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      • April 1989 (Revised March 1993)
      • Case

      ProTech, Inc.

      By: Thomas R. Piper
      A company is considering the elimination of a product line. As part of that consideration, it must develop possible strategies for closing the division, and identify the economic and non-economic implications of the strategy. The situation is complicated by the... View Details
      Keywords: Marketing Strategy; Decision Making; Business Exit or Shutdown; Equity; Problems and Challenges
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      Piper, Thomas R. "ProTech, Inc." Harvard Business School Case 289-054, April 1989. (Revised March 1993.)
      • April 1989 (Revised June 1989)
      • Case

      U.S. Auto Industry: Scenarios and Choices

      By: Malcolm S. Salter
      Keywords: Corporate Strategy; Situation or Environment; Auto Industry; United States
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      Salter, Malcolm S. "U.S. Auto Industry: Scenarios and Choices." Harvard Business School Case 389-152, April 1989. (Revised June 1989.)
      • March 1989 (Revised October 1994)
      • Case

      Philip Morris Companies and Kraft, Inc.

      By: Richard S. Ruback
      Gives students the opportunity to explore the effect of substantial free cash flow on corporate acquisition and operating strategies. Students are also given the opportunity to extract information from the common stock prices of the participating firms. A variety of... View Details
      Keywords: Cash Flow; Strategic Planning; Acquisition; Strategy; Restructuring; Valuation; Stocks
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      Ruback, Richard S. "Philip Morris Companies and Kraft, Inc." Harvard Business School Case 289-045, March 1989. (Revised October 1994.)
      • February 1989 (Revised October 1994)
      • Case

      Asahi Breweries Ltd.

      By: Malcolm S. Salter
      Focuses on competitive repositioning, organizational renewal, and personal leadership. Describes how Asahi Breweries was faced with a major capacity expansion decision after succeeding in increasing market share dramatically in the traditionally stable Japanese beer... View Details
      Keywords: Competitive Strategy; Expansion; Leadership; Organizational Structure; Product Launch; Management Teams; Business or Company Management; Marketing Strategy; Supply Chain Management; Mission and Purpose; Food and Beverage Industry; Japan
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      Salter, Malcolm S. "Asahi Breweries Ltd." Harvard Business School Case 389-114, February 1989. (Revised October 1994.)
      • 1989
      • Book

      British Business in Asia since 1860

      By: G. Jones and R.P.T. Davenport-Hines
      This book examines the historical experience of British business in Asia since 1860. Chapters on Iran, India, Thailand, Malayasia, China, Russian Asia and Japan explore the British impact on the region, and the relationship between British business and British and... View Details
      Keywords: Business History; Business and Government Relations; India; Iran; Japan; Malaysia; Thailand; Great Britain
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      Jones, G., and R.P.T. Davenport-Hines, eds. British Business in Asia since 1860. Cambridge: Cambridge University Press, 1989.
      • January 1989 (Revised December 1991)
      • Case

      British Airways: ""Go for It, America!"" Promotion (A)

      By: Stephen A. Greyser
      Senior marketing executives of a major international airline are deciding on a strategy to address a crisis situation precipitated by a series of terrorist acts. The company is experiencing the worst downturn ever in its U.S.-U.K. travel business due to media reports... View Details
      Keywords: Advertising Campaigns; Crime and Corruption; Crisis Management; Management Teams; Time Management; Marketing Strategy; Perception; Value Creation; Travel Industry; United Kingdom; United States
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      Greyser, Stephen A. British Airways: ""Go for It, America!"" Promotion (A). Harvard Business School Case 589-089, January 1989. (Revised December 1991.)
      • January 1989 (Revised March 1995)
      • Case

      Du Pont Freon Products Division (A)

      By: Richard H.K. Vietor and Forest L. Reinhardt
      In 1988, the Du Pont Co. is abruptly confronted with solid scientific evidence that chlorofluorocarbons are destroying the earth's ozone shield. Du Pont, with its Freon brand product line serving markets for foam insulation, electronics solvents, and especially... View Details
      Keywords: Business Divisions; Policy; Management; Brands and Branding; Production; Service Operations; Natural Environment; Competition; Corporate Strategy; Environmental Sustainability
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      Vietor, Richard H.K., and Forest L. Reinhardt. "Du Pont Freon Products Division (A)." Harvard Business School Case 389-111, January 1989. (Revised March 1995.)
      • January 1989
      • Case

      Benetton S.p.A.

      By: Howard H. Stevenson
      Focuses on the strategic/organizational development of Benetton. Examines the organizational structure which has allowed the company to expand into a world scale company from its small entrepreneurial base. Examines the functional strategies which have allowed a huge... View Details
      Keywords: Marketing Strategy; Organizational Structure; Growth and Development; Business Strategy; Performance Effectiveness; Fashion Industry; Apparel and Accessories Industry
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      Stevenson, Howard H. "Benetton S.p.A." Harvard Business School Case 389-074, January 1989.
      • January 1989 (Revised March 2009)
      • Supplement

      General Electric: Valley Forge (C)

      By: Robert L. Simons
      Supplements General Electric: Valley Forge (A). View Details
      Keywords: Business Conglomerates; Pennsylvania
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      Simons, Robert L. "General Electric: Valley Forge (C)." Harvard Business School Supplement 189-011, January 1989. (Revised March 2009.)
      • January 1989 (Revised March 2009)
      • Supplement

      General Electric: Valley Forge (F)

