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  • September 2011 (Revised March 2014)
  • Case

Brightcove, Inc. in 2007

By: Andrei Hagiu and David B. Yoffie
Brightcove, a technology and services provider to content owners in the Internet television field, aimed to become a media distribution company in its own right. On October 30, 2006, it relaunched its Website—and, in effect, its business. With its new, consumer-facing... View Details
Keywords: Competition; Entrepreneurship; Investment; Diversification; Digital Platforms; Business Strategy; Internet and the Web; Business Model; Distribution; Media and Broadcasting Industry; Media and Broadcasting Industry
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  • 2017
  • Other Book

Good Work: The Taylor Review of Modern Working Practices

By: Matthew Taylor, Greg Marsh, Diane Nicol and Paul Broadbent
I was not the only person appointed to the Review. My fellow Review team members, Greg Marsh, Diane Nicol and Paul Broadbent have not only been an important source of ideas and wisdom throughout the process but have led in engaging with key groups of... View Details
Keywords: Future Of Work; Labor Relations; Marketplaces; Employment; Labor and Management Relations; Labor; Markets
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  • Web

Great American Business Leaders of the 20th Century - Leadership

Data Systems, 1961–1969 William S. Paley Columbia Broadcasting System, 1928–1983 Ray T. Parfet, Jr. Upjohn Company, 1969–1987 William G. Park Crucible Steel Company, 1900–1909 George S. Parker Parker Brothers, 1901–1933 Eugene M.... View Details
  • June 2020 (Revised July 2023)
  • Case

Time Out: The Evolution from Media to Markets

By: Kate Barasz and Eva Ascarza
In February 2020, Time Out’s chief executive officer Julio Bruno is evaluating the strategic direction of the company. Over the span of five decades, Time Out — the global media and entertainment brand — had gone from a self-published counterculture publication in... View Details
Keywords: Branding; Media Businesses; Hospitality; Hospitality Industry; Digital; Brands and Branding; Media; Marketing; Marketing Strategy; Organizational Change and Adaptation; Strategy; Media and Broadcasting Industry; Media and Broadcasting Industry; United Kingdom; United States
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  • 13 Jul 2021
  • Research & Ideas

Outrage Spreads Faster on Twitter: Evidence from 44 News Outlets

Negativity spreads faster than positivity online, and news organizations at both ends of the political spectrum are leveraging this tendency on Twitter, according to a new study. To test whether the broadcast news adage, “If it bleeds, it... View Details
Keywords: by Kristen Senz; Media & Broadcasting
  • Article

How to Launch Your Digital Platform: A Playbook for Strategists

By: Benjamin Edelman
The ubiquity of Internet access has caused a sharp rise in the number of businesses offering platforms that connect users for communication or commerce. Entrepreneurs are particularly drawn to these platforms because they create significant value and have modest... View Details
Keywords: Platforms; Launch; Mobilization Strategy; Two-Sided Platforms; Network Effects; Adoption; Entrepreneurship; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry
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  • 11 Dec 2023
  • Research & Ideas

Doing Well by Doing Good? One Industry’s Struggle to Balance Values and Profits

fields, the authors note. But the rise of the internet over the last few decades pulled the rug out from under old media’s business model. By 2017, 45 percent of all newspaper jobs and 27 percent of all radio View Details
Keywords: by Scott Van Voorhis
  • Teaching Interest

Strategy and Technology

By: Andy Wu

The Strategy and Technology elective course explores the unique aspects of creating effective strategies for technology-intensive businesses.

