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Show Results For
- All HBS Web
(6,269)
- People (3)
- News (1,339)
- Research (4,166)
- Events (16)
- Multimedia (81)
- Faculty Publications (2,899)
- 07 Aug 2007
- First Look
First Look: August 7, 2007
project, in which the sales and marketing structure play a central role. Will his ideas allow the company to keep its customers and successfully go after new markets? Purchase this case:... View Details
Keywords: Martha Lagace
- 01 Feb 1998
- News
Women at the Top
Michael E. Porter, C. Roland Christensen Professor of Business Administration, concluded the four-day program with a fast-paced lecture on his current research in the area of strategy. "I found particularly useful his idea that companies have to make tradeoffs. They... View Details
Keywords: Marguerite Rigoglioso and Susan Young
- 18 Sep 2007
- First Look
First Look: September 18, 2007
slipped behind its Indian competitors and multinational companies. Details the first phase of the transformation Nayar led in hopes of rejuvenating the industry pioneer. The tagline for this phase was "Employee First, Customer... View Details
Keywords: Martha Lagace
- 22 Jun 2021
- Research & Ideas
The COVID-19 Mutiny: When Teams Leave and Take Their Clients
compete” and engaging in competitive actions (refer to I Hereby Resign for helpful guidance). Policy is culture. The only aspects of corporate culture that will survive extended remote work are those embedded in policy and practice. Implicit rules of behavior or... View Details
- 05 Feb 2019
- First Look
New Research and Ideas, February 5, 2019
elephant attack to become a leading artificial intelligence software company. The case describes his unusual management approach emphasizing employee testing and selection, customer testing and selection, and a high degree of... View Details
Keywords: Dina Gerdeman
- 11 Jan 2011
- First Look
First Look: Jan. 11
permission to lead. Troy, a customer service manager, endangered his job and his company's reputation by focusing on protecting his position, not helping his team; when a trusted friend advised him to change his behavior, the results were... View Details
Keywords: Sean Silverthorne
- 09 Nov 2010
- First Look
First Look: November 9, 2010
primary customer? Decided whether shareholders, employees, or customers come first? Narrowed down which performance variables to track? Have you set creative boundaries? Are you generating creative tension? Are you promoting cooperation... View Details
Keywords: Sean Silverthorne
- 02 Mar 2010
- First Look
First Look: March 2
organization accustomed to taking decisions based solely on social benefit criteria be able to adjust to a for-profit mentality? And, would customers accept the change? Purchase this... View Details
Keywords: Martha Lagace
- 28 Oct 2014
- First Look
First Look: October 28
"food deserts"-areas with limited access to affordable and nutritious food. In pursuit of these initiatives, the company's rapid entry into a heterogeneous set of new markets necessitated a reexamination of its store format, target View Details
Keywords: Carmen Nobel
- 02 Jul 2013
- First Look
First Look: July 2
service standards in the company's hospitality portfolio, Far East Hospitality. Chan and her small team in the Service Quality and Standards Department (SQSD) for Far East Organization apply to the Singapore government for the National View Details
Keywords: Anna Secino
- 01 Jun 2025
- News
Alumni and Faculty Books
time-tested strategies to help founders, investors, and employees navigate the operational challenges of startup ventures, including customer development, scalability, process optimization, team management, and more. This accessible set... View Details
- 30 Sep 2016
- News
Competing Against Luck
think my way through. What causes customers to decide to buy or not buy my product is-- what is their job, and can I deliver on that job better than the competitors because I understand the experiences we need to provide, and how I need... View Details
- 07 Aug 2018
- First Look
New Research and Ideas, August 8, 2018
developed a strong reputation among consumers due in part to its Membership Rewards (MR) loyalty program, first established in 1991. Through MR, all Amex cardholders could accumulate and redeem “points” based on how much they spent, while View Details
Keywords: by Sean Silverthorne
- 20 Jun 2016
- Research & Ideas
When Predicting Other People's Preferences, You're Probably Wrong
implications for anyone looking to impress others, for those who are tasked with forecasting consumer behavior, or for salespeople who consult with customers on prospective purchases. In short, it’s dangerous to predict what others will... View Details
- 04 Mar 2013
- Lessons from the Classroom
Lessons from Running GM’s OnStar
impossible competition from the eventual world of smartphones. Fortunately, the team decided to focus Project Beacon on driver security and safety. Unknowingly, they were employing Christensen's now-famous "jobs-to-be-done" theory, which posits that View Details
- 25 Mar 2013
- Research & Ideas
How Chapter 11 Saved the US Economy
is apt to scare off customers and suppliers, or for banks and other financial firms that have large liabilities under derivatives contracts, which, unlike most debts, are not frozen by a bankruptcy filing. Realogy Corp., featured in... View Details
- 31 Jul 2007
- First Look
First Look: July 31, 2007
customer orientation. The study also suggests that the relationship between market orientation and innovation consequences is stronger in highly competitive environments but weaker in technology turbulent ones. Finally, findings suggest... View Details
Keywords: Martha Lagace
- Web
Instant Photography Is Launched | Baker Library
hands of amateurs, customers would send their cameras with a roll of one hundred exposed images inside to Kodak’s factory to be developed and printed. By removing most of the manipulative barriers between the photographer and photograph,... View Details
- 09 Mar 2023
- News
Four Alumni Clubs Mark Milestone Year
HBS senior lecturer David Edelman exploring "The Future of AI and the Customer Experience." Upcoming discussions in the series include "The Future of Leadership in the Digital Era," "ChatGPT and the Future of AI," and "The Future of... View Details
Keywords: Margie Kelley
- 07 Sep 2021
- News
Skydeck Voices: For My Next Act
about how do you get a monopoly to behave in a manner that treats its customers with respect, that drives efficiency and innovation as it would if it was competing for its business and for its life. If you'd asked me would I want to do... View Details