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Show Results For
- All HBS Web
(75)
- News (41)
- Research (35)
- Multimedia (1)
- Faculty Publications (21)
- 07 Oct 2021
- News
Bringing Light to the Fight
part thanks to Smyth, who joined the volunteer board of the fledgling Breast Cancer Foundation NZ in the mid-1990s and became its chair in 2009. Her work with the charity has been informed by her business... View Details
- 11 Dec 2014
- News
Defining the field of cause-related marketing
After being diagnosed with breast cancer at age 30, Amy Schiffman Langer (MBA 1977) left a career in investment banking to launch the National Breast View Details
- 01 Aug 2001
- News
Amy Schiffman Langer (MBA '77)
named executive director of the National Alliance of Breast Cancer Organizations (NABCO), where she had signed on as a volunteer three years earlier. When she joined NABCO, the New York City-based... View Details
- 08 Aug 2013
- News
Cause Marketing Gets Personal
resulted in a breast cancer diagnosis, and Langer's battle against the disease led her to volunteer at the then-pioneering National Alliance of Breast View Details
- 23 May 2018
- News
Winning Bid
$90,000 for breast cancer research), as well as its ability to connect people with similar interests: “That’s fascinating both in its simplicity and its complexity,” he says. “It’s not just commerce, it’s... View Details
- Portrait Project
Matthew Puglisi
the uncensored story of his transition to life in America as a poor, English-challenged Sicilian immigrant shouldering the load of his widowed mother and four siblings. It wasn't the last time Dad's strength was required to hold a family together. In 2005, View Details
- Portrait Project
Andrew Velo-Arias
“No te preocupes hijo, tú vas para Jarbar” “Don’t worry son, you’re going to Harvard” My mom’s encouraging words were a source of comfort when I couldn’t share the exciting news – she lost her battle with breast View Details
- 11 Jun 2021
- News
The Power of Resilience
my eyes. My mother happened to be in the room with me at the time. My mother had herself been diagnosed with early onset breast cancer in her 30s. And when I got off the phone I just looked at her and I told... View Details
- 28 May 2021
- News
Unspent Love
marketing slogans, distribution strategies, five-year plans. By night: bubble baths, pillow forts, bedtime stories,” Kingston writes. But when Kingston was 3, her mother was diagnosed with an advanced breast View Details
- 02 Mar 2010
- First Look
First Look: March 2
the site had no strategy for monetizing the traffic. The case allows students to examine potential monetization strategies for Twitter. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/710455-PDF-ENG Koo Foundation Sun Yat-Sen View Details
Keywords: Martha Lagace
- 01 Mar 2007
- News
Avon CEO Jung on Leadership
the courage to reinvent yourself, not hold on to the past, and to act swiftly.” Proudly noting that corporate responsibility has always been integral to Avon’s identity, Jung stated that the company has raised over $450 million in the fight against View Details
- 29 Mar 2016
- First Look
March 29, 2016
Oncology Value-Based Breast Cancer Care: A Multidisciplinary Approach to Defining Patient-Centered Outcomes By: Feeley, Thomas W., Fayanju M. Oluwadamilola, Tinisha L. Mayo, Tracy E. Spinks, Seohyun Lee,... View Details
Keywords: Sean Silverthorne
- 15 Dec 2024
- News
Crucible: Give It Up
Here’s a great saying that’s been particularly relevant in my life over the past few years: “If you want to make God laugh, tell him your plans.” To rewind a bit, I was named president of Micron Technology in January 2012. Five days later, my boss, the CEO, died in a... View Details
- 07 Aug 2000
- Research & Ideas
The Business of Biotech
disease that wasn't open to us a decade ago," says Gail J. Maderis (MBA '85), president of Genzyme Molecular Oncology, also based in Cambridge. "Right now, we think of cancer as breast cancer, lung... View Details
- 01 Jun 2000
- News
The Business of Biotech
Maderis (MBA '85), president of Genzyme Molecular Oncology, also based in Cambridge. "Right now, we think of cancer as breast cancer, lung cancer, colon cancer. Eventually we'll be able to diagnose and treat... View Details
Keywords: Julia Hanna
- 01 Sep 2008
- News
Mara Aspinall
pharmaceutical companies focused their R&D on treatments for common illnesses — such as diabetes and high cholesterol — an approach that resulted in the development of blockbuster drugs. We now recognize that diseases are far more complex and heterogenic than... View Details
- 17 Nov 2022
- News
Blockchain for Good
charity sector, volunteering for a national breast cancer foundation and within her local community, often with her son in tow. She returned to finance in 2015, but her heart wasn’t in it. That’s when... View Details
Keywords: Ralph Ranalli
- 29 Apr 2014
- First Look
First Look: April 29
Fukuyoshi and Yoshiki Ishikawa had helped to improve cancer screening rates in Japan. Between 2005 and 2007, awareness of breast cancer in Japan rose from 55% to 70%, but the... View Details
Keywords: Sean Silverthorne
- Web
Hands-on Learning About Global Markets | MBA
their project. On the last day of the capstone, the team offered three ideas to heighten awareness of Ellie Care, which were well received by the company’s leadership group: Sponsor special events related to senior care issues (fundraisers for View Details
- 01 Jan 2005
- News
Judith R. Haberkorn, 111th AMP, 1992
learned, you have to take a step back and make sure you create a vision for both the management team and the employees." Two years later, she returned to HBS and graduated with the 111th AMP. There is another element in Haberkorn's life, a reminder of what is... View Details