-058). View Details
Keywords: Computer Industry
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Narayandas, Das. "Dell Computer Corporation TN." Harvard Business School Teaching Note 596-098, March 1996.
  • July 2008 (Revised September 2009)
  • Case

ASUSTeK Computer Inc. Eee PC (A)

By: Willy C. Shih, Chintay Shih, Hung-Chang Chiu, Yi-Ching Hsieh and Ho Howard Yu
ASUSTek Computer was the world's largest manufacture of PC motherboards, yet when it tried to launch its new sub-notebook Eee PC, the organization faced challenges in doing things outside of its established processes. Though many of the team members had worked together... View Details
Keywords: Change Management; Disruptive Innovation; Product Launch; Groups and Teams; Information Infrastructure; Mobile and Wireless Technology; Technology Industry
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Shih, Willy C., Chintay Shih, Hung-Chang Chiu, Yi-Ching Hsieh, and Ho Howard Yu. "ASUSTeK Computer Inc. Eee PC (A)." Harvard Business School Case 609-011, July 2008. (Revised September 2009.)
  • March 1995 (Revised July 1995)
  • Case

Apple Computer (B)(Abridged) : Building a Worldwide Strategy

By: Michael Beer and Gregory C. Rogers
Describes the building of Apple's new strategy. Explores how the human resource function at Apple Computer can best support that strategy. View Details
Keywords: Human Resources; Adaptation; Corporate Strategy; Computer Industry
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Beer, Michael, and Gregory C. Rogers. "Apple Computer (B)(Abridged) : Building a Worldwide Strategy." Harvard Business School Case 495-045, March 1995. (Revised July 1995.)
  • April 2000 (Revised November 2000)
  • Case

Computer Power Group: Designing Brand Architecture

Computer Power Group (CPG), an Australian-based consulting, education, and staffing placement firm in the IT industry, is contemplating a brand architecture capable of structuring its eight branded business units. CEO Peter James is particularly curious about whether a... View Details
Keywords: Brands and Branding; Employment Industry; Education Industry; Consulting Industry; Australia
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Fournier, Susan M., and Andrea Carol Wojnicki. "Computer Power Group: Designing Brand Architecture." Harvard Business School Case 500-060, April 2000. (Revised November 2000.)
  • May 1989
  • Case

CGA Computer Associates, Inc.

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Bartczak, Norman, and John J. Sviokla. "CGA Computer Associates, Inc." Harvard Business School Case 189-177, May 1989.
  • September 2000
  • Case

Renaming Computer Power Group

Presents results of a consumer survey used to guide selection of a new corporate brand name. Four alternative names are tested for their ability to communicate desired company attributes to consumers. The pros and cons of developing brand names at corporate versus... View Details
Keywords: Organizational Culture; Brands and Branding
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Fournier, Susan M., and Andrea Carol Wojnicki. "Renaming Computer Power Group." Harvard Business School Case 501-007, September 2000.
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