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Show Results For
- All HBS Web
(184)
- People (1)
- News (76)
- Research (84)
- Multimedia (1)
- Faculty Publications (45)
- September 2013
- Exercise
An Exercise in Designing a Travel Coffee Mug
By: Elie Ofek and Michael Norris
In recent years design has emerged as a critical factor in the success of many new products. This case exercise provides a hands-on way to experience the design process and offers a structured approach for incorporating key considerations that can aid in effective... View Details
Keywords: New Product Development; Innovation; Market Research; Competitive Positioning; Design; Product Development; Consumer Products Industry
Ofek, Elie, and Michael Norris. "An Exercise in Designing a Travel Coffee Mug." Harvard Business School Exercise 514-042, September 2013.
- August 2018 (Revised April 2019)
- Case
Chateau Winery (A): Unsupervised Learning
By: Srikant M. Datar and Caitlin N. Bowler
This case follows Bill Booth, marketing manager of a regional wine distributor, as he applies unsupervised learning on data about his customers’ purchases to better understand their preferences. Specifically, he uses the K-means clustering technique to identify groups... View Details
Datar, Srikant M., and Caitlin N. Bowler. "Chateau Winery (A): Unsupervised Learning." Harvard Business School Case 119-023, August 2018. (Revised April 2019.)
- 2008
- Simulation
Everest Leadership and Team Simulation
By: Michael A. Roberto and Amy C. Edmondson
This item is currently not available for purchase on this site. To order, please contact Customer Service - (800) 545-7685 or (617) 783-7600. **REVISED AUGUST 2009!** This web-based simulation uses the dramatic context of a Mount Everest expedition to reinforce student... View Details
- January 2008 (Revised December 2011)
- Case
Inner Mongolia Yili Group: China's Pioneering Dairy Brand
By: Regina M. Abrami, William C. Kirby, F. Warren McFarlan and Tracy Yuen Manty
Setting up the goal to become one of the top 20 enterprises in the world dairy industry by 2010, the Inner Mongolia Yili Group had ambitious plans. As one of China's biggest national dairy companies, its main challenge was competing as a local company against... View Details
Keywords: Global Strategy; Globalized Markets and Industries; Growth and Development Strategy; Brands and Branding; Competition; Agriculture and Agribusiness Industry; China
Abrami, Regina M., William C. Kirby, F. Warren McFarlan, and Tracy Yuen Manty. "Inner Mongolia Yili Group: China's Pioneering Dairy Brand." Harvard Business School Case 308-052, January 2008. (Revised December 2011.)
- 19 Apr 2011
- First Look
First Look: April 19
PublicationsWhat to Ask the Person in the Mirror: The Seven Tests of Highly Effective Leaders Authors:Robert Steven Kaplan Publication:Harvard Business Publishing, forthcoming Abstract Successful leaders know that leadership is less often about having all the... View Details
Keywords: Sean Silverthorne
- March 2012
- Article
A 2-phase Labeling and Choice Architecture Intervention to Improve Healthy Food and Beverage Choices
By: Anne Thorndike, Lilian Sonnenberg, Jason Riis, Susan Barraclough and Douglas E. Levy
Objectives: We assessed whether a 2-phase labeling and choice architecture intervention increased sales of healthy food and beverages in a large hospital cafeteria. Methods: Phase 1 was a 3-month color-coded labeling intervention (red="unhealthy" yellow="less healthy"... View Details
Thorndike, Anne, Lilian Sonnenberg, Jason Riis, Susan Barraclough, and Douglas E. Levy. "A 2-phase Labeling and Choice Architecture Intervention to Improve Healthy Food and Beverage Choices." American Journal of Public Health 102, no. 3 (March 2012): 527–533.
- Article
Isolating the Symbolic Implications of Employee Mobility: Price Increases after Hiring Winemakers from Prominent Wineries
By: Peter W. Roberts, Mukti Khaire and Christopher I. Rider
When a skilled employee moves from one organization to another, the effects on the hiring organization can be substantive (i.e., changes in actual outcomes) and symbolic (i.e., changes in expectations or valuations and therefore prices). We theorize that strong or even... View Details
Keywords: Employees; Organizations; Performance Expectations; Price; Competency and Skills; Quality; Management Analysis, Tools, and Techniques; Selection and Staffing; Valuation; Food and Beverage Industry
Roberts, Peter W., Mukti Khaire, and Christopher I. Rider. "Isolating the Symbolic Implications of Employee Mobility: Price Increases after Hiring Winemakers from Prominent Wineries." American Economic Review: Papers and Proceedings 101, no. 3 (May 2011): 147–151.
