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  • All HBS Web  (98)
    • News  (10)
    • Research  (74)
    • Events  (3)
  • Faculty Publications  (54)

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  • All HBS Web  (98)
    • News  (10)
    • Research  (74)
    • Events  (3)
  • Faculty Publications  (54)
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  • 18 Jun 2024
  • Cold Call Podcast

How Natural Winemaker Frank Cornelissen Innovated While Staying True to His Brand

Keywords: Re: Tiona W. Zuzul; Food & Beverage; Agriculture & Agribusiness
  • February 2022
  • Case

US Foods: Driving Post-Pandemic Success?

By: David E. Bell, Olivia Hull and Amy Klopfenstein
In November 2021, US Foods CEO Pietro Satriano must decide his company’s trajectory following the COVID-19 pandemic. US Foods suffered due to business closures and social distancing during the height of the pandemic. While the situation improved following the return of... View Details
Keywords: COVID-19 Pandemic; Agribusiness; Food; Goods and Commodities; Jobs and Positions; Job Design and Levels; Job Offer; Labor; Employment; Human Capital; Wages; Working Conditions; Operations; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Product Development; Diversification; Product Design; Service Delivery; Service Operations; Supply Chain Management; Social Psychology; Motivation and Incentives; Transportation; Truck Transportation; Transportation Networks; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; United States
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Bell, David E., Olivia Hull, and Amy Klopfenstein. "US Foods: Driving Post-Pandemic Success?" Harvard Business School Case 522-023, February 2022.
  • 27 Oct 2014
  • Research & Ideas

The Coffee Economy That Bloomed Out of Nowhere

after the Spanish conquest. For most of the 1800s, hardly anyone lived there. But by the turn of the twentieth century, the Soconusco had become a major coffee producer and exporter. It remains so today. Casey M. Lurtz is intrigued by this unlikely View Details
Keywords: by Carmen Nobel; Agriculture & Agribusiness; Agriculture & Agribusiness
  • 18 Apr 2012
  • Research & Ideas

HBS Cases: Who Controls Water?

agricultural pressures, and the effects those impacts have on business, society, and global food production. "Like all good cases it's a good story, and like all good cases it also tells you something more general about important... View Details
Keywords: by Maggie Starvish; Agriculture & Agribusiness
  • 19 Jun 2009
  • Research Event

Business Summit: The Evolution of Agribusiness

being low-margin commodity producers to higher-margin providers of "solutions." The future for this massive industry will be both exciting and complex. To feed the world, production must double by 2050, while dealing with... View Details
Keywords: Re: David E. Bell & Ray A. Goldberg; Agriculture & Agribusiness
  • December 2013
  • Case

Grupo Beta San Miguel

By: David E. Bell and Natalie Kindred
In November 2013, Dr. Jose Pinto, head of Grupo Beta San Miguel (BSM), Mexico's largest private sugar producer, is weighing the future prospects of the Mexican sugar industry as he considers whether BSM should bid on one of the state-owned sugar mills slated for... View Details
Keywords: Mexico; Jose Pinto; Beta San Miguel; Polycrom; Sugar; World Sugar Trade; NAFTA; Strategy; Trade; Futures and Commodity Futures; Agribusiness; Price; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Mexico; United States; North America
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Bell, David E., and Natalie Kindred. "Grupo Beta San Miguel." Harvard Business School Case 514-005, December 2013.
  • June 2024 (Revised October 2024)
  • Case

Equifruit

By: Elizabeth A. Keenan and Annelena Lobb
Jennie Coleman, president of Fairtrade banana company Equifruit, considered how best to position her firm and brand to increase sales of Fairtrade bananas in the U.S. and Canada. She saw her biggest challenge as convincing retailers that consumers would be OK spending... View Details
Keywords: Plant-Based Agribusiness; Food; Goods and Commodities; Brands and Branding; Product Positioning; Sales; Social Enterprise; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Ecuador; Guatemala; Canada; United States
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Keenan, Elizabeth A., and Annelena Lobb. "Equifruit." Harvard Business School Case 524-070, June 2024. (Revised October 2024.)
  • December 2021
  • Case

