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Show Results For
- All HBS Web
(4,013)
- People (12)
- News (537)
- Research (2,860)
- Events (33)
- Multimedia (24)
- Faculty Publications (2,049)
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- 19 Feb 2019
- Working Paper Summaries
Relative Performance Transparency: Effects on Sustainable Choices
- January 2006
- Tutorial
Alternative Choice Decisions Analysis
By: David F. Hawkins, V.G. Narayanan, Jacob Cohen and Michele Jurgens
Shows how managers use information on costs and revenues to decide between possible alternative courses of action. Presents two case examples of differential cost analysis. The first, a make or buy decision, examines two alternatives in which only costs vary. The... View Details
- Research Summary
Superfluous Choices and the Persistence of Preference
Superfluous choices are unnecessary choice steps that could be removed without affecting the final choice context and outcome. They are introduced in this article in order to study the mere effects of consumer participation. Superfluous choices have no immediate impact... View Details
- February 2000 (Revised January 2008)
- Case
Merrill Lynch: Integrated Choice
By: V. Kasturi Rangan and Marie Bell
Merrill Lynch, a full-service brokerage firm with $1.5 trillion in client assets, is under attack from both discount and electronic brokerage firms. It responds with Integrated Choice, a suite of products designed to capture clients from the do-it-yourself investor who... View Details
Keywords: Distribution Channels; Marketing Strategy; Product Launch; Organizational Change and Adaptation; Risk and Uncertainty; Financial Services Industry
Rangan, V. Kasturi, and Marie Bell. "Merrill Lynch: Integrated Choice." Harvard Business School Case 500-090, February 2000. (Revised January 2008.)
- Research Summary
Relative Thinking and Consumer Choice
Fixed differences appear smaller when compared to large differences. Professor Schwartzstein has proposed a model of relative thinking, in which a person weighs a given change by less when he compares it to a larger range. Relative thinking implies that a person is... View Details
- July 1997
- Article
Choice in Computer-Mediated Environments
By: John A. Deighton
Deighton, John A. "Choice in Computer-Mediated Environments." Marketing Letters 8, no. 3 (July 1997).
- 1 May 2007
- Conference Presentation
The Tao of Choice in Leading: How empowerment through choice affects leadership perceptions
By: Roy Y.J. Chua and S. S. Iyengar
- July 1993
- Case
Gurcharan Das's Career Choices
By: Hugo Uyterhoeven
Keywords: Personal Development and Career
Uyterhoeven, Hugo. "Gurcharan Das's Career Choices." Harvard Business School Case 394-026, July 1993.
- March 2018
- Case
McKinsey & Company: Early Career Choices (A)
By: Prithwiraj Choudhury, Carin-Isabel Knoop and Nathaniel Schwalb
This case profiles the early career choices faced by three McKinsey associates. The (A) case profiles the dilemma faced by each individual and sets up the class discussion. View Details
Keywords: Early Career Experiences; Career Progression; Experiences; Personal Development and Career; Decision Choices and Conditions; Consulting Industry
Choudhury, Prithwiraj, Carin-Isabel Knoop, and Nathaniel Schwalb. "McKinsey & Company: Early Career Choices (A)." Harvard Business School Case 618-034, March 2018.
- March 2018
- Supplement
McKinsey & Company: Early Career Choices (B)
By: Prithwiraj Choudhury, Carin-Isabel Knoop and Nathaniel Schwalb
The (B) case outlines the choices made by the associates in real life and the consequences of such choices. View Details
Keywords: Early Career Experiences; Career Progression; Experiences; Personal Development and Career; Decisions; Outcome or Result; Consulting Industry
Choudhury, Prithwiraj, Carin-Isabel Knoop, and Nathaniel Schwalb. "McKinsey & Company: Early Career Choices (B)." Harvard Business School Supplement 618-038, March 2018.
- April 2002
- Supplement
Merrill Lynch: Integrated Choice
Rangan, V. Kasturi. "Merrill Lynch: Integrated Choice." Harvard Business School Video Supplement 502-802, April 2002.
