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  • All HBS Web  (15,862)
    • People  (43)
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    • Research  (10,132)
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  • May 2011 (Revised January 2013)
  • Case

Nike Football: World Cup 2010 South Africa

By: Elie Ofek and Ryan Johnson
Nike's Football division needs to devise a strategy to excel at the 2010 World Cup games in South Africa. Nike has gone from a niche player in the market for football apparel and footwear in 1994 to a formidable competitor to Adidas in 2008 (with revenues of over $1... View Details
Keywords: Digital Marketing; Business Divisions; Communication; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Launch; Planning; Competition; Apparel and Accessories Industry; South Africa
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Ofek, Elie, and Ryan Johnson. "Nike Football: World Cup 2010 South Africa." Harvard Business School Case 511-060, May 2011. (Revised January 2013.)
  • 22 Sep 2022
  • News

The Beauty Guide

herself, in ELC’s Reverse Mentorship Program, in which earlier-career employees mentor their leaders. Freyre’s own young, Latina mentor has taught her more about social media and trends among the next generation—how it is feeling about... View Details
Keywords: Maureen Harmon
  • September 2013 (Revised August 2015)
  • Background Note

Leadership and Teaming

By: Ethan Bernstein
Small differences in the leadership of teams can have large consequences for the success of their efforts. Many initiatives fail not because of a fatal error in judgment or insufficient ideas, knowledge, motivation, or capabilities to deliver a solution. They fail... View Details
Keywords: Teams; Teaming; Leadership And Managing People; Leadership; Team Effectiveness; Team Performance; Team Design; Team Leadership; Teamwork; Team Process; Team Function; Team Launch; 60/30/10 Rule; Team Boundary; Distribution Of Leadership Authority; Self-Managed Teams; Virtual Teams; Unbounded Teams; Acts Of Leadership; Execution Teams; Decision Making Teams; Creativity Teams; Team Size; Task Design; Team Timeline; Team Roles; Team Representation; Diversity; Team Familiarity; Collective Intelligence; Team Stages Of Development; Team Coaching; Performance Pressure; X-Teams; Team Focus; Interaction; Management Teams; Managerial Roles; Management Systems; Management Style; Management Skills; Management Practices and Processes; Organizational Design; Organizational Structure; Performance Effectiveness; Performance Efficiency; Performance Productivity; Groups and Teams; Networks; Social Psychology; Behavior; Conflict and Resolution; Creativity; Social and Collaborative Networks; Satisfaction; Prejudice and Bias; Power and Influence; Personal Characteristics; Familiarity; Cognition and Thinking; Attitudes; Projects; Organizational Culture; Organizational Change and Adaptation; Leadership Development; Leadership Style; Leading Change; Knowledge Use and Leverage; Knowledge Sharing; Collaborative Innovation and Invention; Innovation and Management; Innovation Leadership; Design; Interpersonal Communication; Accommodations Industry; Accounting Industry; Advertising Industry; Aerospace Industry; Agriculture and Agribusiness Industry; Air Transportation Industry; Apparel and Accessories Industry; Auto Industry; Banking Industry; Battery Industry; Beauty and Cosmetics Industry; Bicycle Industry; Biotechnology Industry; Chemical Industry; Communications Industry; Computer Industry; Construction Industry; Consulting Industry; Consumer Products Industry; Distribution Industry; Education Industry; Electronics Industry; Employment Industry; Energy Industry; Entertainment and Recreation Industry; Fashion Industry; Financial Services Industry; Fine Arts Industry; Food and Beverage Industry; Forest Products Industry; Forestry Industry; Green Technology Industry; Health Industry; Industrial Products Industry; Information Industry; Information Technology Industry; Insurance Industry; Journalism and News Industry; Legal Services Industry; Manufacturing Industry; Media and Broadcasting Industry; Medical Devices and Supplies Industry; Mining Industry; Motion Pictures and Video Industry; Motorcycle Industry; Music Industry; Pharmaceutical Industry; Public Administration Industry; Public Relations Industry; Publishing Industry; Pulp and Paper Industry; Rail Industry; Real Estate Industry; Retail Industry; Rubber Industry; Semiconductor Industry; Service Industry; Shipping Industry; Sports Industry; Steel Industry; Technology Industry; Telecommunications Industry; Tourism Industry; Transportation Industry; Travel Industry; Utilities Industry; Video Game Industry; Web Services Industry; Asia; North and Central America; South America; Atlantic Ocean; Central Asia; Europe; Latin America; Middle East; Oceania; West Indies
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Bernstein, Ethan. "Leadership and Teaming." Harvard Business School Background Note 414-033, September 2013. (Revised August 2015.)
  • November 2023
  • Article

