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  • All HBS Web  (4,007)
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  • All HBS Web  (4,007)
    • People  (33)
    • News  (1,345)
    • Research  (1,742)
    • Events  (12)
    • Multimedia  (15)
  • Faculty Publications  (854)
← Page 29 of 4,007 Results →
  • Article

The Corporate Brand Identity and Reputation Matrix—The Case of the Nobel Prize

By: Mats Urde and Stephen A. Greyser
The purpose of this article is to explore corporate brand identity and reputation, with the aim of integrating them into a single managerial framework. The Nobel Prize serves as an in-depth field-based case study and is analysed using the Corporate Brand Identity and... View Details
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Urde, Mats, and Stephen A. Greyser. "The Corporate Brand Identity and Reputation Matrix—The Case of the Nobel Prize." Journal of Brand Management 23, no. 1 (January 2016): 89–117.
  • February 2001 (Revised March 2003)
  • Case

i2 TradeMatrix

i2 has recently acquired Aspect Development and is incorporating Aspect's offerings into its TradeMatrix product for business-to-business e-commerce. TradeMatrix embeds i2's existing products for optimizing supply chain performance by applying advanced planning and... View Details
Keywords: Internet and the Web; Applications and Software; Organizational Culture; Mergers and Acquisitions; Information Technology Industry
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McAfee, Andrew P. "i2 TradeMatrix." Harvard Business School Case 601-008, February 2001. (Revised March 2003.)

    Revolutionizing Innovation: Users, Communities, and Open Innovation

    The last two decades have witnessed an extraordinary growth of new models of managing and organizing the innovation process that emphasizes users over producers. Large parts of the knowledge economy now routinely rely on users, communities, and open innovation... View Details

    • 13 Jun 2011
    • HBS Case

    Mobile Banking for the Unbanked

    In many developing countries it's common for a person to have a mobile phone but not a bank account. In fact, more than 1 billion people fit this description, and the number is only likely to increase. To that end, many companies are... View Details
    Keywords: by Carmen Nobel; Communications; Communications; Communications
    • 9 AM – 9 AM EST, 07 Nov 2018

    HBX Leading with Finance

    Gain a deep understanding of the principles of finance a toolkit for making smart financial decisions and the confidence to communicate those decisions to key stakeholders. Program Dates: November 7, 2018 - December 19, 2018 View Details
    • 9 AM – 9 AM EDT, 12 Sep 2018
    • HBS Online

    HBX Leading with Finance

    Gain a deep understanding of the principles of finance - a toolkit for making smart financial decisions and the confidence to communicate those decisions to key stakeholders. Program Dates: September 12, 2018 - October 24, 2018 View Details
    • October 2016 (Revised February 2019)
    • Module Note

    Strategy Execution Module 5: Building a Profit Plan

    By: Robert Simons
    This module reading describes how to build a profit plan to reflect the strategy of a business in economic terms. After introducing the profit wheel, cash wheel, and ROE wheel, the module illustrates how to use a profit plan to assess the viability of different... View Details
    Keywords: Management Control Systems; Implementing Strategy; Execution; Profit Planning; Cash Flow Analysis; Asset Utilization; Return On Equity; Business Planning; Testing Strategy; Analyzing Strategic Alternative; Strategy; Asset Management; Cash Flow; Investment Return; Management Systems; Profit
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    Simons, Robert. "Strategy Execution Module 5: Building a Profit Plan." Harvard Business School Module Note 117-105, October 2016. (Revised February 2019.)
    • 10 Aug 2021
    • Blog Post

    Meet the Health & Wellness Club

    Our Mission Our mission is to establish a community at Harvard Business School for individuals who are interested in exploring health and wellness trends and connecting with like-minded students, entrepreneurs, and leaders in this space.... View Details
    Keywords: Health-Related Services; Health Care; Consumer Products / Retail
    • 19 Jul 2004
    • Research & Ideas

    Why Innovations Sit on the Shelf

    delegating authority to heavyweight product development teams. But senior functional leaders, used to making key decisions, are likely to resist. The most effective way for a leader to realign his company is to facilitate open and honest... View Details
    Keywords: by Michael Beer, Russell Eisenstat & Derek Schrader
    • 23 Aug 2006
    • Op-Ed

    The Real Wal-Mart Effect

    around Wal-Mart isn't really about a Marxist conflict between capital and labor. Instead, it is a conflict pitting consumers and efficiency-oriented intermediaries such as Wal-Mart against a combination of old-line retailers and labor, community, and View Details
    Keywords: by Pankaj Ghemawat & Ken A. Mark; Retail
    • April 2006
    • Case