      By: Robert L. Simons
      Keywords: Business Conglomerates; Pennsylvania
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      Simons, Robert L. "General Electric: Valley Forge (F)." Harvard Business School Supplement 189-014, January 1989. (Revised March 2009.)
      • 1989
      • Other Presentation

      Competitive Strategy and Real Estate Development

      By: Michael E. Porter
      Remarks to the 1989 Harvard Business School Real Estate Symposium View Details
      Keywords: Strategy; United States
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      Porter, Michael E. "Competitive Strategy and Real Estate Development." Harvard Business School Real Estate Symposium, Boston, MA, 1989.
      • December 1988
      • Case

      Great Lakes Diversified Corp.: The Detroit Plant--1980

      By: Roy D. Shapiro
      Keywords: Buildings and Facilities; Planning; Production; Strategy; Michigan
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      Shapiro, Roy D. "Great Lakes Diversified Corp.: The Detroit Plant--1980." Harvard Business School Case 689-050, December 1988.
      • November 1988 (Revised September 1991)
      • Case

      Simmons Japan Ltd.

      By: W. Carl Kester and Richard P. Melnick
      Concerns the first leveraged buyout to occur in Japan. Analytic tasks include a valuation of the company and an assessment of its debt capacity. Also provides opportunities to discuss agency costs associated with alternative capital and equity ownership structures,... View Details
      Keywords: Leveraged Buyouts; Restructuring; Borrowing and Debt; Capital Structure; Cost; Equity; Production; Valuation; Japan; United States
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      Kester, W. Carl, and Richard P. Melnick. "Simmons Japan Ltd." Harvard Business School Case 289-001, November 1988. (Revised September 1991.)
      • October 1988
      • Case

      Harris Seafoods Leveraged Buyout

      By: William A. Sahlman
      Describes set of issues confronting Alison Lassiter, who is trying to help Charlie Harris arrange a leveraged buyout of the shrimp company he runs, a division of a publicly traded company, Katy Industries. Lassiter has prepared a memorandum discussing and analyzing the... View Details
      Keywords: Leveraged Buyouts; Venture Capital; Financing and Loans; Equity; Cost vs Benefits; Negotiation Tactics; Negotiation Preparation; Financial Management; Strategy; Management Analysis, Tools, and Techniques; Planning; Food and Beverage Industry; Industrial Products Industry
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      Sahlman, William A. "Harris Seafoods Leveraged Buyout." Harvard Business School Case 289-019, October 1988.
      • 1988
      • Chapter

      The New Alliances: How Strategic Partnerships are Reshaping American Business

      By: R. M. Kanter
      Keywords: Alliances; Partners and Partnerships; Corporate Strategy; Business Ventures; United States
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      Kanter, R. M. "The New Alliances: How Strategic Partnerships are Reshaping American Business." In Business in the Contemporary World, edited by H. Sawyer. University Press of America, Inc., 1988.
      • September 1988
      • Case

      Frontier Airlines, Inc. (A) (Condensed)

      By: F. Warren McFarlan
      Describes a regional airline that is on the losing end of a strategic application of information technology. Management is focusing on internal data processing issues while its principal, and larger, competitor is using its computerized reservations system to gain... View Details
      Keywords: Adoption; Business Strategy; Competitive Strategy; Information Technology; Air Transportation; Air Transportation Industry
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      McFarlan, F. Warren. "Frontier Airlines, Inc. (A) (Condensed)." Harvard Business School Case 189-074, September 1988.
      • September 1988 (Revised October 1992)
      • Case

      Suzuki Samurai

      By: John A. Quelch
      Suzuki and advertising agency executives are debating the product positioning and accompanying copy strategy alternatives for the Suzuki Samurai prior to its U.S. introduction. View Details
      Keywords: Product Positioning; Marketing Strategy; Market Entry and Exit; Advertising Campaigns; Advertising Industry; Auto Industry; Japan; United States
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      Quelch, John A. "Suzuki Samurai." Harvard Business School Case 589-028, September 1988. (Revised October 1992.)
      • September 1988 (Revised November 1988)
      • Case

      American Rice: A Farmers Cooperative Goes Public

      By: Ray A. Goldberg
      Keywords: Cooperative Ownership; Restructuring; Competitive Strategy; Agriculture and Agribusiness Industry; Food and Beverage Industry
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      Goldberg, Ray A. "American Rice: A Farmers Cooperative Goes Public." Harvard Business School Case 589-044, September 1988. (Revised November 1988.)
      • September 1988
      • Case

      Skil Corp.

      By: Michael E. Porter
      The portable electric power tool market in the United States was approximately $1.1 billion in 1979. There were about a dozen manufacturers competing in the U.S. market, of which five were U.S. companies. Skil was the third largest U.S. competitor. Skil was acquired by... View Details
      Keywords: Competition; Competitive Strategy; Mergers and Acquisitions; Business Strategy; Emerging Markets; United States
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      Porter, Michael E. "Skil Corp." Harvard Business School Case 389-005, September 1988.
      • September 1988 (Revised January 1990)
      • Case

      Federal Assistance to the Farm Credit System: The Road to Recovery?

      By: Ray A. Goldberg
      Keywords: Agribusiness; Welfare; Government and Politics; Credit; Business and Government Relations; Agriculture and Agribusiness Industry; United States
      Citation
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      Goldberg, Ray A. "Federal Assistance to the Farm Credit System: The Road to Recovery?" Harvard Business School Case 589-040, September 1988. (Revised January 1990.)
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