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      • May 2008 (Revised June 2008)
      • Case

      Kenny Kahn at Muzak (A)

      By: Linda A. Hill and Emily Stecker
      Founded in 1934, Muzak pioneered the industry of background music. Equipped with propriety technology and a vast music library, over the ensuing decades the Muzak franchise organization expanded geographically. Despite a history of innovation, by the late 1990s Muzak... View Details
      Keywords: Change Management; Design; Management Analysis, Tools, and Techniques; Brands and Branding; Organizational Change and Adaptation; Organizational Culture; Franchise Ownership; Music Industry
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      Hill, Linda A., and Emily Stecker. "Kenny Kahn at Muzak (A)." Harvard Business School Case 408-057, May 2008. (Revised June 2008.)
      • February 2008 (Revised June 2011)
      • Background Note

      Social Networks: The Portals of Web 2.0

      By: Stephen P. Bradley and Nancy Bartlett
      Social networks have evolved into influential, compelling and persuasive systems, the portals of Web 2.0 and one of the most powerful media phenomena in 2008. This note provides a brief background and description of various social network sites including MySpace,... View Details
      Keywords: Web; Technology; Networks; Information Technology Industry
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      Bradley, Stephen P., and Nancy Bartlett. "Social Networks: The Portals of Web 2.0." Harvard Business School Background Note 708-488, February 2008. (Revised June 2011.)
      • January 2008 (Revised May 2008)
      • Case

      Comcast New England: A Journey of Organizational Transformation

      By: Michael Beer and Anita Arun
      This case describes how Kevin Casey, Comcast's New England Region general manager, transformed a low commitment and performance organization. When he took charge of this Comcast region he inherited an organization that was bureaucratic, had low customer satisfaction,... View Details
      Keywords: Transformation; Interpersonal Communication; Customer Satisfaction; Employee Relationship Management; Management Teams; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Performance Improvement; Telecommunications Industry; New England
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      Beer, Michael, and Anita Arun. "Comcast New England: A Journey of Organizational Transformation." Harvard Business School Case 908-405, January 2008. (Revised May 2008.)
      • January 2008
      • Case

      The Deutsche Bank (A)

      By: David A. Moss
      Founded in 1870 to help finance surging German exports and imports, the Deutsche Bank soon moved into domestic banking. In fact, its founders aimed to create both a commercial bank and an investment bank under one roof—that is, a "universal bank." By the end of the... View Details
      Keywords: History; Investment Banking; Commercial Banking; Banking Industry; Germany
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      Moss, David A. "The Deutsche Bank (A)." Harvard Business School Case 708-044, January 2008.
      • January 2008 (Revised May 2008)
      • Case

      Cape Wind: Offshore Wind Energy in the USA

      By: Richard Vietor
      Cape Wind is an extreme example of NIMBY--not in my backyard syndrome. This is the first offshore wind project planned for the United States, in Nantucket Sound, just south of Cape Cod, Massachusetts. Initially proposed six years ago, in 2001, the wind farm would be... View Details
      Keywords: Renewable Energy; Corporate Entrepreneurship; Business Startups; Projects; Government and Politics; Environmental Sustainability; Business and Community Relations; Public Opinion; Power and Influence; Energy Industry; Massachusetts
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      Vietor, Richard. "Cape Wind: Offshore Wind Energy in the USA." Harvard Business School Case 708-022, January 2008. (Revised May 2008.)
      • January 2008
      • Article

      Putting Leadership Back into Strategy

      By: Cynthia A. Montgomery
      In recent decades an infusion of economics has lent the study of strategy much needed theory and empirical evidence. Strategy consultants, armed with frameworks and techniques, have stepped forward to help managers analyze their industries and position their companies... View Details
      Keywords: Leadership; Growth and Development Strategy; Managerial Roles; Mission and Purpose; Organizational Change and Adaptation; Creativity; Competitive Strategy; Competitive Advantage
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      Montgomery, Cynthia A. "Putting Leadership Back into Strategy." Special Issue on HBS Centennial. Harvard Business Review 86, no. 1 (January 2008): 54–60.
      • January 2008
      • Article

      The Five Competitive Forces That Shape Strategy

      By: Michael E. Porter
      This article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. In 1979, a young associate professor at Harvard Business School published his first... View Details
      Keywords: Profit; Five Forces Framework; Industry Growth; Industry Structures; Business and Government Relations; Competitive Strategy
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      Porter, Michael E. "The Five Competitive Forces That Shape Strategy." Special Issue on HBS Centennial. Harvard Business Review 86, no. 1 (January 2008): 78–93.
      • 2008
      • Other Unpublished Work

