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  • All HBS Web  (1,517)
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    • Research  (808)
    • Events  (3)
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  • 19 Jun 2007
  • First Look

First Look: June 19, 2007

Profitability at the MGM Grand Hotel"; "MercadoLibre.com"; and "Bancaja: Developing Customer Intelligence (A)". These datasets are available upon request from the author. Purchase this note:... View Details
Keywords: Martha Lagace
  • 02 Jul 2010
  • What Do You Think?

Is Profit as a “Direct Goal” Overrated?

illustration of that point; BP is very profitable, but there is official evidence that it continues to compromise safety.) Gerald Nanninga, on the other hand, argued that profit is a default measure, commenting that "It is easier to measure and View Details
Keywords: by Jim Heskett
  • 28 Feb 2011
  • Research & Ideas

The Importance of ‘Don’t’ in Inducing Ethical Employee Behavior

In one experiment, students had to come up with anagrams under the time pressure of 90 seconds per round, over a series of six rounds, with the understanding that they would be scoring themselves at the end of the test—and that they would be View Details
Keywords: by Carmen Nobel
  • 18 May 2015
  • Research & Ideas

Advertisers Get Serious About Playing With Their Brands

been a deliberate business for a long time. Now it's not so deliberate at all. We say, lighten up. The dead serious stuff doesn't work." 2. No risk, no result: The public enjoys playing with brands, so companies should decide if they want to invite this playful... View Details
Keywords: by Dina Gerdeman; Advertising
  • 12 Oct 2011
  • Research & Ideas

Creating Online Ads We Want to Watch

it's just funny—evoking small moments of giggly joy, culminating in the big moment when everyone is rewarded with a beer bash. Teixeira notes that Budweiser has garnered similar surprise-inducing success by featuring barely censored... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 09 Jun 2003
  • Research & Ideas

The Benefits of “Not Invented Here”

Put differently, there appear to be fewer economies of scale in R&D than there used to be. The way companies define, measure, and reward excellent research has to change.—Henry Chesbrough So what specific things are small companies... View Details
Keywords: by Sean Silverthorne
  • 19 Dec 2005
  • Research & Ideas

Public Education Goes to School

usually creates a massive gap between what people know and are able to do, and what they are now expected to do. This creates the need to invest heavily in human capital. Given a longstanding culture that values egalitarianism and rewards... View Details
Keywords: by Mallory Stark; Education
  • 26 Feb 2014
  • Research & Ideas

How Grocery Bags Manipulate Your Mind

bringing bags was their own choice. "A simple way I think about those results is that if you do something good, you reward yourself," Karmarkar says. "You did something good for the environment, so you can have a... View Details
Keywords: by Carmen Nobel; Retail
  • 28 Oct 2013
  • Research & Ideas

Responsible Leadership in an Unforgiving World

making leadership both more difficult and more rewarding than it was a generation ago. If critical decisions in the last century were typified by an all-or-nothing gamble on a new big new factory or business arm, then decisions in this... View Details
Keywords: by Michael Blanding
  • 19 Dec 2012
  • Research & Ideas

How to be Extremely Productive

and maintained rewarding relationships with his wife and their two children. “It takes a lot more than organizing your schedule to be productive.” In a widely read Harvard Business Review article (May 2011), Pozen outlined six... View Details
Keywords: by Deborah Blagg
  • 24 Aug 2009
  • Research & Ideas

SuperCorp: Values as Guidance System

What's good for General Motors may no longer be good for the country. In its place must arise a new model of the company, one that serves society as well as rewarding shareholders and employees, Kanter argues in her new book, SuperCorp:... View Details
Keywords: by Rosabeth Moss Kanter
  • 12 Feb 2001
  • Research & Ideas

Creating Value Across Borders

transparent capital markets, stable legal system, innovative scientific and university systems, tolerance for income disparity, and culture that rewards people who pursue opportunities after assessing the risks. Q: Did the Internet... View Details
Keywords: by Staff
  • 07 Oct 2002
  • Research & Ideas

What Leaders Need to Do To Restore Investor Confidence

concern for a wide range of constituencies—has been pushed aside and has been replaced by a technical definition of what is acceptable. So there's also no question that we need to strengthen the internal systems that guide conduct within a firm: performance evaluation... View Details
Keywords: by Harvard Management Update
  • 14 Nov 2012
  • Research & Ideas

New Agenda for Corporate Accountability Reporting

How do you measure corporate accountability? And can you do it credibly? Since the financial crisis of 2008-2009, for-profit corporations are facing greater demand to disclose more than revenues and expenses on annual financial reports. In response, some are pointing... View Details
Keywords: by Martha Lagace; Accounting; Energy; Utilities
  • 13 Sep 2004
  • Research & Ideas

Cash and the Woman-Owned Business

compensation is lower across the board. Very few women are serial entrepreneurs. Consequently, they are not in a position to stake their new ventures with the rich rewards that might come from selling an enterprise. Many women choose... View Details
Keywords: by Candida Brush, Nancy M. Carter, Elizabeth Gatewood, Patricia G. Greene & Myra M. Hart
  • 22 Oct 2018
  • Sharpening Your Skills

Motivate Me, Please

everything. To Motivate Employees, Give an Unexpected Bonus (or Penalty) Employees can be more motivated by the anticipation of a reward or punishment than the actual payoff. Why Government 'Nudges' Motivate Good Citizen Behavior Research... View Details
Keywords: by Sean Silverthorne
  • 13 Jun 2018
  • Sharpening Your Skills

That Costs HOW Much?

for a product, shoppers typically have no idea what it costs to produce that item. But it turns out that consumers reward efforts to lay out these figures—to deconstruct the price tag. Seven Tips for Managing Price Increases How marketers... View Details
Keywords: by Sean Silverthorne; Retail
  • 06 Apr 2016
  • What Do You Think?

As Tim Cook, How Would You Tackle Apple's Next Challenge?

advising that rewarding hackers was probably an economic alternative, “... all Apple has to do is be better than the next best alternative at a price that’s economically justified in the buyer’s ... mind.” Dolembo commented that “...... View Details
Keywords: by James Heskett; Computer
  • 06 Jul 2015
  • Research & Ideas

Money and Quotas Motivate the Sales Force Best

told a specific goal," says Chung, noting that 80 percent of firms in the United States use some type of bonus to reward employees. The field experiment spanned six months in the second half of 2013, and involved 80 full-time salespeople... View Details
Keywords: by Roberta Holland; Retail
  • 07 Aug 2018
  • First Look

New Research and Ideas, August 8, 2018

developed a strong reputation among consumers due in part to its Membership Rewards (MR) loyalty program, first established in 1991. Through MR, all Amex cardholders could accumulate and redeem “points” based on how much they spent, while... View Details
Keywords: by Sean Silverthorne
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