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  • All HBS Web  (921)
    • News  (259)
    • Research  (523)
    • Events  (2)
    • Multimedia  (3)
  • Faculty Publications  (154)

Show Results For

  • All HBS Web  (921)
    • News  (259)
    • Research  (523)
    • Events  (2)
    • Multimedia  (3)
  • Faculty Publications  (154)
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  • 2012
  • Dictionary Entry

Learning from Failure

By: Mark D. Cannon and Amy C. Edmondson
Failure is defined as an outcome that deviates from expected and desired results. Learning from failure describes processes and behaviors through which individuals, groups and organizations gain accurate and useful insights from failures and modify future behaviors,... View Details
Keywords: Learning From Failure; Failure; Learning; Behavior; Organizational Change and Adaptation
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Cannon, Mark D., and Amy C. Edmondson. "Learning from Failure." In Encyclopedia of the Sciences of Learning, edited by Norbert M. Seel, 1859–1863. New York: Springer, 2012.
  • Research Summary

Overview

Professor Ashraf's research applies insights from psychology, sociology, and economics to understand and affect behavior in development. Her current research interests fall into three broad categories: technology adoption, motivation and incentive design, and... View Details
Keywords: Health; Microfinance; Agriculture; Women's Empowerment
  • 2021
  • Book

The Power of Trust: How Companies Build It, Lose It, Regain It

By: Sandra J. Sucher and Shalene Gupta
Trust is the most powerful force underlying the success of every business. Yet it can be shattered in an instant, with a devastating impact on a company’s market cap and reputation. How to build and sustain trust requires fresh insight into why customers, employees,... View Details
Keywords: Power; Corporate Culture; Future Of Work; Innovation; Technology Strategy; Automation; Stakeholder Engagement; Employee Attitude; Customer Behavior; Shareholder Value; Government And Business; Impact Investing; Corporate Change And Sustainability; Trust; Power and Influence; Globalization; Leadership; Organizational Culture; Innovation and Invention; Human Resources; Information Technology; Strategy; Corporate Accountability; Asia; Europe; South America; Middle East; North and Central America
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Sucher, Sandra J., and Shalene Gupta. The Power of Trust: How Companies Build It, Lose It, Regain It. New York: PublicAffairs, 2021.
  • 2019
  • Book

The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power

By: Shoshana Zuboff
In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in... View Details
Keywords: Consumer Profiling; Consumer Behavior; Forecasting and Prediction; Information Technology; Power and Influence; Ethics; Society; Transformation
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Zuboff, Shoshana. The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power. New York: PublicAffairs, 2019.
  • March 23, 2017
  • Article

Incentives Don't Help People Change, but Peer Pressure Does

By: Susanna Gallani
This article summarizes the findings of a research study that examined the effectiveness of monetary and non-monetary incentives in establishing persistent organizational behavior modifications. The results of the study highlight the interplay between monetary and... View Details
Keywords: Motivation and Incentives; Behavior; Change Management
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Gallani, Susanna. "Incentives Don't Help People Change, but Peer Pressure Does." Harvard Business Review Digital Articles (March 23, 2017).
  • Teaching Interest

Overview

Teaching Fellow for the following courses:
“Behavioral Development Economics”, Professor Gautam Rao (Spring 2017)
“Applying Behavioral Insights to the Design of Public Policy”, Professor Brigitte Madrian (2016)
“Inside Government”, Professor Cass... View Details
  • 27 Sep 2018
  • Working Paper Summaries

Large-Scale Demand Estimation with Search Data

Keywords: by Tomomichi Amano, Andrew Rhodes, and Stephan Seiler; Retail
  • 26 Mar 2024
  • Research & Ideas

How Humans Outshine AI in Adapting to Change

You’ve probably never thought about all the split-second adjustments you make in a single day to perform different tasks. Wake up in a hotel room, walk into a library, sit behind the wheel of a car, or swipe up to access your phone apps. Each time, you automatically... View Details
Keywords: by Rachel Layne; Technology; Information Technology
  • 01 Apr 2024
  • In Practice

Navigating the Mood of Customers Weary of Price Hikes

increase has prompted a shift in purchasing habits, with consumers increasingly opting for store-brand items over name brands, favoring discount stores, and reducing purchases of non-essential items. Such behavior is a direct response to... View Details
Keywords: by Rachel Layne; Retail; Consumer Products
  • 2011
  • Working Paper

Risky Trust: How Multi-entity Teams Develop Trust in a High Risk Endeavor

By: Faaiza Rashid and Amy C. Edmondson
This paper explicates the challenge of risky trust, which we define as trust that exists between parties vulnerable to high economic, legal, or reputational risks at individual or organizational levels. Drawing from analyses of data collected in a grounded case study... View Details
Keywords: Interpersonal Communication; Leadership; Business Processes; Groups and Teams; Risk and Uncertainty; Trust; Construction Industry; United States
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Rashid, Faaiza, and Amy C. Edmondson. "Risky Trust: How Multi-entity Teams Develop Trust in a High Risk Endeavor." Harvard Business School Working Paper, No. 11-089, February 2011.
  • June 2002 (Revised November 2004)
  • Compilation

John Maynard Keynes: His Life, Times, and Writings

By: Huw Pill and Ingrid Vogel
Discusses the life, times, and writings of John Maynard Keynes. Consists of three parts. First, it summarizes Keynes' life by reproducing his 1946 obituary from The Times of London. Second, it recalls the dramatic economic events of the times in which he lived by... View Details
Keywords: History; Personal Development and Career; Economics; Theory; Macroeconomics
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Pill, Huw, and Ingrid Vogel. "John Maynard Keynes: His Life, Times, and Writings." Harvard Business School Compilation 702-092, June 2002. (Revised November 2004.)
  • January 2014
  • Technical Note