John A. Quelch
John A. Quelch is Executive Vice Chancellor and Distinguished Professor of Social Science at Duke Kunshan University. He is also John DeButts Professor at Duke University's Fuqua School of Business. Between 2017 and 2023 he was the Leonard M. Miller University... View Details
- Web
Great American Business Leaders of the 20th Century - Leadership
Communications, 1969–Present Peter B. Lewis The Progressive Corporation, 1965–2000 Reginald F. Lewis TLC Group, 1983–1993 Edmund D. Libbey Owens Bottle Company, 1903–1925 Louis K. Liggett United Drug Company, 1904–1943 Eli Lilly II Eli... View Details
- Web
FAQs - Alumni
that finalized menus may be impacted by supply chain disruptions and product availability. Water stations in high traffic break areas on the Schwartz Common will replace bottled water. Eliminate check-in packets by providing on demand... View Details
- 01 Sep 2023
- News
Returning to the Roots
It’s not a role he sought or expected. But when his brother died of a brain tumor late last year, Florent Latour (MBA 1999) became CEO of Maison Louis Latour, a winemaker established in 1797 in the Burgundy region of France. The 11th generation of his family to lead... View Details
- 05 May 2022
- Research & Ideas
Why Companies Raise Their Prices: Because They Can
category, including private-label products. The data included unit sales and revenue by universal product code, or UPC, for each week and physical store. Products included everything from cereal, bottled water, paper towels, and... View Details
Keywords: by Rachel Layne
- Web
Founders & Investors - Entrepreneurship
Technologies MBA 2005 Zameer Kassam Zameer Kassam Fine Jewelry LLC MBA 2007 Julia Kastner Eva & Paul Denim MBA 2012 Sarah Kauss S'well bottle MBA 2003 John F. Keane, Sr. Keane MBA 1954 Michael Keating Scoot Networks MBA 2007 Peter B.... View Details
- 01 Dec 2023
- News
3-Minute Briefing: Nathaniel Fick (MBA/MPA 2008)
the world as it is, not the world as we wish it were. You can’t put the genie back in the bottle with these technologies. There’s a multilateral hunger for the United States to take a leadership role in establishing and enforcing norms to... View Details
Keywords: Julia Hanna
- 10 Jan 2024
- Research & Ideas
Technology and COVID Upended Tipping Norms. Will Consumers Keep Paying?
the average price of a bottle is $15, you’ll think the wine should cost $15. "Many people don’t want to be perceived as under-tipping or be perceived as cheap." “We see those framing effects in practice when we go to checkout using apps... View Details
Keywords: by Anna Lamb, Harvard Gazette
- 19 Apr 2010
- Research & Ideas
The History of Beauty
strove to create a brand that symbolized style and elegance, he got his first order by smashing a bottle of his perfume on the floor of a prominent Parisian department store, in a successful gambit to get customers to smell it. He created... View Details
- 27 Feb 2019
- Research & Ideas
The Hidden Cost of a Product Recall
manufacturing processes and stem reputational damage. In one of the costliest recalls in history, Johnson & Johnson spent more than $100 million in 1982 (more than $260 million in today’s dollars) to recall 31 million bottles of... View Details
- 15 Dec 2023
- News
Exploring Business Opportunities in Africa; Alumni Grapple with Plastic Waste Problem
programs in Haiti in the wake of the 2010 earthquake. His programs created over 1,500 formal and informal jobs and cleaned up more than 160 million bottles from streets and canals. (You can read more about Goodwin’s work in this article... View Details
Keywords: Margie Kelley
- Portrait Project
Jada Haynes
“If you deliver them now, they will wear coke bottle glasses and likely not attend Harvard,” the doctor bleakly warned. After enduring several miscarriages, my mother’s long-awaited blessing was threatened by premature contractions.... View Details
- 04 Feb 2002
- Research & Ideas
How a Juicy Brand Came Back to Life
City in the late 1970s. At the time, there was no shortage of upstart brands competing for the dollars of young, health-conscious New Yorkers, but Snapple stood out from the rest by virtue of an endearing artlessness. The labels on its View Details