Publications

April 2017
Case

Yushan Bicycles: Learning to Ride Abroad

By: Christopher A. Bartlett and Paul S. Myers

Yushan Bicycles, one of Taiwan's leading bicycle manufacturers, is pursuing an international expansion strategy by increasing demand for its range of traditional and electric bicycles and shifting its product mix toward higher-margin models sold through specialty... View Details

Keywords: Globalized Firms and Management; Growth and Development Strategy; Competitive Strategy; Conflict Management; Learning; Bicycle Industry; Taiwan; Australia

February 2016 (Revised August 2021)
Case

Martin Luther King and the Struggle for Black Voting Rights

By: David Moss and Dean Grodzins

In January 1965, Rev. Martin Luther King, Jr., the most prominent leader of the civil rights movement in the United States, launched a campaign of civil disobedience in Selma, Alabama, to bring national attention to disenfranchisement of black voters in the South. On... View Details

Keywords: Rights; Voting; Race; Government and Politics; Conflict and Resolution; Leadership; History; Alabama

January 1998 (Revised December 2001)
Case

Fitzpatrick Hotel Group (A)

By: Paul A. Gompers and Catherine M. Conneely

Examines the issues raised in the financing of the Fitzpatrick Hotel Group, an Irish hotelier. The perspective of Paddy Fitzpatrick, founder and CEO at Fitzpatrick Group, and Niall Carroll, founder of ACT Venture Capital, are contrasted. View Details

Keywords: Financing and Loans; Venture Capital; Perspective; Accommodations Industry; Republic of Ireland

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April 1995 (Revised October 1995)
Case

Unemployment in France: "Priority Number One"

By: David A. Moss

Explores the problem of French unemployment on the eve of the presidential elections of 1995. Traces the development of social and economic policies under President Mitterrand and surveys leading explanations for the nation's mounting unemployment crisis. One major... View Details

Keywords: Job Cuts and Outsourcing; Employment; Economics; Government and Politics; Political Elections; Social Issues; Wages; France

October 2021 (Revised February 2022)
Case

Green Hydrogen in Chile

By: Tarun Khanna, Jenyfeer Martínez Buitrago and Mariana Cal

In 2020, the Chilean government wants to promote green hydrogen, a technology with high potential to help mitigate climate change. President Sebastián Piñera, aware of the country's advantages to produce green hydrogen competitively, asks Energy Minister Juan Carlos... View Details

Keywords: COVID-19 Pandemic; Decision Making; Alternative Energy; Renewable Energy; Climate Change; Environmental Sustainability; Green Technology; Financial Instruments; Energy Policy; Government Administration; Strategy; Government and Politics; Social Issues; Energy Industry; Latin America; South America; Chile

January 1989 (Revised December 1991)
Case

British Airways: ""Go for It, America!"" Promotion (A)

By: Stephen A. Greyser

Senior marketing executives of a major international airline are deciding on a strategy to address a crisis situation precipitated by a series of terrorist acts. The company is experiencing the worst downturn ever in its U.S.-U.K. travel business due to media reports... View Details

Keywords: Advertising Campaigns; Crime and Corruption; Crisis Management; Management Teams; Time Management; Marketing Strategy; Perception; Value Creation; Travel Industry; United Kingdom; United States

27 Mar 2005
Research & Ideas

Should I Pay the Bribe?

frustrated by the "explanations" offered for the country's economic and social problems. One of the more standard arguments was that corruption was the cause of all our problems. It seemed that we could become rich by becoming... View Details

Keywords: by Cynthia D. Churchwell

06 Jun 2023
Cold Call Podcast

The Opioid Crisis, CEO Pay, and Shareholder Activism

Keywords: Re: Suraj Srinivasan; Health; Pharmaceutical; Distribution

11 Sep 2020
Video

James Mwangi

James Mwangi, CEO of Kenya’s Equity Bank, explains that both international and state-owned banks failed to address the issue that 96 percent of the population had no bank accounts in post-colonial Kenya, and how Equity Bank was able to dramatically expand financial... View Details

17 Oct 2016
HBS Case

Business Solutions That Help Cut Food Waste

As much as 40 percent of food grown in the United States for human consumption is wasted. Source: Eivaisla After decades of wasteful food practices, where perfectly good food is discarded even as poverty keeps many families hungry, solutions are starting to come... View Details

Keywords: by Dina Gerdeman; Food & Beverage

13 Apr 2016
Research Event

What Does 'Diversity' Really Mean?