Psychological Factors Underlying Attitudes toward AI Tools

By: Julian De Freitas, Stuti Agarwal, B. Schmitt and N. Haslam
What are the psychological factors driving attitudes toward AI tools, and how can resistance to AI systems be overcome when they are beneficial? In this perspective, we first organize the main sources of resistance into five main categories: opacity, emotionlessness,... View Details
Keywords: Policy; Self; AI and Machine Learning; Attitudes; Technology Adoption
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De Freitas, Julian, Stuti Agarwal, B. Schmitt, and N. Haslam. "Psychological Factors Underlying Attitudes toward AI Tools." Nature Human Behaviour 7, no. 11 (November 2023): 1845–1854.
  • 02 May 2019
  • Sharpening Your Skills

How To Ask Better Questions

not in having all the right answers, but rather in asking the right questions. Teaching The DealShowing emotion, asking questions, and understanding your own strengths and weaknesses can be key to a successful agreement. About the Author Kristen Senz is a writer and... View Details
Keywords: by Kristen Senz
  • 15 Nov 2016
  • First Look

November 15, 2016

creates a "fiscal risk management" motive: incremental spending that occurs when total government spending is already high is particularly unattractive. A first key insight is that the government's need to manage fiscal risk frequently limits its capacity for managing... View Details
Keywords: Sean Silverthorne
  • Web

Certificates, Credentials, & Credits | HBS Online

own schedule, there are deadlines to ensure you’re progressing through the course in step with your peers and taking full advantage of all networking and social learning opportunities. To earn a Certificate of Completion, you must... View Details
  • July 2002 (Revised January 2003)
  • Case

Harrah's Entertainment, Inc: Rewarding Our People

By: Thomas J. DeLong and Vineeta Vijayaraghavan
Marilyn Winn, head of human resources at Harrah's Entertainment, must make a recommendation to the company's president and CEO about whether the existing bonus payout program is effective at motivating employees or whether it should be revised and/or replaced. A recent... View Details
Keywords: Customer Satisfaction; Economic Slowdown and Stagnation; Compensation and Benefits; Employees; Human Capital; Management Style; Motivation and Incentives; Alignment; Entertainment and Recreation Industry
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DeLong, Thomas J., and Vineeta Vijayaraghavan. "Harrah's Entertainment, Inc: Rewarding Our People." Harvard Business School Case 403-008, July 2002. (Revised January 2003.)
  • 07 Feb 2012
  • First Look

First Look: February 7

equal-division agreements. These endogenous framing effects may outweigh any overall social utility effects due to the mere presence of communication. In two studies, we find that non-binding talk about fairness within a three-party,... View Details
Keywords: Sean Silverthorne
  • Blog

Inside the Learning: Wellness on Campus

and social activities that help you recharge and make new friends. At the same time, we make it easy for you to maintain your regular exercise regimen or even embark on a new commitment to fitness. Whatever your goals, the HBS campus has... View Details
  • September 2020
  • Article

Creativity, Artificial Intelligence, and a World of Surprises

By: Teresa M. Amabile
In recent years, progress has been made toward AI Creativity, which I define as the production of highly novel, yet appropriate, ideas, problem solutions, or other outputs by autonomous machines. I argue that organizational researchers of creativity and innovation... View Details
Keywords: Artificial Intelligence; AI Creativity; Computer Science; Organizational Behavior; Psychology; Creativity; Technological Innovation; AI and Machine Learning
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Amabile, Teresa M. "Creativity, Artificial Intelligence, and a World of Surprises." Academy of Management Discoveries 6, no. 3 (September 2020): 351–354.
  • 20 Feb 2017
  • Research & Ideas