      The Paranoid Style in the Study of American Politics

      By: David Moss and Mary Oey

      The conventional view is that political actors, like economic actors, pursue their self interest, and that special interest groups dominate the policy making process by satisfying policy makers' need for money and other forms of political support. Indeed, many... View Details

      Keywords: Policy; Government Legislation; Media; Interests; Power and Influence; Public Opinion; United States
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      Moss, David, and Mary Oey. "The Paranoid Style in the Study of American Politics." 2008.
      • December 2007 (Revised August 2014)
      • Case

      Xanadu on Broadway

      By: Anita Elberse
      Can one of Hollywood's biggest flops magically turn into a Broadway hit? Xanadu, an adaptation of a 1980 Olivia Newton-John roller-disco film described by one critic as "the epic failure to end all epic failures," opened on Broadway in July 2007. Producer Rob Ahrens,... View Details
      Keywords: Theater Entertainment; Product Marketing; Product Launch; Demand and Consumers; Risk and Uncertainty; Creativity; Entertainment and Recreation Industry
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      Elberse, Anita. "Xanadu on Broadway." Harvard Business School Case 508-062, December 2007. (Revised August 2014.)
      • December 2007 (Revised July 2008)
      • Case

      General Mills (A)

      By: Raymond V. Gilmartin, Marco Iansiti and Bianca Buccitelli
      General Mills is an 80-year-old company that specializes in consumer foods such as cereal, snacks, baking, and dinner products. Although General Mills is, on the whole, a very successful company, they have, in the recent past, had to face challenges as a result the... View Details
      Keywords: Competitive Strategy; Change Management; Cost Management; Problems and Challenges; Inflation and Deflation; Price; Consumer Products Industry; Consumer Products Industry
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      Gilmartin, Raymond V., Marco Iansiti, and Bianca Buccitelli. "General Mills (A)." Harvard Business School Case 608-004, December 2007. (Revised July 2008.)
      • December 2007 (Revised September 2011)
      • Case

      Global Knowledge Management at Danone (A)

      By: Amy C. Edmondson, Bertrand Moingeon, Vincent Marie Dessain and Ane Damgaard Jensen
      This case explores French consumer goods company Danone's novel approach to knowledge management. In 2007, Human Resource Chief (Executive Vice President) Franck Mougin assesses the company's knowledge-sharing tools and considers his options going forward. Through... View Details
      Keywords: Decision Choices and Conditions; Employee Relationship Management; Knowledge Management; Knowledge Sharing; Social and Collaborative Networks; Expansion; Consumer Products Industry; France
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      Edmondson, Amy C., Bertrand Moingeon, Vincent Marie Dessain, and Ane Damgaard Jensen. "Global Knowledge Management at Danone (A)." Harvard Business School Case 608-107, December 2007. (Revised September 2011.)
      • October 2007
      • Article

      The Power of Stars: Do Star Actors Drive the Success of Movies?

      By: Anita Elberse
      Is the involvement of star actors critical to the success of motion pictures? Film studios, which they regularly pay multimillion-dollar fees to star actors, seem driven by that belief. I shed light on the returns on this investment using an event study that considers... View Details
      Keywords: Talent and Talent Management; Film Entertainment; Investment Return; Revenue; Compensation and Benefits; Resource Allocation; Success; Motion Pictures and Video Industry
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      Elberse, Anita. "The Power of Stars: Do Star Actors Drive the Success of Movies?" Journal of Marketing 71, no. 4 (October 2007): 102–120. (Featured in HBS Working Knowledge.)
      • September 2007
      • Case

      Still Leading (B9): Hon. Colin Powell—A Portfolio for Powerful Impact

      By: Rosabeth Moss Kanter and Lance P. Pierce
      Describes the post-career leadership issues for former General and Secretary of State Colin Powell. View Details
      Keywords: Personal Development and Career; Transition; Leadership; Public Administration Industry
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      Kanter, Rosabeth Moss, and Lance P. Pierce. "Still Leading (B9): Hon. Colin Powell—A Portfolio for Powerful Impact." Harvard Business School Case 308-041, September 2007.
      • Article

      How to Capture Value from Innovation: Shaping Intellectual Property and Industry Architecture

