food and beverage - Publications - Faculty & Research - Harvard Business School

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2024
Working Paper

Human-Computer Interactions in Demand Forecasting and Labor Scheduling Decisions

By: Caleb Kwon, Ananth Raman and Jorge Tamayo

We investigate whether corporate officers should grant managers discretion to override AI-driven demand forecasts and labor scheduling tools. Analyzing five years of administrative data from a large grocery retailer using such an AI tool, encompassing over 500 stores,... View Details

Keywords: AI and Machine Learning; Forecasting and Prediction; Working Conditions; Performance Productivity

March 2004
Teaching Note

Starbucks and Conservation International

By: James E. Austin, Jane Wei-Skillern and Alexis Lefort

Teaching Note to (9-303-055). View Details

Keywords: Food and Beverage Industry; Mexico

December 2011 (Revised October 2015)
Case

K&N's: Health and Happiness for Pakistan

By: David E. Bell, Damien P. McLoughlin and Mary Shelman

Keywords: Family Business; Growth and Development Strategy; Food and Beverage Industry; Food and Beverage Industry; Pakistan

Research Summary

Sustainable Operations

Professor Lee studies how operational synergies between different supply chains can be used to create economic value and improve environmental sustainability. She uses an operational lens to approach sustainability problems, focusing on the management of material flow... View Details

Keywords: Environment; Environmental Operations; Sustainability; Operations Management; Operational Disruptions; Supply Chain; Supply Chain Management; Food Security

November 2009 (Revised March 2010)
Case

Managing Drugs on the Forefront of Personalized Medicine: The Erbitux and Vectibix Story

By: Richard G. Hamermesh, Raju Kucherlapati and Rachel Gordon

In May 2007, Amgen Inc. (Amgen) received disappointing news from the European Medicines Agency (EMEA) that its drug Vectibix, developed to fight metastatic colorectal cancer, had been rejected. This was especially surprising news given that a similar rival drug had... View Details

Keywords: Entrepreneurship; Governing Rules, Regulations, and Reforms; Health Testing and Trials; Marketing Strategy; Product Positioning; Genetics; Biotechnology Industry; Europe; United States

2018
Book

Rebel Talent: Why It Pays to Break the Rules at Work and Life

By: F. Gino

The world’s best chef.
An airline captain who brought his flight to safety in a daring water landing.
A magician known for his sensational escape acts.
A computer scientist who founded a world-renowned animation studio.
What do all of these... View Details

Keywords: Talent and Talent Management; Personal Characteristics; Success; Behavior

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May 2017 (Revised February 2024)
Case

Battle for the Soul of Capitalism: Unilever and the Kraft Heinz Takeover Bid (A)

By: William W. George and Amram Migdal

This case describes Kraft Heinz Company’s (KHC) February 2017 unsolicited $143 billion takeover offer to acquire Unilever. The offer was made to Unilever CEO Paul Polman by KHC chairman Alexandre Behring, who was also co-founder and CEO of Brazilian-based 3G Capital... View Details

Keywords: Acquisition; Value Creation; Decision Choices and Conditions

August 2011
Teaching Note

The Dannon Company: Marketing and Corporate Social Responsibility (TN) (A) and (B)

By: Christopher Marquis

Teaching Note for 410-121 and 412-047. View Details

Keywords: Food and Beverage Industry

December 2010
Case

Restaurant Valuation: O'Charley's and AFC

This case is a comparative analysis of the strategy, accounting, performance, and valuation for two restaurant chains alternatively having a company-owned versus franchising strategy. It requires students to identify these two different strategies, and the related... View Details

Keywords: Private Ownership; Valuation; Franchise Ownership; Food and Beverage Industry; Food and Beverage Industry

October 2018
Case

Recipe for Success: Growth and Evolution at Cafe Cupcake

By: Anthony Mayo and Heather Beckham

Café Cupcake (CC) is a fast-casual restaurant chain that offers artisan cupcakes and light fare throughout the southeastern United States and Texas. This case chronicles the growth and evolution of Café Cupcake. It also considers the specific human resource challenges... View Details

Keywords: Growth and Development Strategy; Human Resources; Management; Organizational Change and Adaptation; Organizational Culture; Food and Beverage Industry

