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Publications

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  • All HBS Web  (1,018)
    • People  (2)
    • News  (253)
    • Research  (508)
    • Multimedia  (2)
  • Faculty Publications  (223)

Show Results For

  • All HBS Web  (1,018)
    • People  (2)
    • News  (253)
    • Research  (508)
    • Multimedia  (2)
  • Faculty Publications  (223)
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  • 22 Feb 2022
  • News

Breaking News

The decline of the community newspaper in the United States has been steep and severe. A quarter of American papers have folded in the last 15 years, and industry-wide consolidation has eviscerated the newsrooms of those that are left,... View Details
Keywords: Jen McFarland Flint; illustration by Dana Smith; News, Library, Internet, and Other Services; Information
  • 11 Mar 2021
  • News

Leading with Heart

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Niren Chaudhary (AMP 191, 2016) has spent most of his career in restaurants, working in leadership positions at Yum! Brands and Krispy Kreme Doughnuts before becoming the CEO... View Details
  • 01 Jun 2024
  • News

Alumni and Faculty Books

“read-write” era, corporate networks democratized publishing. We are now in the midst of the “read-write-own” era, sometimes called web3, in which blockchain networks are granting power and economic benefits to communities of users, not... View Details
  • 29 Aug 2023
  • News

Helping Consumers Decarbonize their Purchases

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details
  • 20 Jan 2023
  • News

Free Spirits

approximately 40 percent of Americans don’t drink at all. With so many flexi-drinkers crowding the bar these days, the stigma is starting to fade. “Not drinking has become a more visible choice since the pandemic,” says Royle, who previously worked in View Details
Keywords: Jen McFarland Flint; Food Services and Drinking Places; Hospitality
  • 01 Oct 1999
  • News

Q & A: Jeanne P. Jackson: A New Regime at Banana Republic

President and CEO of Banana Republic since 1995, Jeanne Jackson (MBA '78) has been credited with transforming the faltering safari clothing brand into one of the nation's leaders in - and definers of - casual attire. In 1998, Business... View Details
  • 01 Jun 2005
  • News

Ideas: Books

establishing brand identity, identifying the organizational mission, communicating the meaning of the brand, and leveraging brand values. Organizing Control August Thyssen and... View Details
Keywords: Alfred D. Chandler Jr.; Chandler
  • 04 Sep 2019
  • News

Clicks and Mortar

has to create a branded experience that goes beyond the purely transactional—one that aims to build a relationship with the customer and communicate the brand in an... View Details
Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade
  • 01 Sep 2008
  • News

Alumni Books

brands like Toyota, Nike, Sony, and Nestlé, Blackshaw shows managers and marketers how to establish and maintain credibility for their brand by being authentic, listening and responding to customers, and... View Details
Keywords: Publishing Industries (except Internet); Information; Management, Scientific, and Technical Consulting Services; Professional Services
  • 19 Sep 2012
  • News

On a Sound Track

Zurich and secured European distribution rights for our products, set up a joint venture with a partner in Mexico to build our brand there, and purchased Astro Gaming, a California-based gaming accessories company. Our office in southern... View Details
Keywords: Deborah Blagg; audio equipment; fashion; Computer and Electronic Product Manufacturing; Manufacturing
  • 09 Jun 2015
  • News

Building change from the ground up

was to provide an air-conditioned environment; offer support for customers who couldn’t read or write; and get them in and out of the store in 15 minutes with working service,” Khoja said, noting, “If we treated the Afghans with respect, it would create a View Details
  • 24 Apr 2014
  • News

Reinventing perceptions of Africa through wine

their country. After visiting a wine festival in Soweto, South Africa, in 2005, Cuffe and her husband, Khary Cuffe (MBA 2007), realized that by establishing Heritage Link Brands and distributing these quality wines, they could show that... View Details
  • 30 Jun 2021
  • News

Your Rainbow Logo Doesn’t Make You an Ally

  • 01 Nov 2018
  • News

Showing Girls the Possibilities

Ann Fudge (MBA 1977) is the former chairman and CEO of marketing giant Young & Rubicam Brands and serves on a number of corporate boards. In this interview, she talks about another, more personal focus of her efforts and energies. “If I... View Details
  • 24 Mar 2017
  • News

Personalizing the Path to Professional Success for Women

The business launched in March 2016 and has found clients among a diverse population of women and companies that cross all industries and geographies, says Skeete Tatum. The platform has a range of offerings from personal brand and... View Details
  • 01 Sep 2003
  • News

Alumni Bookshelf

leaders. Brand Aid by Brad VanAuken (MBA ’84) (American Management Association) This reference guide is aimed at solving tough branding problems and strengthening marketing position. VanAuken offers... View Details
Keywords: Publishing Industries (except Internet); Information
  • 24 Apr 2014
  • News

Digital ID network empowers individuals, disrupts the data brokers

While anonymity online has many benefits, there are certain contexts in which an individual would want to be known. Blake Hall (MBA 2010), an army veteran, noticed that many brands were unwilling to extend special offers online to... View Details
  • 01 Aug 2002
  • News

HBS Alumni Association Board of Directors: President's Report

we worked on. The Alumni Communications Committee, under the able guidance of Paul Stewart (MBA '87), reached out to a sampling of alumni in order to better define existing market segments and their needs. The committee's work will inform... View Details
  • 01 Sep 2017
  • News

3-Minute Briefing: Jeetendr Sehdev (MBA 2004)

selfies incredibly meaningful and empowering. We need that compassion and emotional understanding to create brands that connect. Brands today are looking to develop fanatics. Being careful or silent as a... View Details
Keywords: Julia Hanna; News, Library, Internet, and Other Services; Information
  • 27 Nov 2012
  • News

The Beauty of the Network

not be in the position of launching Restorsea if I hadn’t gone to HBS.” On October 15, Restorsea launched at Bergdorf Goodman department stores, with the goal, Pao says, of moving from the “lab,” where the store’s newest brands are sold,... View Details
Keywords: cosmetics; salmon; Securities, Commodities, and Other Financial Investments; Finance; Miscellaneous Manufacturing; Manufacturing; Health and Personal Care Stores; Retail Trade
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