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Show Results For
- All HBS Web
(7,513)
- People (6)
- News (844)
- Research (5,968)
- Events (8)
- Multimedia (31)
- Faculty Publications (4,651)
- 10 Jun 2002
- Research & Ideas
Disruption: The Art of Framing
project. So d'Arbeloff established a separate unit to develop the new technology. However, even with the autonomy given to the management team, the technology was initially framed as a low-cost version of the traditional product, one that would be View Details
Keywords: by Clark Gilbert & Joseph L. Bower
- 17 Nov 2015
- Lessons from the Classroom
How Activist Investors Became Respectable
online well before any regulatory filing disclosed his holdings in the company. These tactics may have been designed for drama, but the investment strategy and its scale are nothing unusual today. Activist shareholders and the hedge funds... View Details
- 05 Dec 2006
- First Look
First Look: December 5, 2006
success contrast with anecdotes where the diffusion of CRM into organizations continues to be a slow process and/or where CRM implementation outcomes have fallen short of expectations. Successful implementation depends on a number of factors such as fit between a... View Details
Keywords: Sean Silverthorne
- October 2013
- Supplement
Dongfeng Nissan's Venucia (C)
By: Forest Reinhardt, Mayuka Yamazaki and G.A. Donovan
The (A) case describes the launch of a new passenger vehicle in China, produced jointly by Nissan of Japan and by Chinese automaker Dongfeng. Early sales results following the April 2012 launch were disappointing and the joint venture's managers had to decide how to... View Details
Keywords: China; Japan; Environment; Sustainability; Cross-cultural/cross-border; Competitive Strategy; Product Launch; Global Strategy; Multinational Firms and Management; Crisis Management; Cross-Cultural and Cross-Border Issues; Auto Industry; China; Japan
Reinhardt, Forest, Mayuka Yamazaki, and G.A. Donovan. "Dongfeng Nissan's Venucia (C)." Harvard Business School Supplement 714-016, October 2013.
- October 2013
- Case
Dongfeng Nissan's Venucia (A)
By: Forest Reinhardt, Mayuka Yamazaki and G.A. Donovan
The (A) case describes the launch of a new passenger vehicle in China, produced jointly by Nissan of Japan and by Chinese automaker Dongfeng. Early sales results following the April 2012 launch were disappointing and the joint venture's managers had to decide how to... View Details
Keywords: China; Japan; Cross-cultural/cross-border; Multinational Firms; Competitive Strategy; Product Launch; Global Strategy; Multinational Firms and Management; Crisis Management; Cross-Cultural and Cross-Border Issues; Auto Industry; China; Japan
Reinhardt, Forest, Mayuka Yamazaki, and G.A. Donovan. "Dongfeng Nissan's Venucia (A)." Harvard Business School Case 714-014, October 2013.
- 01 Jun 2012
- News
Think Locally, Act Globally
integration.” Within two years of buying out Zain, operating in Africa as Airtel, Bharti has added more than 14 million new mobile customers (for a current total exceeding 50 million), while investing approximately US$1 billion in network infrastructure. Some observers... View Details
- 10 Jun 2002
- Research & Ideas
Reinventing the Industrial Giant
great deal of time in the car." Combining these two things may well make OnStar extremely popular. However, there are several other aspects of OnStar that raise concerns that it might become the 1990s version of Roger Smith's robots. Entering the online... View Details
- 08 Apr 2008
- First Look
First Look: April 8, 2008
Working PapersNone this week Cases & Course MaterialsAT&T v. Microsoft (A): IP Litigation Strategy Harvard Business School Case 608-080 This case examines a hard fought litigation over a patent that originated at Bell Labs. It... View Details
Keywords: Martha Lagace
- 02 Oct 2007
- First Look
First Look: October 2, 2007
Working PapersDigital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers Authors:John A. Deighton and Leora Kornfeld Abstract The digital interactive transformation in marketing is not unfolding, as many... View Details
Keywords: Martha Lagace
- 15 Apr 2008
- First Look
First Look: April 15, 2008
Working PapersOrganizational Design and Control across Multiple Markets: The Case of Franchising in the Convenience Store Industry Authors:Dennis Campbell, Srikant M. Datar, and Tatiana Sandino Abstract Many companies operate units which are dispersed across... View Details
Keywords: Martha Lagace
- 20 Oct 2014
- Research & Ideas
Users Love Ello, But What’s the Business Model?
