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Show Results For
- All HBS Web
(1,096)
- People (3)
- News (232)
- Research (734)
- Events (6)
- Multimedia (9)
- Faculty Publications (402)
- 07 Apr 2020
- Research & Ideas
What Customers Need to Hear from You During the COVID Crisis
communications firm, named “PR Agency of the Decade” by AdAge. He has extensive experience in marketing and reputation management, having led assignments with major corporations, NGOs and family businesses in over 25 industries around the... View Details
Keywords: by Jill Avery and Richard Edelman
- 01 Aug 1998
- News
High Honors
Johnson & Johnson in 1973 and in 1977 joined Standard Brands Incorporated. There she rose to become vice president of marketing for the margarine division. Standard merged with Nabisco in 1981, and in 1987 she was named president of Nabisco's grocery division. Earning... View Details
- 18 Oct 2017
- Research & Ideas
How Economic Clusters Drive Globalization
movement built a reputation for Costa Rica as a natural paradise and conservation hub,” Giacomin observes. “At the same time, local actors took advantage of this brand identity to build mainstream tourist facilities that weren’t in line... View Details
- 28 May 2020
- Research & Ideas
Coronavirus Could Create a 'Bankruptcy Pandemic'
reputational consequences. Before recently filing for Chapter 11, Neiman Marcus had undoubtedly discussed refinancing options with its creditors, but that did not garner the same headlines as the bankruptcy filing. To avoid or reduce... View Details
- December 2019
- Case
Steemit: A New Social Media?
By: Ramon Casadesus-Masanell, Alexander White and Karen Elterman
This case discusses the alternative social media site Steemit, including the principles it was founded on in 2016 and the challenges it faced in 2019. Steemit was a blockchain-based platform that aimed to differentiate itself from other social media companies by... View Details
Keywords: Decision Making; Decisions; Voting; Economic Systems; Money; Fairness; Values and Beliefs; Goals and Objectives; Digital Platforms; Product Design; Design; Problems and Challenges; Network Effects; Motivation and Incentives; Social and Collaborative Networks; Reputation; Business Strategy; Competition; Internet and the Web; Social Media; Entertainment and Recreation Industry; United States; Virginia; New York (city, NY)
Casadesus-Masanell, Ramon, Alexander White, and Karen Elterman. "Steemit: A New Social Media?" Harvard Business School Case 720-428, December 2019.
- 04 Jun 2018
- What Do You Think?
Are There Conditions Under Which Directors Should Consider Hiring a CEO Fired Elsewhere for Inappropriate Behavior?
someone, perhaps a highly experienced, high-profile executive, who might not otherwise be available or interested in the job? On the other hand, if the person is to be hired, what are the costs in terms of damage to an organization’s View Details
Keywords: by James Heskett
- Video
Mostafa Terrab
Mostafa Terrab, Chairman and CEO of Morocco-based OCP Group, contextualizes the company’s activities in the Western Sahara region and addresses criticisms on the subject. View Details
- 10 Jan 2018
- Research & Ideas
Working for a Shamed Company Can Hurt Your Future Compensation
back in compensation to work for a highly reputable company that might counter the black mark from the tarnished firm. “It helps to create a persuasive story that competes with the scandal story,” Groysberg says. Working for a firm that... View Details
- Video
Naguib Sawiris
Naguib Sawiris, Chairman of Orascom TMT Investments, shares advice for aspiring entrepreneurs in emerging markets, emphasizing the value of education, perseverance, and dedication to hard work particularly at the start of one’s career. View Details
- 2000
- Other Unpublished Work
Does Corporate Quality Matter?
By: R. M. McLauglin, R. S. Ruback and H. Tehranian
- Comment
Which Accusations Stick?
The social function of witchcraft accusations remains opaque. An empirical study of Chinese villagers shows that the label ‘z hu’ influences who interacts across a social network, but appears not to tag defectors in service of promoting cooperation. An open question... View Details
Jordan, Jillian J. "Which Accusations Stick?" Nature Human Behaviour 2, no. 1 (January 2018): 19–20.
- March 2015
- Teaching Plan
Goldman Sachs: Anchoring Standards after the Financial Crisis
By: Rajiv Lal and Lisa Mazzanti
Lal, Rajiv, and Lisa Mazzanti. "Goldman Sachs: Anchoring Standards after the Financial Crisis." Harvard Business School Teaching Plan 515-083, March 2015.
- January–February 1995
- Article
Corporate Reputation: Aid to Growth and Shield
By: S. A. Greyser
Greyser, S. A. "Corporate Reputation: Aid to Growth and Shield." Inside PR's Magazine of Reputation Management (January–February 1995).
- December 2004 (Revised August 2005)
- Exercise
Orientation to the Public Image Assessment Exercise
By: Robin J. Ely
The Public Image Assessment exercise acquaints students with the ideal images they hold of themselves, the actions they engage in to convey these images, and the benefits and costs of these behaviors to themselves and to others. Social psychologists call this process... View Details
Ely, Robin J. "Orientation to the Public Image Assessment Exercise." Harvard Business School Exercise 405-057, December 2004. (Revised August 2005.)
- 14 Dec 2021
- Cold Call Podcast
How Japan’s Recruit Holdings Regained Trust after a Scandal
Keywords: Re: Sandra J. Sucher
- Article
After the Fall: Reintegrating the Corrupt Organization
By: Michael D. Pfarrer, K. A. DeCelles, Ken G. Smith and M. Susan Taylor
We propose a four-stage model of the organizational actions that potentially increase the speed and likelihood that an organization will restore its legitimacy with stakeholders following a transgression. Organizations that work to discover the facts of the... View Details
Pfarrer, Michael D., K. A. DeCelles, Ken G. Smith, and M. Susan Taylor. "After the Fall: Reintegrating the Corrupt Organization." Academy of Management Review 33, no. 3 (July 2008): 730–749.
- Research Summary
Mastering Strategy Execution
By: Robert Simons
Professor Robert Simons’ research encompasses three areas of management accountability that are the foundation for successful strategy execution: organization design, performance measurement and control, and risk management. In addition, Simons is interested in the... View Details
Dean A. McGee
McGee, reputed to be one of the most brilliant petroleum biologists of his generation and a skilled manager, built a $1 billion+ energy company and pursued an aggressive diversification plan. Under his tenure, Kerr-McGee achieved a... View Details
Keywords: Utilities & Energy
Morton L. Mandel
Starting with $900 and an order for hard to find car parts, Mandel and his brothers built one of the largest and most highly regarded specialty parts (electronic and industrial components) suppliers in the United States. By sourcing unique parts and providing quick... View Details
Keywords: Fabricated Goods