User Experience Design - Publications - Faculty & Research

01 Jun 2018
News

The Long Run

inevitable, in its progress. Not long ago, 80 percent of heroin users began by first abusing prescription opioids. Now it’s estimated that 40 to 60 percent of addicts are skipping prescription drugs and going straight to heroin. At the... View Details

Keywords: Julia Hanna; photographed by Melissa Golden

01 Dec 2014
News

Making Big Data Fashionable

get designs to consumers in as little as four weeks—and at an affordable price. In 2012, Moon—who has a background in fashion design, investment banking, corporate strategy, and social commerce startups—launched Trendalytics, a visual... View Details

Keywords: Christine Lejeune; fashion; Market Research, Photo, Translation, Veterinary and Other Services; Professional Services

01 Dec 2006
News

Orientation Teamwork

activities, led by facilitators from Outward Bound Professional, was designed to give students comprising 152 newly formed Learning Teams a chance to get to know each other while introducing them to team-building techniques. The afternoon... View Details

Keywords: orientation; Colleges, Universities, and Professional Schools; Educational Services

25 Mar 2019
News

Rent The Runway Joins the Unicorn Club

woman’s need for wanting access—not necessarily ownership—to designer apparel, accessories and now home products,” she tells the magazine. What’s behind RTR’s rapid rise? The article quotes a T. Rowe Price analyst, who notes that a key... View Details

Keywords: Clothing and Clothing Accessories Stores; Retail Trade

01 Dec 1998
News

New York Club Honors Armstrong, Graham

executive or leadership experience - after her husband's sudden death. The dinner, chaired by Henry M. Paulson, Jr. (MBA '70), president and COO of Goldman Sachs, is an annual event designed to raise funds... View Details

16 Mar 2015
News

Cooking Up New Opportunities in New Orleans

Carol Ahn Markowitz (MBA 2003) gave up a safe life in corporate finance to head to New Orleans following Hurricane Katrina. She now leads a $33.5 million culinary institute start-up. It’s been a bumpy road. Markowitz couldn’t find a job commensurate with her View Details

01 Jun 2010
News

Green Dreams: Eco-Friendly Countertops

have been a huge mistake. Two years earlier, she and her partner, Peter Strugatz, had purchased the assets of Great Harbor Design at public auction for $26,000. The former owner had invested $4 million in perfecting a durable building... View Details

Keywords: Sarah Auerbach; Furniture and Related Product Manufacturing; Manufacturing

22 Feb 2022
News

A Focus on Latinx Entrepreneurs

of the Treasury Janet Yellen also recognizes the role of Latinx businesses in the US economy. In her remarks at the US Hispanic Chamber of Commerce Virtual Legislative Summit in 2020, she said: “If someone tried to design an economic... View Details

Keywords: Jennifer Gillespie

19 Jun 2019
News

Connecting Patients and Providers

London, Chicago, New York, Boston, Cologne, and Frankfurt in search of a fuller diagnosis and cutting-edge medical advice. The extraordinary effort gave his 59-year-old mother another 10 months with her family. And it inspired Jarzabek to create Trustedoctor, a digital... View Details

Keywords: April White

01 Dec 2010
News

Do Good: Eat Chocolate

scrappy,” she recalls. “I learned a lot about the community-building aspects of consumer marketing. That experience has been totally relevant to what we’re doing at sweetriot.” When the start-up siren call got too strong, Endline began... View Details

Keywords: Julia Hanna; candy; chocolate; Crop Production; Agriculture; Food Manufacturing; Manufacturing

06 Dec 2021
News

New Wave

challenges posed by developing, manufacturing, and deploying electromechanical systems that can survive the punishment meted out by the sea—a corrosive medium a thousand times denser than air that wreaks havoc on generators, sensors, and computerized equipment. View Details

Keywords: Alexander Gelfand; photographed by Chris Sorensen

23 Oct 2019
News

Understanding Business Firsthand in South Korea

MBA students interview consumers in Seoul, Korea, to help inform the marketing strategies they developed for Orion Snack International. The project was the culmination of a required first-year course designed to develop students’ global... View Details

Keywords: Global Understanding; Internationalization; Educational Innovation

28 May 2019
News

Action Plan: Border Crossing

“Just hearing about those trips and looking at her photos made the world feel a bit more accessible,” says Rawdon, who tested the waters by traveling to Paris with her high school French class. That experience launched a lifetime passion... View Details

Keywords: Julia Hanna

01 Feb 1998
News

Women at the Top

world's most influential women business executives gathered at Soldiers Field for Women Leading Business: An Executive Forum, the first-ever HBS Executive Education program developed for businesswomen. Anchored in the School's leading-edge research, the new program was... View Details

Keywords: Marguerite Rigoglioso and Susan Young

01 Feb 1997
News

Doing It Your Way

computer-aided design (CAD) software product as "something of a national standard." PTC was founded in 1985 by Russian immigrant Samuel P. Geisberg, who had developed an engineering software product that addressed the missing front end of... View Details

Keywords: Marguerite Rigoglioso (profiles by Linda Goodspeed, Elaine Gottlieb, Nancy O. Perry, and Judith A. Ross)

26 Apr 2011
News

Do You See What I See?

(HAM), where Director of Education Ray Williams and Senior Museum Educator Corinne Zimmermann lead the students in a guided exercise that draws on the museum’s diverse collection to reinforce and expand upon aha moments from the classroom. For Williams, the task was to... View Details

Keywords: Julia Hanna; Colleges, Universities, and Professional Schools; Educational Services

01 Jun 1997
News

MBA Program:Rapid Innovation in '96

require three or four years of work experience," says Wheelwright. "In fact, we don't. We're interested in having more students consider coming to HBS directly from college; many of our alumni who did so say the experience helped them... View Details

01 Dec 2015
News

Faculty Q&A: The Price Is Right

is different in that consumers never have to walk away, as any price they generate will be accepted. Conceptually it’s a very efficient pricing model, but I was curious as to how it works from a practical standpoint. How do consumers generate a price? I wanted to... View Details