  • What strategies win in markets with network effects?
  • How can technology be... View Details
Keywords: Innovation and Management; Innovation Leadership; Innovation Strategy; Technological Innovation; Patents; Business Strategy; Competitive Advantage; Competitive Strategy; Hardware; Information Technology; Internet; Mobile Technology; Online Technology; Search Technology; Software; Technology Adoption; Technology Networks; Technology Platform; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry

    Thomas R. Eisenmann

    Thomas R. Eisenmann is the Howard H. Stevenson Professor of Business Administration at the Harvard Business School; Peter O. Crisp Faculty Chair, Harvard Innovation Labs; and Unit Head of the HBS Entrepreneurial... View Details

    Keywords: broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting

      Rosabeth M. Kanter

      Rosabeth Moss Kanter holds the Ernest L. Arbuckle Professorship at Harvard Business School, specializing in strategy, innovation, and leadership for change. Her strategic and practical insights guide leaders worldwide through teaching, writing, and direct... View Details

      Keywords: broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting
      • 30 Aug 2011
      • First Look

      First Look: August 30

        PublicationsEmotion-induced Engagement in Internet Video Ads Authors:Thales S. Teixeira, Michel Wedel, and Rik Pieters Publication:Journal of Marketing Research (forthcoming) Abstract This study shows how advertisers can leverage... View Details
      Keywords: Sean Silverthorne
      • 10 Feb 2021
      • Research & Ideas

      Has #MeToo Changed How Hollywood Hires?

      whether this social movement impacted the hiring of female talent, Luo and Zhang focused on new movie projects set up from January 2014 to September 2019 using Done Deal Pro, a database that tracks script deals. They also used information from the View Details
      Keywords: by Rachel Layne; Media & Broadcasting

        William A. Sahlman

        William Sahlman is a Baker Foundation Professor of Business Administration at Harvard Business School.

        Mr. Sahlman received an A.B. degree in Economics from Princeton University (1972), an M.B.A. from Harvard University (1975), and a Ph.D. in Business... View Details

        Keywords: broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting; broadcasting
        • 17 Oct 2017
        • First Look

        First Look at New Research and Ideas, October 17, 2017

        difference-in-differences analyses to examine the effects of a switch from decentralized to centralized hiring at our research site. We find that, on average, centralized hiring does not increase the quality of employee-company matches, View Details
        Keywords: Sean Silverthorne
        • 16 Nov 2010
        • News

        The HBS Tunnels

        mysterious at all, except for the closed-off parts. Like another local underground system, the MBTA, the HBS tunnels are color-coded — with red, blue, green, and orange “lines,” plus purple, brown, gray, and yellow branches. They reach... View Details
        Keywords: Keith Larson
        • 04 Jun 2001
        • What Do You Think?

        What’s the Future of the Subscription Model?

        Richard Feder maintains that the subscription model will gain momentum on the Internet as the memory of free service fades and the utility of new service increases. The response gives hope for those hoping to utilize the subscription... View Details
        Keywords: by James Heskett
        • Web

        Hawes Hall | About

        facilitates the fusion of interactive technologies with teaching techniques grounded in the case method. Innovations such as wireless Internet access and built-in video, webcast, and broadcast capabilities... View Details
        • 01 Mar 2024
        • News

        Unlocking the Power of Community

        When Tara Fung (MBA 2016) explains Co:Create, the company she cofounded in 2022 and now leads as CEO, she doesn’t mention Web3 first. “We help innovative brands and creators unlock the power of community,” she explains. Co:Create does this with a new, gamified approach... View Details
        Keywords: April White
        • 25 Oct 2022
        • Research & Ideas

        Is Baseball Ready to Compete for the Next Generation of Fans?

        potential new generation of fans? "I won’t make any predictions, except that ... baseball is working hard to try to restore the revenue side and the attendance side." Greyser: They’re doing quite a bit, but remember, baseball is primarily... View Details
        Keywords: by Christina Pazzanese, Harvard Gazette; Media & Broadcasting; Media & Broadcasting
        • October 2009 (Revised June 2010)
        • Case

        Hulu: An Evil Plot to Destroy the World?

        By: Anita Elberse and Sunil Gupta
        In July 2009, Jason Kilar, the chief executive officer of Hulu, is debating whether the online video aggregator should move away from a purely advertising-supported model, and whether it should participate in an industry-wide initiative to develop and test... View Details
        Keywords: Advertising; Business Model; Television Entertainment; Distribution Channels; Service Operations; Internet and the Web; Media and Broadcasting Industry; Media and Broadcasting Industry
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