Grapery

By: Forest Reinhardt and Natalie Kindred
Keywords: Agribusiness; Change; Transformation; Transition; Environmental Management; Climate Change; Environmental Sustainability; Strategy; Goods and Commodities; Leading Change; Business or Company Management; Marketing Strategy; Organizational Change and Adaptation; Adaptation; Business Strategy; Commercialization; Agriculture and Agribusiness Industry; United States; Latin America; North America; Asia
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Reinhardt, Forest, and Natalie Kindred. "Grapery." Harvard Business School Case 722-021, December 2021.
  • December 2004 (Revised February 2005)
  • Case

Exporting Spanish Olive Oil to the U.S. Market

By: Ray A. Goldberg, Hal Hogan and Miguel Angel Llano Irusta
Spain is the largest olive oil producer, yet it sells much of its product to Italy, where it is repackaged as Italian olive oil. The decision maker in the case wants to develop Spain as the olive oil leader not just in production but in quality and value added. He... View Details
Keywords: Plant-Based Agribusiness; Trade; Goods and Commodities; Demand and Consumers; Supply and Industry; Brands and Branding; Decisions; Customization and Personalization; Product Design; Product Development; Marketing Strategy; Product Marketing; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Spain; United States; Italy
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Goldberg, Ray A., Hal Hogan, and Miguel Angel Llano Irusta. "Exporting Spanish Olive Oil to the U.S. Market." Harvard Business School Case 905-408, December 2004. (Revised February 2005.)
  • 08 Mar 2016
  • Research & Ideas

Solving an Economic Mystery Surrounding Argentina and Chile

globalized world. During the late nineteenth century both countries flourished as major exporters of commodities to the industrialized nations in North America and Europe. Argentina did so well that it became one of the richest countries... View Details
Keywords: by Sean Silverthorne
  • August 2019 (Revised February 2020)
  • Case

New Hope Liuhe: Building an Integrated Agri-Food Business

By: Forest L. Reinhardt, Shu Lin, Natalie Kindred and Nancy Hua Dai
In October 2018, LIU Chang (Angela), chairman of Beijing-based New Hope Liuhe (NHL), was considering the strategy of the firm. With $9 billion in sales and a presence in nearly 20 countries, NHL was China’s largest animal feed producer and a major pork and poultry... View Details
Keywords: Strategy; Corporate Strategy; Food; Agribusiness; Expansion; Diversification; Growth Management; Consumer Behavior; Change Management; Entrepreneurship; Organizational Structure; Organizational Change and Adaptation; Government and Politics; Animal-Based Agribusiness; Transformation; Volatility; Business Cycles; Goods and Commodities; Supply Chain; Product; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; China; Asia
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Reinhardt, Forest L., Shu Lin, Natalie Kindred, and Nancy Hua Dai. "New Hope Liuhe: Building an Integrated Agri-Food Business." Harvard Business School Case 720-009, August 2019. (Revised February 2020.)
  • 21 Feb 2012
  • First Look

First Look: Feb. 21

Business School Case 112-064 Dow Chemical is one of the few major American industrial corporations founded in the late 19th century that is still in existence. From its origins producing bromine out of the brine underneath Midland, Michigan, the company has evolved... View Details
Keywords: Sean Silverthorne
  • 26 Sep 2017
  • First Look

First Look at New Research and Ideas, September 26, 2017

In the first wave of globalization, MNEs sought access to resources, and governments frequently gave them exclusive contracts and favorable deals in order to build businesses. The major management challenge was to overcome logistical challenges to enable minerals and... View Details
Keywords: Sean Silverthorne
  • December 2007 (Revised March 2013)
  • Case

Queensland Sugar Limited

By: David E. Bell and Mary L. Shelman
Until industry deregulation in 2006, Queensland Sugar ran Australia's single desk marketing system for raw sugar exports. Since deregulation, eight of the ten Queensland sugar millers have elected to continue collective marketing through QSL. However, several millers... View Details
Keywords: Plant-Based Agribusiness; Goods and Commodities; Trade; Governing Rules, Regulations, and Reforms; Competition; Marketing Strategy; Supply Chain; Network Effects; Supply and Industry; Agriculture and Agribusiness Industry; Australia
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Bell, David E., and Mary L. Shelman. "Queensland Sugar Limited." Harvard Business School Case 508-038, December 2007. (Revised March 2013.)
  • 06 Nov 2006
  • Research & Ideas