    Adrian Ivinson at the Harvard Center for Neurodegeneration and Repair

    By: Robert Steven Kaplan and Ayesha Kanji
    Adrian Ivinson is the director of Harvard Center for Neurodegeneration and Repair (HCNR), a not-for-profit research center at the Harvard Medical School (HMS). The center was started in late 2000 with a gift of $37.5 million from an anonymous donor. Its mandate was to... View Details
    Keywords: Leadership Style; Power and Influence; Organizational Culture; Research and Development; Nonprofit Organizations; Motivation and Incentives; Change Management; Alignment; Collaborative Innovation and Invention; Health Industry; Massachusetts
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    Kaplan, Robert Steven, and Ayesha Kanji. "Adrian Ivinson at the Harvard Center for Neurodegeneration and Repair." Harvard Business School Case 406-111, April 2006.
    • May 1999 (Revised November 2000)
    • Case

    AES Global Values

    By: Lynn S. Paine
    Members of the development team for the AES Corp.'s power plant project in India must decide what plant technology to specify in their application for techno-economic clearance from the government of India's Central Electric Authority. Their choice is between more... View Details
    Keywords: Business Ventures; Corporate Social Responsibility and Impact; Environmental Sustainability; Energy Generation; Technology Adoption; Energy Industry; India; United States
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    Paine, Lynn S. "AES Global Values." Harvard Business School Case 399-136, May 1999. (Revised November 2000.)
    • 21 Sep 2010
    • First Look

    First Look: September 21, 2010

    providing an overview of developments in Irish political economy from the seventeenth to the twentieth century. Logistically this is achieved through the provision of individual contributions from a group of recognized experts, both Irish... View Details
    Keywords: Sean Silverthorne

      W. Carl Kester

      Carl Kester is a Baker Foundation Professor and the George Fisher Baker Jr. Professor of Business Administration, Emeritus at Harvard Business School. He is a member of the Finance Unit. He served as Deputy Dean for Academic Affairs (2006-2010), Chairman of the... View Details

      Keywords: asset management; banking; education industry; financial services; investment banking industry; pharmaceuticals; private equity (LBO funds)
      • October 1998 (Revised June 2002)
      • Case

      Austin, Texas: Building a High-Tech Economy

      By: Bruce R. Scott and Srinivas Sunder
      Members of the community decide to try to diversify the economy of Austin, Texas, by welcoming high-technology firms and by augmenting the electrical engineering faculty at University of Texas--Austin. View Details
      Keywords: Development Economics; Diversification; Information Technology; Policy; Government and Politics; Engineering; Technological Innovation; Competitive Advantage; Higher Education; Texas
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      Scott, Bruce R., and Srinivas Sunder. "Austin, Texas: Building a High-Tech Economy." Harvard Business School Case 799-038, October 1998. (Revised June 2002.)
      • Fall 2012
      • Article

      Innovation Strategy and Entry Deterrence

      By: Ozge Turut and Elie Ofek
      We model an incumbent's decision to pursue radical or incremental innovation when facing a rival entrant. The radical innovation may yield lucrative financial returns but entails significant technological and market-related uncertainties. It is also particularly... View Details
      Keywords: Competition; Innovation Strategy; Risk and Uncertainty; Markets; Mathematical Methods
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      Turut, Ozge, and Elie Ofek. "Innovation Strategy and Entry Deterrence." Journal of Economics & Management Strategy 12, no. 3 (Fall 2012).
      • 24 Nov 2015
      • Blog Post

      What is an HBS MyTake?

      While it’s true that students come to HBS to develop their leadership skills and learn the fundamentals of general management, what they take away tends to be so much more. When we interview students and alums for this blog, we hear time... View Details
      • 09 Jun 2008
      • Lessons from the Classroom

      Monetizing IP: The Executive’s Challenge

      firms to focus on their IP? A: In many nations, intellectual property has become increasingly important. In part, this change has reflected the changing mixture of the economy, with the development of knowledge-intensive industries such... View Details
      Keywords: by Sean Silverthorne; Video Game; Web Services
      • 9 AM – 10 AM EDT, 23 Oct 2019
      • HBS Online

      HBS Online Leading with Finance

      Gain a deep understanding of the principles of finance - a toolkit for making smart financial decisions and the confidence to communicate those decisions to key stakeholders. Program Dates: October 23, 2019 - December 4, 2019 View Details
      • 9 AM – 10 AM EDT, 27 Mar 2019
      • HBS Online

      HBS Online Leading with Finance

      Gain a deep understanding of the principles of finance - a toolkit for making smart financial decisions and the confidence to communicate those decisions to key stakeholders. Program Dates: March 27, 2019 - May 8, 2019 View Details
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