that social media users are increasingly attracted to the idea of such a model. But funding it without advertising's help won't be easy. Two digital marketing experts, Harvard Business School professors John Deighton, the Harold M.... View Details
- 13 Oct 2003
- Research & Ideas
How to Pick Managers for Disruptive Growth
this venture would encounter? Here are a few of the problems that we could know we would face: We know for sure that we aren't sure if our strategy is right—and yet we have to figure out the right strategy, develop consensus, and build a... View Details
Keywords: by Michael Raynor
- July 2000 (Revised October 2000)
- Case
Petstore.com
Petstore.com is one of four contenders for leadership in the highly competitive online pet supply business. Petstore.com faces decisions regarding potential merger partners and how to brand its service within the website managed by its ultimate merger partner,... View Details
Keywords: Competition; Internet and the Web; Mergers and Acquisitions; Partners and Partnerships; Internet and the Web; Brands and Branding; Marketing Strategy; Retail Industry
Eisenmann, Thomas R. "Petstore.com." Harvard Business School Case 801-044, July 2000. (Revised October 2000.)
- 29 May 2013
- Blog Post
It’s going to be a beautiful summer…
to the technology side of things. Specifically, I am interning in the Direct (dot com) Marketing group and working on developing an A/B testing and targeting strategy for the company. In simple terms, A/B... View Details
Keywords: Consumer Products / Retail
- 07 Feb 2018
- News
Helping Startups Give Back
Canadians.” Formerly a business strategy consultant at Monitor Group and marketing VP at Canadian Medical Discoveries Fund, since 2011 Goldstein has been working as an independent consultant while parenting... View Details
- Profile
Zihan Lin
that's pretty significant," Z says. His expectations have not gone unmet. "For marketing, ethics, leadership, strategy — the cases are simply awesome. Sometimes, I just sit back and listen. Often, the insights from people... View Details
- 01 Mar 2013
- News
Alumni News | Bookshelf
and Roger L. Martin (MBA 1981) (Harvard Business Review Press) The authors explain what strategy is for, why it's necessary, and how to get it done. And they use P&G's very successful turnaround (doubling its sales, quadrupling its... View Details
- 09 Dec 2015
- Research Event
When Hosts Attack: The Competitive Threat of Online Platforms
economy. “A platform owner may imitate them and enter their markets by offering similar products,” Zhu explained. “Before you build your business model around platforms, you need to think about how to minimize the risk from these... View Details
- December 2003
- Case
Fox and the NFL-1998
By: Bharat N. Anand and Catherine M. Conneely
In early 1998, a few major content deals threatened to shape the competitive battle between the television networks for the next several years. These were the bidding for the National Football League (NFL) games, the announcement by Jerry Seinfeld (star of the show... View Details
Keywords: Bids and Bidding; Agreements and Arrangements; Competition; Media and Broadcasting Industry
Anand, Bharat N., and Catherine M. Conneely. "Fox and the NFL-1998." Harvard Business School Case 704-444, December 2003.
- June 1993 (Revised December 1995)
- Case
Frito-Lay, Inc.: The Navigator Project (A)
By: Lynda M. Applegate, Richard O. Mason and Melinda Conrad
Provides an overview of the company's recent organizational changes followed by a discussion of the company's new sales promotion software, "Promotion Planner." The president of Frito-Lay's central division must decide how he should proceed with the rollout of this new... View Details
Keywords: Information Technology; Technology Adoption; Organizational Change and Adaptation; Trends; Innovation Strategy; Marketing Communications; Decision Choices and Conditions; Food and Beverage Industry; Manufacturing Industry
Applegate, Lynda M., Richard O. Mason, and Melinda Conrad. "Frito-Lay, Inc.: The Navigator Project (A)." Harvard Business School Case 193-025, June 1993. (Revised December 1995.)