Learning From Extreme Consumers

By: Jill Avery and Michael Norton
Traditional market research methods focus on understanding the average experiences of average consumers. This focus leads to gaps in our knowledge of consumer behavior and often fails to uncover insights that can drive revolutionary, rather than evolutionary... View Details
Keywords: Market Research; Ethnography; Design Thinking; Innovation; New Product Development; Research; Marketing; Consumer Behavior; Innovation and Invention
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Avery, Jill, and Michael Norton. "Learning From Extreme Consumers." Harvard Business School Technical Note 314-086, January 2014.
  • January 2015 (Revised July 2019)
  • Case

CVS Health: Promoting Drug Adherence

By: Leslie John, John Quelch and Robert Huckman
Email mking@hbs.edu for a courtesy copy.

The case describes a program that CVS Health recently implemented to improve medication adherence, an important problem from a societal, public policy, and firm... View Details
Keywords: Medication Adherence; Affordable Care Act (ACA); Marketing Strategy; Communication Strategy; Customer Value and Value Chain; Decisions; Health Care and Treatment; Goals and Objectives; Resource Allocation; Marketing Communications; Consumer Behavior; Measurement and Metrics; Service Delivery; Behavior; Motivation and Incentives; Social Issues; Information Technology; Value Creation; Health Industry; Pharmaceutical Industry; Insurance Industry; Public Relations Industry; Retail Industry; United States
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John, Leslie, John Quelch, and Robert Huckman. "CVS Health: Promoting Drug Adherence." Harvard Business School Case 515-010, January 2015. (Revised July 2019.) (Email mking@hbs.edu for a courtesy copy.)
  • Article

An Insider’s Perspective on How to Reduce Fraud in the Social Sciences

By: Max Bazerman
I will describe how a fraudulent paper developed and offer insights into the institutional changes that are needed. I was a co-author on a paper described as a “clusterfake” due to at least two frauds allegedly occurring in the same paper. I will use my knowledge of... View Details
Keywords: Ethics; Research
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Bazerman, Max. "An Insider’s Perspective on How to Reduce Fraud in the Social Sciences." Journal of Law, Medicine & Ethics (in press). (Pre-published online March 27, 2025.)
  • 05 Jul 2016
  • First Look

July 5, 2016

to best overcome them. Behavioral sciences have informed policy in many other realms (e.g., health, savings), but they are a largely untapped resource for conservation. We propose a set of guiding questions for applying View Details
Keywords: Sean Silverthorne
  • 24 Jun 2002
  • Research & Ideas

Four Keys of Enduring Success: How High Achievers Win

people for whom that pattern of behavior made them a success, but there are a lot of people who have that same pattern of behavior who wind up as drunks in the alley." Success is a tough problem for... View Details
Keywords: by Martha Lagace
  • 11 Mar 2015
  • Working Paper Summaries

Curbing Adult Student Attrition: Evidence from a Field Experiment

Keywords: by Raj Chande, Michael Luca, Michael Sanders, Xian-Zhi Soon, Oana Borcan, Netta Barak-Corren, Elizabeth Linos, Elspeth Kirkman & Sean Robinson; Education
  • 2011
  • Other Unpublished Work

Medium and Message: The Role of the Media in Establishing Institutional Logics

By: Mukti Khaire and Erika Richardson
Research on industry institutional logics has provided insights into the factors that influence organizational behavior and actions. However, we still lack a detailed understanding of how industry logics emerge from societal-level values, get disseminated, and become... View Details
Keywords: Entrepreneurship; Values and Beliefs; Governing Rules, Regulations, and Reforms; Media; Organizations; Behavior; Societal Protocols; Fashion Industry; India
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Khaire, Mukti, and Erika Richardson. "Medium and Message: The Role of the Media in Establishing Institutional Logics." 2011.
  • 2022
  • Conference Presentation

Organizational Competition: A Catalyst for Workplace Diversity and Desires for Uniqueness

By: Samantha N. Smith, Edward H. Chang, Erika L. Kirgios and Katherine L. Milkman
Competition is prevalent in organizations. For example, people often compete against their colleagues for status and recognition in the workplace or for opportunities for advancement. Workers also compete against others to get hired into organizations in the first... View Details
Keywords: Status and Position; Organizational Culture; Motivation and Incentives; Behavior
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Smith, Samantha N., Edward H. Chang, Erika L. Kirgios, and Katherine L. Milkman. "Organizational Competition: A Catalyst for Workplace Diversity and Desires for Uniqueness." In The Consequences of Competition in Organizations. Paper presented at the Academy of Management Annual Meeting, Joint Symposium, Seattle, WA, USA, 2022.
  • February 2009 (Revised September 2010)
  • Case

JWT China: Advertising for the New Chinese Consumer

By: Elisabeth Koll
This case analyzes the business strategy and expansion of JWT China from the late 1990s to 2008. As part of the world's fourth largest marketing communications network, JWT China grew into one of the largest integrated communications companies in China operating from... View Details
Keywords: Governing Rules, Regulations, and Reforms; Marketing Strategy; Consumer Behavior; Business and Government Relations; Business Strategy; Expansion; Advertising Industry; China
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Koll, Elisabeth. "JWT China: Advertising for the New Chinese Consumer." Harvard Business School Case 809-079, February 2009. (Revised September 2010.)
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