- March 2000
- Case
Lockheed Martin: The Employer of Choice Mission
By: Clayton M. Christensen and Michael D Overdorf
A Lockheed Martin manager is faced with the decision of where to focus the organization's resources in order to develop a world-class employee development system. The manager's recommendation will serve as the basis for the company's goal of becoming an Employer of... View Details
Keywords: Organizational Culture; Resource Allocation; Decision Choices and Conditions; Employees; Human Resources; Leadership Development; Cost Management; Organizational Design; Aerospace Industry
Christensen, Clayton M., and Michael D Overdorf. "Lockheed Martin: The Employer of Choice Mission." Harvard Business School Case 300-032, March 2000.
- October 2009
- Article
Shaping Online Consumer Choice by Partitioning the Web
By: Jolie M. Martin and Michael I. Norton
This research explores how partitioning attributes in online search interfaces changes the valuations of those attributes-and impacts subsequent choice-such that attributes that are displayed as separate categories tend to receive greater decision weight than... View Details
Keywords: Decision Choices and Conditions; Information Management; Demand and Consumers; Research; Internet and the Web; Valuation
Martin, Jolie M., and Michael I. Norton. "Shaping Online Consumer Choice by Partitioning the Web." Psychology & Marketing 26, no. 10 (October 2009): 908–926.
- 2025
- Working Paper
A Cognitive Theory of Reasoning and Choice
By: Pedro Bordalo, Nicola Gennaioli, Giacomo Lanzani and Andrei Shleifer
We present a theory of decisions in which attention to the features of choice options is determined by the decision maker's categorization of the current choice problem in a set of problems she solved in the past. Categorization depends on goal-relevant as well as... View Details
Bordalo, Pedro, Nicola Gennaioli, Giacomo Lanzani, and Andrei Shleifer. "A Cognitive Theory of Reasoning and Choice." NBER Working Paper Series, No. 33466, February 2025.
- Article
Making Choices Without Deliberating
Keywords: Decision Choices and Conditions
Dijksterhuis, Ap, Maarten W. Bos, Loran F Nordgren, and Rick B. Van Baaren. "Making Choices Without Deliberating." Science 312, no. 5779 (June 9, 2006): 1472.
- November 2003 (Revised December 2003)
- Background Note
Note on School Choice in U.S. Public Education
This note surveys school choice in the United States. School choice characterizes the school assignment of approximately 56% of U.S. school-aged children and, in order of popularity, can be categorized into seven types: residential choice, private schools, intra- and... View Details
Leschly, Stig. "Note on School Choice in U.S. Public Education." Harvard Business School Background Note 804-091, November 2003. (Revised December 2003.)
- September 1995
- Teaching Note
Choice Hotels International,1995 TN
By: Tarun Khanna
Teaching Note for (9-795-165). View Details
Keywords: United States
- 08 Jun 2012
- Working Paper Summaries
Location Choices Under Strategic Interactions
Keywords: by Juan Alcacer
- February 2010 (Revised June 2014)
- Supplement
CityCenter (C): Turmoil and Choices
By: John D. Macomber
"CityCenter (C)" follows the (A) and (B) cases chronologically. The (C) case explores the decisions facing MGM MIRAGE following a lawsuit by partner Dubai World and suspension of Dubai World's cash contributions to the project in early 2009. Issues include the... View Details
Keywords: Lawsuits and Litigation; Private Equity; Games, Gaming, and Gambling; Decisions; Partners and Partnerships; Conflict and Resolution; Entertainment and Recreation Industry; Nevada
Macomber, John D. "CityCenter (C): Turmoil and Choices." Harvard Business School Supplement 210-066, February 2010. (Revised June 2014.)
- February 2008
- Supplement
Choice Hotels International, 1995 (CW)
By: Bharat N. Anand
Spreadsheet Supplement for [795-165]. View Details
Keywords: United States