      By: Gary P. Pisano and David J. Teece
      Capturing value from innovation requires innovators to figure out how to blunt inroads into the profit stream by imitators, customers, suppliers, and other providers of complementary products and services. In making strategic decisions around technology... View Details
      Keywords: Technological Innovation; Intellectual Property; Knowledge Management; Knowledge Sharing; Industry Structures; Standards; Commercialization; Value
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      Pisano, Gary P., and David J. Teece. "How to Capture Value from Innovation: Shaping Intellectual Property and Industry Architecture." Special Issue on Leading Through Innovation (50th Anniversary Issue). California Management Review 50, no. 1 (Fall 2007): 278–296.
      • 2007
      • Working Paper

      How to Capture Value from Innovation: Shaping Intellectual Property and Industry Architecture

      By: Gary P. Pisano and David J. Teece
      In making strategic decisions about how to capture value from innovation, managers often look at two critical domains—the intellectual property environment and the architecture of the industry—as beyond their control. Yet, the intellectual property environment and the... View Details
      Keywords: Innovation and Management; Intellectual Property; Industry Structures; Value
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      Pisano, Gary P., and David J. Teece. "How to Capture Value from Innovation: Shaping Intellectual Property and Industry Architecture." Harvard Business School Working Paper, No. 08-023, September 2007.
      • July 2007 (Revised May 2008)
      • Case

      Central Bank: The ChexSystemsSM QualiFile® Decision

      By: Dennis Campbell, Francisco de Asis Martinez-Jerez, Peter Tufano and Emily McClintock
      The "Central Bank" series analyzes the use of information and product design for managing the counterparty risk of newly acquired customers. Central Bank, a mid-sized regional U.S. bank, was attempting to grow its customer base by increasing the number of new checking... View Details
      Keywords: Central Banking; Knowledge Management; Customer Satisfaction; Risk Management; Risk and Uncertainty; Decision Making; Banking Industry; United States
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      Campbell, Dennis, Francisco de Asis Martinez-Jerez, Peter Tufano, and Emily McClintock. "Central Bank: The ChexSystemsSM QualiFile® Decision." Harvard Business School Case 208-029, July 2007. (Revised May 2008.)
      • July 2007 (Revised February 2010)
      • Case

      Launching Telmore (A)

      By: Ramon Casadesus-Masanell, Celso Fernandez and Moritz Jobke
      When the Danish mobile phone service provider Telmore entered the market in October 2000, few people took notice. Its business model was not perceived as particularly aggressive or threatening to the industry. Less than three years later, Telmore's creative adaptation... View Details
      Keywords: Business Model; Disruptive Innovation; Market Entry and Exit; Creativity; Adaptation; Competitive Advantage; Telecommunications Industry; Denmark
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      Casadesus-Masanell, Ramon, Celso Fernandez, and Moritz Jobke. "Launching Telmore (A)." Harvard Business School Case 708-414, July 2007. (Revised February 2010.)
      • 2007
      • Book

      A Concise Guide to Macroeconomics: What Managers, Executives, and Students Need to Know

      By: David A. Moss
      Now more than ever before, executives and managers need to understand their larger economic context. In The Concise Guide to Macroeconomics, David Moss leverages his many years of teaching experience at Harvard Business School to lay out important macroeconomic... View Details
      Keywords: Macroeconomics; Money; Investment; Management Analysis, Tools, and Techniques
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      Moss, David A. A Concise Guide to Macroeconomics: What Managers, Executives, and Students Need to Know. Boston: Harvard Business School Press, 2007.
      • 2007
      • Case

      Sun Power: Focused on the Future of the Solar Power Industry

      By: Rebecca Henderson, J. Conkling and R. Nanda
      Keywords: Projects; Strategic Planning; Green Technology Industry
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      Henderson, Rebecca, J. Conkling, and R. Nanda. "Sun Power: Focused on the Future of the Solar Power Industry." Massachusetts Institute of Technology (MIT) Case, 2007.
      • April 2007 (Revised October 2007)
      • Background Note

      An Overview of Project Finance & Infrastructure Finance - 2006 Update

      By: Benjamin C. Esty and Aldo Sesia
      Provides an introduction to the fields of project finance and infrastructure finance, and gives a statistical overview of project-financed investments over the years from 2002 to 2006. Examples of project-financed investments include the $4 billion Chad-Cameroon... View Details
      Keywords: Project Finance; Infrastructure; Investment; Projects; Trends
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      Esty, Benjamin C., and Aldo Sesia. "An Overview of Project Finance & Infrastructure Finance - 2006 Update." Harvard Business School Background Note 207-107, April 2007. (Revised October 2007.)
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