How South Africa Challenges Our Thinking on FDI

still contains many subsistence farmers or folks who are living off of meager agricultural incomes and transfers from the state or their relatives in the big cities. So to compete with all of those site-specific issues would be a... View Details
Keywords: by Martha Lagace
  • January 2024
  • Supplement

Frank Cornelissen: The Great Sulfite Debate (B)

By: Tiona Zuzul and Susan Pinckney
In 2018, artisanal Italian vineyard Frank Cornelissen was one of the world’s leading natural wine vineyards. Its founder, Frank Cornelissen, faced weather related conditions that forced him to have to decide between staying true to the tenets of the natural wine... View Details
Keywords: Budgets and Budgeting; Business Earnings; Plant-Based Agribusiness; Business Startups; Family Business; For-Profit Firms; Small Business; Change Management; Transition; Communication; Cost vs Benefits; Decisions; Entrepreneurship; Environmental Sustainability; Values and Beliefs; Financial Management; Financial Strategy; Profit; Revenue; Spending; Global Strategy; Goods and Commodities; Innovation Strategy; Crisis Management; Goals and Objectives; Growth Management; Success; Strategic Planning; Problems and Challenges; Risk and Uncertainty; Cognition and Thinking; Reputation; Adoption; Expansion; Weather; Mission and Purpose; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Europe; Italy
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Zuzul, Tiona, and Susan Pinckney. "Frank Cornelissen: The Great Sulfite Debate (B)." Harvard Business School Supplement 724-398, January 2024.
  • 19 Jan 2011
  • First Look

First Look: Jan. 18

the world's largest commodities exchange, futures and options on futures contracts, history, regulation, and the strategic choices the company faced. CME Group was formed from the oldest and most well-known exchanges in the world. Traders... View Details
Keywords: Sean Silverthorne
  • January 2024
  • Case

Frank Cornelissen: The Great Sulfite Debate (A)

By: Tiona Zuzul and Susan Pinckney
In 2018, artisanal Italian vineyard Frank Cornelissen was one of the world’s leading natural wine vineyards. Its founder, Frank Cornelissen, faced weather related conditions that forced him to have to decide between staying true to the tenets of the natural wine... View Details
Keywords: Budgets and Budgeting; Business Earnings; Plant-Based Agribusiness; Family Business; For-Profit Firms; Small Business; Change Management; Transition; Communication Strategy; Cost vs Benefits; Financial Management; Financial Strategy; Profit; Revenue; Spending; Global Strategy; Goods and Commodities; Innovation Strategy; Crisis Management; Goals and Objectives; Growth Management; Success; Strategic Planning; Problems and Challenges; Risk and Uncertainty; Cognition and Thinking; Reputation; Adaptation; Expansion; Weather; Mission and Purpose; Values and Beliefs; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Europe; Italy
Citation
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Zuzul, Tiona, and Susan Pinckney. "Frank Cornelissen: The Great Sulfite Debate (A)." Harvard Business School Case 724-391, January 2024.
  • 07 Aug 2000
  • Research & Ideas

The Business of Biotech

Life, Transforming Business: The Life-Science Revolution"), Juan C. Enriquez (MBA '86) and Ray A. Goldberg, the School's George M. Moffett Professor of Agriculture and Business, Emeritus, suggest that traditional boundaries between... View Details
Keywords: by Julia Hanna; Biotechnology; Health; Technology
  • 15 Oct 2008
  • First Look

First Look: October 15, 2008

Firms accordingly had to develop their own rules for legitimating truth-claims and standardizing and regulating laboratory practices. I argue here that the primary commodity crafted by DNA-typing companies—the courtroom credibility of DNA... View Details
Keywords: Martha Lagace
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