March 1999 (Revised March 2004)
Case

Georgian Glass and Mineral Water

Georgian Glass and Mineral Water (GGMW), was created in 1995 by a Georgian entrepreneur and Western investors in Georgia (former Soviet Union) to bottle and market the famous mineral water from the Borjomi valley. At the height of the Soviet Union's power, Borjomi was... View Details

Keywords: Privatization; Emerging Markets; Financing and Loans; Food and Beverage Industry; Food and Beverage Industry

16 Jul 2020
Research & Ideas

Restaurant Revolution: How the Industry Is Fighting to Stay Alive

association as well as the food and beverage brands that supply them. We’ve invested in the industry and served as corporate board members View Details

Keywords: by Michael S. Kaufman, Lena G. Goldberg, and Jill Avery; Food & Beverage

January 2020 (Revised April 2020)
Teaching Note

Brandless: Disrupting Consumer Packaged Goods

Brandless, an online direct-to-consumer seller of upscale private-label consumer packaged goods (CPG), offered consumers a limited assortment of values-conscious products delivered directly to their homes with the simplicity of one fixed $3.00 price point that promised... View Details

Keywords: Brand; Brand Management; DTC; Private Label; Groceries; Packaged Food; Personal Care; Startups; Retailing; Amazon; Brands and Branding; Marketing; Marketing Strategy; Business Startups; Disruption; E-commerce; Consumer Products Industry; Retail Industry; United States

December 2019 (Revised June 2025)
Case

Mãe Terra and Unilever (A)

By: Lynn S. Paine, Ruth Costas and Priscilla Zogbi

The case concerns the sale of Mãe Terra, one of Brazil's leading brands for packaged organic foods, to the consumer goods giant Unilever in 2017. Working with Unilever management, Mãe Terra’s CEO Alexandre Borges must determine whether and how to keep Mãe Terra's B... View Details

Keywords: Mergers ＆ Acquisitions; Brand Management; Sustainability; Mergers and Acquisitions; Mission and Purpose; Social Enterprise; Corporate Governance; Governing and Advisory Boards; Environmental Sustainability; Organizational Culture; Food and Beverage Industry; Agriculture and Agribusiness Industry; Brazil; Latin America

August 1991 (Revised December 1994)
Supplement

Marks and Spencer Ltd. (C)

By: Cynthia A. Montgomery

Describes post-acquisition activity in Brooks Brothers and Kings Supermarkets from 1988 to 1991. View Details

Keywords: Mergers and Acquisitions; Food and Beverage Industry; Food and Beverage Industry

2015
Book

The Impact of Globalization on Argentina and Chile: Business Enterprises and Entrepreneurship

By: Geoffrey Jones and Andrea Lluch

This book compares the effects of globalization on two Latin American countries, Argentina and Chile, over time. The chapters examine the impact of multinationals, the growth of business groups, and the conflicted relations between business and government. The book... View Details

Keywords: Entrepreneurs; Business Groups; Entrepreneurship; Business History; Globalization; Growth and Development; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Latin America; Argentina; Chile

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December 1993 (Revised February 1994)
Case

Wegmans and the Produce Revolution

By: Ray A. Goldberg

Keywords: Food; Plant-Based Agribusiness; Food and Beverage Industry

February 2018 (Revised October 2019)
Technical Note

The Art and Science of Brand Valuation

Brand valuation, the art and science of calculating the economic value accruing to a firm from its use of an intangible brand asset, yields frustratingly inconsistent, discrepant, and, therefore, controversial results. While it is widely accepted that brands are... View Details

November 2023
Case

Chai Point

By: Rembrand Koning, Daniel W. Elfenbein and Kanika Jain

Chai Point was an Indian food and beverage company focused on chai. It started in 2010 as a retail store network but soon expanded to corporate offices by developing an IoT-enabled automatic tea and filter coffee machine. By 2023, Chai Point had 170 stores and 5000... View Details

Keywords: Entrepreneurship; Food; Resource Allocation; Vertical Integration; Expansion; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; India

May 2021
Case

The SMA Foundation: Steering Therapeutic Research and Development in a Rare Disease

By: Amitabh Chandra, Spencer Lee-Rey and Caroline Marra

This case explores incentives for rare disease drug development by chronicling the role of the Spinal Muscular Atrophy (SMA) Foundation in forming strategic partnerships with the scientific research community and pharmaceutical developers to transform the trajectory... View Details

Keywords: Innovation and Invention; Strategy; Business or Company Management; Society; Health; Public Administration Industry; Health Industry; United States

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