Publications
Publications
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- All HBS Web
(408)
- Faculty Publications (65)
- July 2011
- Case
Teach Plus: Mobilizing a New Generation of Teacher Leaders
By: David A. Thomas and Stephanie J. Creary
This case profiles the evolution of Teach Plus, a non-profit organization founded on the premise that in order for public schools to continuously improve urban student achievement, teaching must become a career that motivates and retains effective early career... View Details
- July 2010
- Case
Metabical: Positioning and Communications Strategy for a New Weight Loss Drug
By: John A. Quelch and Heather Beckham
Cambridge Sciences Pharmaceuticals (CSP) expects final approval for its revolutionary weight loss drug, Metabical. Metabical will be the only weight loss drug with FDA approval that is also clinically proven to be effective for moderately overweight people. Barbara... View Details
- April 2010
- Case
Metabical: Pricing, Packaging, and Demand Forecasting Recommendations for a New Weight Loss Drug
By: John A. Quelch and Heather Beckham
Metabical is a new weight loss drug from Cambridge Sciences Pharmaceuticals intended for moderately overweight individuals. In anticipation of final FDA approval, the senior director of marketing, Barbara Printup, prepares for the product launch and must make several... View Details
- September 2008
- Case
Pfizer Inc: Building an Innovation Center
By: Stefan H. Thomke and Ashok Nimgade
The case describes Pfizer's efforts to build and run an innovation center in Cambridge, Massachusetts. As the center goes through different periods of leadership and strategic models, its relationship with the corporation and other research sites is explored. The case... View Details
- August 2007 (Revised September 2008)
- Case
Marketing the "$100 Laptop" (A)
By: John A. Quelch and Carin-Isabel Knoop
In 2002, Professor Nicholas Negroponte, a successful venture capitalist, author, and co-founder and chairman emeritus of the Massachusetts Institute of Technology (MIT) Media Lab, announced his intention to build a PC so cheap as to make it possible to provide... View Details
Keywords: Venture Capital; Internet and the Web; Information Technology; Product Development; Technological Innovation; Nonprofit Organizations; Marketing Strategy; Information Infrastructure; Developing Countries and Economies; Manufacturing Industry; Information Technology Industry; Computer Industry; Cambridge
- May 2006 (Revised June 2006)
- Case
Codon Devices
By: Joseph B. Lassiter III and David Kiron
In December 2005, 40-year-old John Danner was about to make his first presentation to the board of directors of Codon Devices, a one-year-old biotechnology start-up based in Cambridge, Massachusetts. After a month as the company's CEO, Danner was prepared to lay out... View Details
- April 2002
- Case
Paula Evans and the Redesign of the Cambridge Rindge and Latin School (C)
By: Linda A. Hill and Kristin Doughty
Supplements the (A) case and Bobbie D'Alessandro and the Redesign of the Cambridge Rindge and Latin School. View Details
- September 2001
- Supplement
Millennium Pharmaceuticals, Inc. (B)
By: Stefan H. Thomke and Ashok Nimgade
Supplements the (A) case. View Details
- July 2001
- Case
Bobbie D'Alessandro and the Redesign of the Cambridge Rindge and Latin School
By: Linda A. Hill, Kristin Doughty and Ellen Pruyne
Bobbi D'Alessandro, the superintendent of the school system in Cambridge, MA, has just hired a new principal to lead a major redesign effort in the city's only high school. The need for reform had been evident since the late 1980s when school statistics highlighted... View Details
- July 2001
- Case
Paula Evans and the Redesign of the Cambridge Rindge and Latin School (A)
By: Linda A. Hill, Kristin Doughty and Ellen Pruyne
Paula Evans is in her second year as principal of the only high school in Cambridge, MA. Her mandate when she arrived was to redesign the high school so that long-standing inequities in academic achievement rates across race and socioeconomic class were removed. In her... View Details
- July 2001
- Case
Paula Evans and the Redesign of the Cambridge Rindge and Latin School (B)
By: Linda A. Hill, Kristin Doughty and Ellen Pruyne
Supplements the (A) case. View Details
- July 2000 (Revised May 2002)
- Teaching Note
Cambridge Hospital Community Health Network - The Primary Care Unit TN
By: V.G. Narayanan and Lisa Brem
Teaching Note for (9-100-054). View Details
- January 2000 (Revised October 2002)
- Case
Cambridge Hospital Community Health Network - The Primary Care Unit
By: V.G. Narayanan, Lisa Brem and Ryan Moore
The Cambridge Hospital Community Health Network needed to gain a better understanding of its unit-of-service costs, which had been rising at a rate of 10% per year. The network's step-down costing system gave only aggregate costing information, and there was some... View Details
- December 1999 (Revised August 2001)
- Case
Millennium Pharmaceuticals, Inc. (A)
By: Stefan H. Thomke and Ashok Nimgade
Focuses on Millennium's strategy to grow and revolutionize drug development through the use of new technologies such as genomics. Describes how Millennium Pharmaceuticals--a fast-growing biotechnology firm in Cambridge, MA--has used strategic alliances to finance the... View Details
- May 1999
- Teaching Note
Cambridge Technology Partners: Corporate Venturing (August 1996) TN
By: Paul A. Gompers
Teaching Note for (9-297-033). View Details
- May 1999
- Teaching Note
Cambridge Technology Partners - 1991 Start Up TN
By: Paul A. Gompers
Teaching Note for (9-298-044). View Details
- February 1999
- Case
Lifeline Systems, Inc. (B)
By: H. Kent Bowen and Marilyn Matis
In 1997, Lifeline Systems continues to grow its service business to $32 million, 56% of the company's total revenues. More local hospital Lifeline programs turn over their monitoring service to Lifeline Central, expanding the company's subscriber base by 30%. The... View Details
- February 1998 (Revised May 2007)
- Case
Winthrop Park Development
By: William J. Poorvu and Elizabeth McLoughlin
Describes a real estate development project in Cambridge, MA and evaluates the market, financial, and design issues in this $20 million mixed-use property. View Details
- August 1997 (Revised November 1998)
- Case
Cambridge Technology Partners - 1991 Start Up
By: Paul A. Gompers and Catherine M. Conneely
Jim Sims tries to close the deal to create Cambridge Technology Partners (CTP) in a spin-out from a troubled technology consulting firm. The deal looks tenuous. View Details