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Show Results For
- All HBS Web
(8,607)
- People (21)
- News (1,754)
- Research (5,668)
- Events (73)
- Multimedia (77)
- Faculty Publications (3,960)
- 03 Aug 2009
- Research & Ideas
Corporate Social Responsibility in a Downturn
Is the economic downturn affecting the willingness and readiness of companies to look at the economic, social, and environmental impact of their business practices? Or is this a perfect time to reassess... View Details
Keywords: by Martha Lagace
- 11 Apr 2007
- Research & Ideas
Adding Time to Activity-Based Costing
cost systems with only two parameters. One is the cost rate of supplying resource capacity (such as cost per minute for people and machine-driven processes, or cost per cubic meter per day in a warehouse). The second is an estimate of the... View Details
Keywords: by Sarah Jane Gilbert
- 29 May 2017
- Blog Post
The Diverse Community at HBS
Before I came to HBS, I worked at Disney in a consumer insights role with the Corporate Brand Development and Studio Marketing teams. Tracking evolving consumer behaviors in... View Details
- 28 Jul 2014
- Research & Ideas
Eyes Shut: The Consequences of Not Noticing
to get involved in a national consumer awareness campaign aimed at protecting consumers from gas can explosions. Elmburg felt he needed Walmart's cooperation because the gas cans produced by Blitz View Details
- May 1986 (Revised February 1989)
- Case
Gillette Co.: Dry Idea Advertising (B), The Bake-Off
Presents the second of two cases describing the struggle to find "the right advertising" for the Dry Idea antiperspirant brand introduced in 1978 by the Gillette Co. and its advertising agency, Batten, Barton, Durstine & Osborne (BBDO). The case begins with Gillette's... View Details
Bonoma, Thomas V. "Gillette Co.: Dry Idea Advertising (B), The Bake-Off." Harvard Business School Case 586-043, May 1986. (Revised February 1989.)
- 06 Jul 2009
- Research & Ideas
Conducting Layoffs: ’Necessary Evils’ at Work
sensitive ethical issues because of how their concerns will be received. So how can a person do so effectively in ways that will enable others to listen and that will mobilize them to respond constructively? Andy is currently working on... View Details
Keywords: by Martha Lagace
- Career Coach
Andrea Kimmel
banking prior to HBS and then led to consumer and retail brand marketing and finally to the start-up she began in the childcare industry in 2011... View Details
- March 2001 (Revised April 2001)
- Case
General Electric 2000: Quality of Earnings Assessment
By: David F. Hawkins
A financial analyst reviews General Electric's financial reports to learn more about U.S. Generally Accepted Accounting Principles (GAAP) and how they differs from international accounting standards. View Details
Keywords: Financial Reporting; Financial Statements; Accounting Audits; International Accounting; Consumer Products Industry; Consumer Products Industry; United States
Hawkins, David F. "General Electric 2000: Quality of Earnings Assessment." Harvard Business School Case 101-091, March 2001. (Revised April 2001.)
- 27 Jan 2015
- First Look
First Look: January 27
that agents experience reduced demand for service failures due to stockouts, but not for service failures due to network downtime, suggesting that consumers differentially ascribe responsibility for service... View Details
Keywords: Sean Silverthorne
- Career Coach
Annette Rodriguez-Ferrer
Annette Rodriguez brings over 20 years of seasoned expertise in private equity, across business services, consumer services, and healthcare. She has dedicated her career to building teams View Details
Keywords: Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products
- 25 Sep 2000
- Research & Ideas
More Than the Sum of Its Parts: The Impact of Modularity on the Computer Industry
The computer age began some six decades ago with general-purpose machines with Star Wars-like names such as ENIAC and EDVAC. They were powered by vacuum tubes, big enough to fill an entire room, and... View Details
- October 5, 2023
- Column
A Smarter Way to Design Business Strategies to Serve the Poor
By: Bhavani Shanker Uppari, Ioanna Popescu, Serguei Netessine and Rowan P. Clarke
Keywords: Poverty Reduction; Technology; Business Model; Strategy; Renewable Energy; Consumer Behavior; Developing Countries and Economies; Poverty; Africa; Rwanda
Uppari, Bhavani Shanker, Ioanna Popescu, Serguei Netessine, and Rowan P. Clarke. "A Smarter Way to Design Business Strategies to Serve the Poor." INSEAD Knowledge (October 5, 2023).
- 11 Jan 2017
- Research & Ideas
The Paradoxical Quest to Make Food Look 'Natural' With Artificial Dyes
A few years ago, a food blog reported that Starbucks’ popular Strawberry and Crème Frappuccino got its pink color not from strawberries, but from a dye made of crushed-up cochineal insects. Vegan consumers... View Details
Keywords: by Carmen Nobel
- 26 Jun 2007
- First Look
First Look: June 26, 2007
from investors. CircleLending is a pioneer in the informal lending market, a largely unstudied and little understood consumer finance segment. Asheesh Advani, the founder and... View Details
Keywords: Martha Lagace
- 02 Mar 2018
- Op-Ed
Op-Ed: Trump’s Tariffs Could Harm Allies as Much as Opponents
cause concern among people in other parts of the country, since it may lead to trade retaliation targeted at politically sensitive US exports such as textiles from North Carolina or oranges from Florida. Bottom line: Trump’s tariffs are likely to backfire eventually,... View Details
- 11 Sep 2007
- First Look
First Look: September 11, 2007
from a manufacturing to an innovation-led enterprise. How would they balance short-term pragmatism versus long-term vision? Do they have the appropriate human resources to scale and innovate? Is their India-centric strategy appropriate,... View Details
Keywords: Martha Lagace
- 29 Jan 2025
- Blog Post
Finding Professional Purpose: Building an Impactful Career that Reflects your Values with Lisa Tanzer (MBA 1993)
undergraduate background with limited exposure to business, I began my career as an Associate Consultant at one of the Big Four accounting firms (PwC), focusing on strategic planning in financial services, business services, telecommunications, View Details
- March 2013
- Case
Singapore Metals Limited
Singapore Metals Limited (SML) has declining sales but has developed a new product (curled metal pile driver pads) that, in field tests, delivers customer benefits that are many times SML's manufacturing costs. Jonathan Lee and Alex Tan of SML's Engineered Products... View Details
Keywords: Metals and Minerals; Marketing Strategy; Price; Business Strategy; Product Development; Consumer Products Industry; Consumer Products Industry; Singapore
Gourville, John T. "Singapore Metals Limited." Harvard Business School Case 513-097, March 2013.
- February 1995 (Revised July 1995)
- Case
Antmobel (A)
In the midst of a sales slump brought on by a recession in Spain, Antmobel's managers are presented with an opportunity to sell a substantial quantity of furniture in Uzbekistan. Management must decide whether the order fits with the company's strategy, capabilities,... View Details
Keywords: Global Strategy; Growth and Development Strategy; Consumer Products Industry; Uzbekistan; Spain
Enright, Michael J., Eduard Ballarin, Maria Dolores Rodriguez, and Eugeni Terre. "Antmobel (A)." Harvard Business School Case 795-100, February 1995. (Revised July 1995.)