Cement - Publications - Faculty & Research

23 Apr 2024
In Practice

Getting to Net Zero: The Climate Standards and Ecosystem the World Needs Now

With each month clocking record-breaking temperatures across the planet, this Earth Day reflected the renewed urgency of regulators and businesses to find climate-change solutions. The US Securities and Exchange Commission recently adopted new rules that will mandate... View Details

Keywords: by Rachel Layne

28 Jan 2008
Research & Ideas

Billions of Entrepreneurs in China and India

are far more interesting and promising to me. Building economic relations between the countries, not just through arms-length trade, but investments by individual companies in each other's countries, will cement ties. These will... View Details

Keywords: by Martha Lagace

28 Sep 2011
Research & Ideas

The Profit Power of Corporate Culture

operations, and how can these challenges be overcome? A: The basic question to be faced is whether the organization will be run as "one company" with a common set of values, such as at Mexican-based cement and concrete producer... View Details

Keywords: by Sean Silverthorne

20 Dec 2010
Research & Ideas

Panama Canal: Troubled History, Astounding Turnaround

of Congress. "That order is not in accordance with the law on the subject," he told Roosevelt. "Damn the law, I want the canal," replied the president. Goethals continued to fight to cement his control over the... View Details

Keywords: by Sarah Jane Gilbert; Transportation

26 Apr 2022
Book

What Does Your Business Stand For? Why Building Trust Starts with Purpose

aspirations. If a reason for being allows deep purpose leaders to nourish employees’ trust in the company, these leaders cement that trust by granting employees more autonomy in actualizing the purpose. When employees encounter autonomy... View Details

Keywords: by Ranjay Gulati

03 Oct 2011
Research & Ideas

Transforming Manufacturing Waste into Profit

It's been said that "one man's trash is another man's treasure." HBS Assistant Professor Deishin Lee, however, has taken that old adage a step further in her recent working paper Turning Waste into By-Product by showing how it's possible for companies to turn... View Details

Keywords: by Michael Blanding; Manufacturing

19 Sep 2005
Research & Ideas

Rethinking Company Loyalty

skills such as creating television ads and public-service announcements by joining teams formed to serve new accounts. 3. Focus on relationships. For many employees, loyalty is born or cemented through relationships with supervisors and... View Details

Keywords: by Lauren Keller Johnson

08 Jun 2011
Lessons from the Classroom

Twenty-first Century Skill: Trading Carbon Credits

students are assigned roles as managers of large cement manufacturers (simply designated White, Brown, Black, or Green Cement). A fifth student, who represents an environmental activist organization, is assigned the goal of purchasing as... View Details

Keywords: by Julia Hanna; Energy; Utilities

12 Oct 1999
Research & Ideas

Value Judgments: Business Ethics Across Borders

crossing cultural borders. Two of the seventeen case sequences she has developed for the course so far — "Siam Cement Group: Corporate Philosophy" and "The Haier Group" — take place in Thailand and China, respectively.... View Details

Keywords: by Judith A. Ross

02 Oct 2012
First Look

First Look: October 2

Rolling Up China's Cement Industry Joseph L. Bower and G.A. DonovanHarvard Business School Case 312-067 The Chinese government has charged Song Zhiping with the job of rationalizing China's cement industry.... View Details

Keywords: Sean Silverthorne

19 Dec 2005
Research & Ideas

The Regional Slice of Your Global Strategy

for gasoline in the United States to consist of five distinct regions. Other large markets where transport costs are relatively high in relation to product value, such as cement in Brazil or beer in China, can be similarly broken down.... View Details

Keywords: by Pankaj Ghemawat

26 Jan 2004
Research & Ideas

What Developing-World Companies Teach Us About Innovation

logistics, marketing, and customer service. Over the past several years, we have identified and studied companies from developing countries that have overcome these formidable obstacles to become some of the most innovative in the world. Among them are CEMEX (Cementos... View Details

Keywords: by Donald N. Sull, Alejandro Ruelas-Gossi & Martin Escobari

03 Feb 2003
Research & Ideas

Web Services

our technology investments," he said. "Web services are the perfect, customizable technology to meet that 'have it your way' need," said Rose O'Donnell, vice president of engineering at Bowstreet. With that said, she warned, "You don't want to pour... View Details

Keywords: by Julia Hanna; Service

06 Oct 2009
First Look

First Look: October 6

double the company's size and take it to new geographies, he wonders if the right capabilities are in place for what should be changed to manage the integration process effectively. Purchase this case: http://cb.hbsp.harvard.edu/cb/product/308022-PDF-ENG CEMEX (B):... View Details

Keywords: Martha Lagace

16 Apr 2001
Research & Ideas

Making the Most of Government Upheaval

"increasingly act and look like world leaders in their respective industries," sometimes even taking "bold steps that surprise their 'first world' counterparts," Oliva and Suarez write in their working paper. For example, they point out, when Cemex,... View Details

Keywords: by Nancy O. Perry

18 Dec 2018
First Look

New Research and Ideas, December 18, 2018

spaces and to make its mark worldwide. Purchase this case:https://hbsp.harvard.edu/product/519023-PDF-ENG Harvard Business School Case 518-063 Measuring True Value at Ambuja Cement The case discusses the measurement of social and... View Details

Keywords: Dina Gerdeman

22 Mar 2011
First Look

First Look: March 22

case:http://cb.hbsp.harvard.edu/cb/product/510032-PDF-ENG Carbon Trading Simulation: Black Cement Inc. Peter A. ColesHarvard Business School Supplement 911-053 This simulation presents students the opportunity to experience firsthand the... View Details

Keywords: Sean Silverthorne

26 May 2009
Research & Ideas

Improving Market Research in a Recession

often be greater. Brand preferences and consumption levels in emerging markets such as China, India, and Brazil tend to be more fluid. Consumer research is therefore critical to aid marketers trying to cement brand preferences early on as... View Details

Keywords: by John Quelch

06 Dec 2006
Op-Ed

India Needs to Encourage Trade with China

Everyone points out that China-India bilateral trade, at roughly $19 billion in 2005, is a far cry from the $2 billion in 1999. Indeed, the increase is to be celebrated. Chinese President Hu Jintao's current visit to New Delhi cements the... View Details

Keywords: by Tarun Khanna

19 Jan 2021
In Practice

Leadership Advice for Biden: Restore a Sense of Calm

populist leaders who made scapegoats of refugees, immigrants, and minorities. "If we stay the course and fail to change, we will continue to further destroy the planet and further cement inequality." These tensions between neoliberalism... View Details

Keywords: by Dina Gerdeman

Publications