Many male business leaders have the right intentions when it comes to tackling the sticky issue of gender inequality in the workplace. But try as they might to be more sensitive and inclusive with their language, men are quite simply... View Details

Keywords: by Dina Gerdeman

02 Jan 2007
Research & Ideas

Most Popular Articles of 2006

item popularity curve. Jim Heskett asks: Does the Long Tail represent a paradigm shift for business and consumer behavior? What are its implications for management going forward? Is MySpace.com Your Space? Social networking sites such as... View Details

Keywords: by Sean Silverthorne

August 2017 (Revised July 2020)
Case

Cumplo.com

By: Frank V. Cespedes, Fernanda Miguel and Mariana Cal

In August 2017, Cumplo’s Founder Shea and CEO Kirberg meet to discuss growth and strategy issues faced by this Chilean fintech startup. What sales and marketing strategy will best foster the compny’s growth? Are changes needed in the product lineup? How and when should... View Details

Keywords: Fintech; Alternative Finance; Crowdfunding; Crowdlending; Marketing Strategy; Growth and Development Strategy; Social Entrepreneurship; Expansion; Latin America; South America; Chile

January 1982 (Revised July 2007)
Case

Dan Stewart (A)

A subordinate who Dan Stewart has recently placed on warning for unsatisfactory performance is suddenly appointed Dan's boss. Involves such issues as the management of disappointment, understanding organizational irrationality, lateral transfer within the same company,... View Details

Keywords: Rank and Position; Emotions

September – October 2011
Article

The Rise and Consequences of Corporate Sustainability Reporting

By: Ioannis Ioannou and George Serafeim

For many decades the cornerstone of corporate reporting has been financial information that is presented in a company's annual, semi-annual, and quarterly reports. These comprehensive financial reports—required by law for public companies in most countries... View Details

Keywords: Sustainability; ESG Reporting; Governing Rules, Regulations, and Reforms; Annual Reports; Operations; Strategy; Business and Shareholder Relations; Business and Stakeholder Relations; Performance; Business Model; Corporate Social Responsibility and Impact; Corporate Disclosure

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10 Oct 2005
Research & Ideas

Corporate Responsibility and the Environment: What is the Right Thing To Do?

It's a question often debated, but seldom answered authoritatively: Do companies have a social responsibility to protect the environment beyond legal requirements? Specifically, may companies do so within the scope of their fiduciary... View Details

Keywords: by Manda Salls

May 2001 (Revised May 2015)
Case

Compagnie Lyonnaise de Transport (A)

By: Michael Tushman and Michael J. Roberts

Describes the issues surrounding the funding of a centralized research service that supports two related divisions. The company has a very decentralized and financially driven culture, and the centralized service is used unequally, setting up a conflict. View Details

Keywords: Business Divisions; Organizational Culture; Relationships; Conflict Management; Balance and Stability; Transportation Industry; France

November–December 2024
Article

How Robust Is Your Climate Governance?

By: Lynn S. Paine and Suraj Srinivasan

During the past few years, as evidence of climate change and its effects has mounted, many corporate boards have added climate governance to their agendas. But the maturity of boards’ climate-oversight processes and activities varies widely.
To better... View Details

Keywords: Corporate Governance; Climate Change; Corporate Social Responsibility and Impact; Governing and Advisory Boards

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March 2023 (Revised September 2023)
Case

Patagonia: 'Earth Is Now Our Only Shareholder'

By: Brian Trelstad, Nien-hê Hsieh, Michael Norris and Susan Pinckney

In September 2022, Yvon Chouinard, the iconoclastic founder of outdoor apparel company Patagonia, announced a new ownership model for his company. Chouinard and his family had held complete control of the company's voting and non-voting stock since its founding 50... View Details