Publications

April 1990 (Revised October 1992)
Case

Black & Decker Corp.: Spacemaker Plus Coffeemaker (A)

A fire is reported in a Black & Decker Spacemaker Plus Coffeemaker. This newly introduced product is a "Key Introduction" for Black & Decker's Household Product Group (HPG). HPG's president has to decide whether the product should be recalled and, if so, how the recall... View Details

Keywords: Safety; Risk Management; Ethics; Product Marketing; Consumer Products Industry

02 Feb 2022
News

Cold Call: Black Business Leaders Series 2022

15 May 2017
News

New Black Entrepreneurship Course Draws Strong Interest

6 PM – 7:15 PM EST, 28 Feb 2022
Virtual Programming

A Blessing and Little Black Library at Harvard Business School presents a virtual author chat to celebrate Black History Month

HBSs iconic Baker Library is the largest business library in the worldand its collection expanded during the COVID-19 pandemic. For the first time in its 95-year history, Baker brought in non-business books, over 170 titles (to date) organized by Cathy Chukwulebe (MBA... View Details

2018
Race & 21st century economy: Access, investments and institution-building

The Struggle is Real: Black Colleges, Resources, and Respect

30 Sep 2019
Book

6 Steps to Building a Better Workplace for Black Employees

false illusion of a post-racial society, where many people thought we had transcended issues of race,” he says. “But that was not the case at all.” It certainly wasn’t the experience for many of the black business executives included in... View Details

Keywords: by Dina Gerdeman

October 1987 (Revised October 1992)
Case

Black & Decker Corp.: Household Products Group, Brand Transition

This rewritten version differs from Black & Decker Corp.: Household Products Group (A1) in two ways: 1) It has an explicit decision focus. Homa must decide on a program to transfer the Black & Decker name to GE small appliances; and 2) The detailed information... View Details

Keywords: Decisions; Marketing Strategy; Brands and Branding; Consumer Products Industry

December 1997 (Revised February 1998)
Case

Black Sun Interactive, Inc. (B)

By: Dorothy A. Leonard and Sylvia Sensiper

Keywords: Web Services Industry

Find at Harvard

April 1991 (Revised July 1991)
Case

South Africa: Whither Black Enterprise?

By: James E. Austin

Keywords: South Africa

Find at Harvard

04 Aug 2023
News

The Sales Training Black Hole

2018
Flash Talks

Blackwomenomics: Equity in Leadership Advancement of Modern Black Women

02 Apr 2020
What Do You Think?

What Are Lessons for Leaders from This Black Swan Crisis?

Eddisonphotos SUMMING UP In What Ways Will the Pandemic Stimulate Research in Leadership? Preparation for Black Swan events, to the extent that it is even possible, has to be balanced against the demands for short-term results. It may be... View Details

Keywords: by James Heskett

May 1990 (Revised October 1991)
Case

Black & Decker Corp.: Spacemaker Plus Coffeemaker (B)

Describes the highly successful recall of the Black & Decker Spacemaker Plus Coffeemaker. Objectives include: 1) factors in product recall effectiveness and success, 2) the use of direct marketing in product recall, 3) the role of public relations in product recall,... View Details

Keywords: Safety; Brands and Branding; Product Marketing; Consumer Products Industry