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Publications

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  • All HBS Web  (1,009)
    • People  (2)
    • News  (254)
    • Research  (508)
    • Multimedia  (2)
  • Faculty Publications  (223)

Show Results For

  • All HBS Web  (1,009)
    • People  (2)
    • News  (254)
    • Research  (508)
    • Multimedia  (2)
  • Faculty Publications  (223)
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  • 01 Jun 2022
  • News

A Sustainable Solution for Fashion

demand shifts by season. Brands and retailers must correctly stock items in their customers’ preferred color, pattern, style, fit, and price without much historical data. “Most of the software out there is backward looking and purely... View Details
Keywords: April White
  • 01 Aug 1998
  • News

High Honors

their boards of directors. It's a tribute to his years of experience as a corporate and community leader and to his stature as one of Canada's most distinguished executives. Barford graduated from the University of Toronto at the age of... View Details
  • 29 Aug 2023
  • News

Helping Consumers Decarbonize their Purchases

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details
  • 01 Jun 2024
  • News

Alumni and Faculty Books

“read-write” era, corporate networks democratized publishing. We are now in the midst of the “read-write-own” era, sometimes called web3, in which blockchain networks are granting power and economic benefits to communities of users, not... View Details
  • 20 Jan 2023
  • News

Free Spirits

approximately 40 percent of Americans don’t drink at all. With so many flexi-drinkers crowding the bar these days, the stigma is starting to fade. “Not drinking has become a more visible choice since the pandemic,” says Royle, who previously worked in View Details
Keywords: Jen McFarland Flint; Food Services and Drinking Places; Hospitality
  • 01 Oct 1999
  • News

Q & A: Jeanne P. Jackson: A New Regime at Banana Republic

President and CEO of Banana Republic since 1995, Jeanne Jackson (MBA '78) has been credited with transforming the faltering safari clothing brand into one of the nation's leaders in - and definers of - casual attire. In 1998, Business... View Details
  • 01 Jun 2005
  • News

Ideas: Books

establishing brand identity, identifying the organizational mission, communicating the meaning of the brand, and leveraging brand values. Organizing Control August Thyssen and... View Details
Keywords: Alfred D. Chandler Jr.; Chandler
  • 19 Sep 2012
  • News

On a Sound Track

Zurich and secured European distribution rights for our products, set up a joint venture with a partner in Mexico to build our brand there, and purchased Astro Gaming, a California-based gaming accessories company. Our office in southern... View Details
Keywords: Deborah Blagg; audio equipment; fashion; Computer and Electronic Product Manufacturing; Manufacturing
  • 09 Jun 2015
  • News

Building change from the ground up

was to provide an air-conditioned environment; offer support for customers who couldn’t read or write; and get them in and out of the store in 15 minutes with working service,” Khoja said, noting, “If we treated the Afghans with respect, it would create a View Details
  • 30 Jun 2021
  • News

Your Rainbow Logo Doesn’t Make You an Ally

  • 01 Dec 2009
  • News

Robert Goodwin

Executives Without Borders is about. We make sustainable, knowledge-based investments that help to stabilize communities and, over time, make the world a better place. How do you choose which NGOs to help? We get involved with projects... View Details
Keywords: Deborah Blagg; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 24 Mar 2017
  • News

Personalizing the Path to Professional Success for Women

The business launched in March 2016 and has found clients among a diverse population of women and companies that cross all industries and geographies, says Skeete Tatum. The platform has a range of offerings from personal brand and... View Details
  • 01 Sep 2003
  • News

Alumni Bookshelf

leaders. Brand Aid by Brad VanAuken (MBA ’84) (American Management Association) This reference guide is aimed at solving tough branding problems and strengthening marketing position. VanAuken offers... View Details
Keywords: Publishing Industries (except Internet); Information
  • 04 Sep 2019
  • News

Clicks and Mortar

has to create a branded experience that goes beyond the purely transactional—one that aims to build a relationship with the customer and communicate the brand in an... View Details
Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade
  • 15 Dec 2011
  • News

An HBS gift guide

accessible travel easy to find and up to date for people with all kinds of physical challenges.” Help Brehm spread the word Previous Next Supporting African vineyards Selena (MBA 2003) and Khary Cuffe (MBA 2006) Founders, Heritage Link View Details
Keywords: Bulletin Staff; holiday; gift giving; Manufacturing; Retail Trade
  • 01 Sep 2017
  • News

3-Minute Briefing: Jeetendr Sehdev (MBA 2004)

selfies incredibly meaningful and empowering. We need that compassion and emotional understanding to create brands that connect. Brands today are looking to develop fanatics. Being careful or silent as a... View Details
Keywords: Julia Hanna; News, Library, Internet, and Other Services; Information
  • 12 Jul 2011
  • News

Phone Fun

marketing costs down by targeting the teens and twenties age group and by focusing — unlike some competitors — mainly on selling mobile phones. Although Phones 4u offers a range of mobile communication and entertainment equipment,... View Details
Keywords: Telecommunications; Information; Advertising, Public Relations, and Related Services; Professional Services
  • 01 Jun 2009
  • News

Alumni Books

Nirmalya Kumar, with Pradipta K. Mohapatra (AMP 113, 1993) and Suj Krishnaswamy (Harvard Business Press) When Tata Motors bought the Jaguar and Land Rover brands from Ford — complementing the Nano, its innovative $2,500 car — a new... View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Sep 2003
  • News

Richard Edelman

a member of the World Economic Forum and frequently shares his market research and branding expertise with this group. While Edelman does not wish to pressure his three daughters into joining the family business, his hopes for them are... View Details
Keywords: Susan Young; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Jun 2022
  • News

Sunny Side

kids); another is Arrive, a venture powering the circular economy that allows any brand or retailer to rent their inventory. No place is perfect, Berardi concedes. Yet he’s optimistic the local public-private discourse is healthy enough... View Details
Keywords: Julia Hanna
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