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  • All HBS Web  (1,245)
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    • News  (334)
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    • Events  (1)
    • Multimedia  (17)
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  • 30 Jan 2020
  • Research & Ideas

The Upside of Highlighting a Product's Downsides

charity. [related readings] “It’s a way to clearly communicate that ‘We are unique in the space,’” Choi says. “Here’s what we are and here’s what we aren’t.” More traditional organizations have also been opening up. The US Department of Veterans Affairs tells View Details
Keywords: by Danielle Kost
  • 06 Aug 2019
  • Cold Call Podcast

Super Bowl Ads Sell Products, but Do They Sell Brands?

and the Pepsi logo, which you would never see in Atlanta any other time. So, that was a very interesting move. Kenny: But does that signal something bigger? Is there kind of a trend moving in the opposite direction? We're in this period of time where we've got a... View Details
Keywords: Advertising; Sports; Entertainment & Recreation; Media & Broadcasting
  • 31 Oct 2004
  • Research & Ideas

Bypass Marketing: Are Docs Influenced?

their patients. We focused on the following questions: How often and for what sorts of conditions do physicians prescribe advertised drugs requested by their patients? What other health care recommendations do physicians make as a result... View Details
Keywords: by Manda Salls
  • 12 Nov 2015
  • Research & Ideas

Can Consumers be Trusted with Their Own Health Care?

treatment, whether to stick with medications, and whether to change their lifestyles according to doctors’ recommendations. But patients vary tremendously in their desire and ability to be empowered. Quelch said health View Details
Keywords: by Dina Gerdeman; Health
  • 28 Jul 2016
  • Op-Ed

Where is TripAdvisor for Doctors?

to do by care providers and payers. Consumer empowerment in health care is nowhere as advanced as it is in the travel industry and financial services, for example. Doctors are not especially interested in... View Details
Keywords: by John A. Quelch; Health
  • 12 Jul 2020
  • Research & Ideas

Solving COVID'S Mental Health Crisis

encouraged and instructed teens how to safely dispose of unused prescription medications in their homes. “Several thousand teens participated online or watched replays,” Langford says. SUD treatment providers are also searching for ways to alleviate barriers to View Details
Keywords: by Howard Stevenson and Shirley Spence; Health
  • 23 Jul 2024
  • Research & Ideas

Forgiving Medical Debt Won't Make Everyone Happier

assistance early boosts the chances patients will actually receive the care they need to detect and treat conditions, such as diabetes. Past research also shows large increases in health View Details
Keywords: by Rachel Layne; Health
  • 05 Jun 2006
  • Research & Ideas

Using Competition to Reform Healthcare

procedure centric, or institution centric, not patient centric. They are also misaligned with how patient value is actually created. Patient value in health View Details
Keywords: by Michael E. Porter; Health
  • 02 Jan 2020
  • Op-Ed

Medicare for All or Public Option: Can Either Heal Health Care?

The United States has serious health care problems: More than 27 million uninsured people, costs that are growing faster than income, and a staggering $37 trillion of unfunded liabilities in the Medicare program. Perhaps most alarming:... View Details
Keywords: by Regina E. Herzlinger and James Wallace; Health; Public Administration
  • 06 Sep 2022
  • Research & Ideas

Curbing an Unlikely Culprit of Rising Drug Prices: Pharmaceutical Donations

Prescription drug costs continue to climb in the United States, but tightening a loophole in a federal law may help curb rising expenses, according to research published this week in Health Affairs. Efforts to control US health care... View Details
Keywords: by Ben Rand; Insurance; Health; Pharmaceutical
  • 17 Nov 2003
  • Research & Ideas

The Business Case for Diabetes Disease Management

Management" that Beaulieu co-wrote to launch the discussion, works like this: "In a carve-out arrangement, a private disease management vendor typically takes on full risk for the care of patients... View Details
Keywords: by Martha Lagace; Health
  • 05 Aug 2002
  • Research & Ideas

Are Consumers the Cure for Broken Health Insurance?

to be like this. About twenty years ago, managed care was widely viewed as the silver bullet that would curb cost increases while ensuring patients good and convenient treatment. But managed View Details
Keywords: by Regina E. Herzlinger
  • 11 Sep 2019
  • Research & Ideas

Germany May Have the Answer for Reducing Drug Prices

to prove that a new medication’s benefits merit a higher price if cheaper, similar drugs are available. The process rewards companies whose drugs are more novel or help patients more, while forcing manufacturers of equally or less... View Details
Keywords: by Danielle Kost; Health
  • 26 Aug 2008
  • First Look

First Look: August 26, 2008

b01/en/common/item_detail.jhtml?id=208126 Patient Flow at Meldon Hospital (B) Harvard Business School Supplement 608-172 This case is an e-mail that follows up on the original case, which describes a day at Meldon Hospital when the... View Details
Keywords: Sean Silverthorne
  • 24 Jan 2005
  • Research & Ideas

Entrepreneurial Hospital Pioneers New Model

In Bangalore, a state-of-the-art hospital staffed by Western-trained physicians treats anyone suffering from a heart ailment. It accepts patients regardless of caste, class, religion, and perhaps most surprisingly, their ability to pay... View Details
Keywords: by Martha Lagace; Health
  • 28 Nov 2016
  • Research & Ideas

Challenging the Belief that Liability Laws Kill Medical Device Innovation

bottom line of medical device companies—it’s good for patients as well. Related Reading: New Medical Devices Get To Patients Too Slowly Public R&D Investments and Private-sector Patenting: Evidence from... View Details
Keywords: by Michael Blanding; Medical Devices & Supplies
  • 02 Apr 2015
  • Research & Ideas

Digital Summit Explores the New Economy

difficult to have innovation without data—which is one reason why the health care industry in the United States is too expensive. One remedy: Make the patient the customer. who Has The Power In The Music... View Details
  • 12 Jan 2015
  • Research & Ideas

Regulators Ease Up on Companies Generating Political Benefits

charity care to uninsured patients. "It's a Robin Hood story," Heese says. "These hospitals overbill the insured patients to generate money to pay for the uninsured." (Heese's research... View Details
Keywords: by Michael Blanding
  • 04 May 2007
  • What Do You Think?

How Do Managers Think?

"The concept of people, be they patient or employee, holding back information either knowingly or just forgetting, is a problem that can kill a patient or a company." Others suggested important... View Details
Keywords: by Jim Heskett
  • 22 Aug 2012
  • Working Paper Summaries

A Randomized Field Study of a Leadership WalkRounds™-Based Intervention

Background: Leadership WalkRounds have been widely adopted as a technique for improving patient safety and safety climate. WalkRounds involve senior managers directly observing frontline work and soliciting employees' ideas about... View Details
Keywords: by Anita L. Tucker & Sara J. Singer; Health
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