Having No Life is the New Aspirational Lifestyle

decades of social history, where enjoyment of nonproductive leisure time was seen as a mark of a successful life. The ability to fritter away your hours was considered the apex of success as evidenced in books from sociologist Thorstein... View Details
Keywords: by Michael Blanding
  • February 2000 (Revised August 2000)
  • Case

Microsoft Latin America

By: Robert S. Kaplan, Alberto Ballve and Antonio Davila
Mauricio Santillan, regional vice president for the Latin American division of Microsoft, has introduced a new performance measurement system to help his country managers formulate and control strategy. Microsoft Latin America's priorities are rolling out of an... View Details
Keywords: Balanced Scorecard; Applications and Software; Emerging Markets; Crime and Corruption; Motivation and Incentives; Management Skills; Global Strategy; Strategy; Information Technology Industry; Latin America
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Kaplan, Robert S., Alberto Ballve, and Antonio Davila. "Microsoft Latin America." Harvard Business School Case 100-040, February 2000. (Revised August 2000.)
  • Research Summary

Creativity and Innovation

By: Teresa M. Amabile

Starting in 2016, I undertook several new projects on creativity and innovation. The first, a revision of my 1988 componential theory of creativity and innovation, was coauthored with Michael Pratt (Boston College) and published in Research in Organizational... View Details

Keywords: Creativity; Innovation
  • Research Summary

Dissertation: Speaking Up on Boards

My dissertation examines individual and group behavior in corporate boards of directors. I focus on individual traits and group traits that can foster or inhibit the act of speaking up when an individuals views go against the general consensus in the room. Research and... View Details
  • Web

Rare Disease Day – Small Numbers, Big Challenges… and Big Opportunities - Blog: Health Supplement

Additionally, these conditions may lead to lower social engagement due to lack of care options , or resources through the healthcare system. Growing up with a condition that causes regular nosebleeds and life-threatening debilitations was... View Details
  • Profile

Ramya Sundar

for the first time here. Being part of the HBS community is like... ...being part of a truly global community. I’ve met some incredible people here at HBS. Even though social interactions have been impacted to a certain extent due to... View Details
  • Web

Courses by Faculty Unit - Course Catalog

Fall 2025 Q1Q2 3.0 Social Entrepreneurship and Systems Change (SESC) Gerald Chertavian Brian Trelstad Fall 2025 Q1Q2 3.0 The Spiritual Lives of Leaders Nien-hê Hsieh Derek van Bever Spring 2026 Q3Q4 3.0 Transforming Education through... View Details
  • 2013
  • Book

Flourishing: A Frank Conversation About Sustainability

By: John Ehrenfeld and Andrew J. Hoffman
Flourishing: A Frank Conversation about Sustainability invites you into a conversation between a teacher, John R. Ehrenfeld, and his former student now professor, Andrew J. Hoffman, as they discuss how to create a sustainable world. Unlike virtually all other... View Details
Keywords: Environmental Sustainability; Culture; Behavior; Society
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Ehrenfeld, John, and Andrew J. Hoffman. Flourishing: A Frank Conversation About Sustainability. Stanford University Press, 2013. (Finalist for the 2014 Best Book Award, Social Issues in Management Division, Academy of Management.)
  • June 2008
  • Case

Threadless: The Business of Community

By: Karim R. Lakhani and Zahra Kanji
Threadless.com, the online, Chicago-based t-shirt company, was not your typical fashion apparel company. The company, run by Jake Nickell, Jacob DeHart, and Jeffrey Kalmikoff, turned the fashion business on its head by enabling anyone to submit designs for t-shirts and... View Details
Keywords: Business Model; Business Startups; Innovation and Invention; Product Design; Partners and Partnerships; Social and Collaborative Networks; Apparel and Accessories Industry
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Lakhani, Karim R., and Zahra Kanji. "Threadless: The Business of Community." Harvard Business School Multimedia/Video Case 608-707, June 2008.
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