Publications

January 1993 (Revised November 1993)
Case

FCB and Publicis (B): Managing Client and Country Diversity

By: Rosabeth M. Kanter

Discusses FCB and Publicis, partners in a global advertising agency alliance, working together with their clients to provide excellent service. May be used with FCB and Publicis (A): Forming the Alliance and (C): The German-Led Network. View Details

Keywords: Customer Relationship Management; Alliances; Cooperation; Globalized Firms and Management; Partners and Partnerships; Marketing Strategy; Advertising; Diversity; Advertising Industry; France; Germany; United States

06 Feb 2015
News

The Billion-Dollar E-commerce Company You Know Nothing About

Keywords: e-commerce; Nonstore Retailers; Retail Trade

07 Jan 2015
News

The Type of Innovation That Builds Nations

Keywords: innovation; developing nations; government policy; economic growth; prosperity; entrepreneurship; Health, Social Assistance; Finance

December 2002 (Revised May 2003)
Case

Fonterra: Taking on the Dairy World

By: Ray A. Goldberg and Jose M. M. Porraz

Fonterra was a cooperatively owned dairy company--New Zealand's largest company and the world's largest exporter of dairy products. To maintain its leadership, Fonterra had to respond to increased competition, new consumer tastes, consolidation of its customers, and... View Details

Keywords: Cooperative Ownership; Animal-Based Agribusiness; Trade; Global Strategy; Food; Business Model; Developing Countries and Economies; Competitive Strategy; Demand and Consumers; Agriculture and Agribusiness Industry; Food and Beverage Industry; New Zealand

Article

Unraveling the Process of Creative Destruction: Complementary Assets and Incumbent Survival in the Typesetter Industry

By: M. Tripsas

When radical technological change transforms an industry established firms sometimes fail drastically and are displaced by new entrants, yet other times survive and prosper. Drawing upon an unusually rich data set that covers the technological and competitive... View Details

Keywords: Technology; Transformation; Market Entry and Exit; Competition; History; Management Analysis, Tools, and Techniques; Business Processes; Competency and Skills; Assets; Perspective; Disruptive Innovation

Find at Harvard

11 Mar 2001
Research & Ideas

Group Therapy

emerging markets has been part of a larger effort to understand how local business environments influence company strategy. Thus far, strategy scholars have emphasized the importance of industry and... View Details

Keywords: by Peter Jacobs

Web

Board Diversity Network: 2024 Fall Events Recap - Blog: RGE Report

conversations on talent and organizational structure . Directors also advise on everything from go-to- market strategies and how to ramp up growth to enterprise risk management and leveraging AI. Joining a... View Details

12 Apr 2018
Op-Ed

Op-Ed: The Trouble with Tariffs

pocketbooks. Since then, as the stock market roller coaster has shown, the rhetoric has only ratcheted upwards. On April 5, the president threatened tariffs on an additional $100 billion in Chinese goods. China returned fire proposing new... View Details

Keywords: by Willy C. Shih; Manufacturing; Auto; Steel; Air Transportation; Technology; Telecommunications

02 Feb 2012
Op-Ed

Once a Castle, Home is Now a Debtors’ Prison

very own debtors' prisons. Their task is Sisyphean: they work, pay the monthly debt to the lender, yet see a perpetual gap between payments and value. The payments can seem like an extortion episode from The Sopranos. Exit strategies are... View Details

Keywords: by Nicolas P. Retsinas; Financial Services; Construction; Real Estate

Web

Judging | New Venture Competition

MD, Phoenix Fund Aunim Hossain Founder and CEO, Agent.tax Austin McCarthy Attorney, DLA Piper LLP (US) Avni Patel Founder/CEO, Milo Barbara Finer Marketing Consultant/ Professor, WPI Barbara Piette Managing Principal, Knightsbridge... View Details

29 May 2013
Blog Post

It’s going to be a beautiful summer…

to the technology side of things. Specifically, I am interning in the Direct (dot com) Marketing group and working on developing an A/B testing and targeting strategy for the company. In simple terms, A/B... View Details

Keywords: Consumer Products / Retail

07 Feb 2018
News

Helping Startups Give Back

Canadians.” Formerly a business strategy consultant at Monitor Group and marketing VP at Canadian Medical Discoveries Fund, since 2011 Goldstein has been working as an independent consultant while parenting... View Details

18 Aug 2009
First Look

First Look: August 18

is constrained. We assess these predictions by examining how the 1996 repeal of certificate-of-need (CON) legislation in Pennsylvania affected the market for cardiac surgery in the state. We show that entry led to a redistribution of... View Details

Keywords: Martha Lagace

September 1995 (Revised March 1998)
Case

Argentina's YPF Sociedad Anonima (B)

By: Michael Y. Yoshino and Carin-Isabel Knoop

YPF, a recently privatized and restructured Argentine-based oil company now turns its attention to international expansion and faces an opportunity to acquire Maxus, a troubled U.S. oil company. The case discusses whether the company should go ahead with the proposed... View Details

Keywords: Acquisition; Non-Renewable Energy; Globalization; Emerging Markets; Market Entry and Exit; Privatization; Natural Environment; Expansion; United States; Argentina