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- Faculty Publications (246)
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- All HBS Web (687)
- Faculty Publications (246)
- April 2025
- Case
Salesforce Agentforce: The Limitless Workforce
By: Suraj Srinivasan, Allison Ciechanover and George Gonzalez
In early 2025, Salesforce was a global leader in cloud-based enterprise software, best known for pioneering customer relationship management (CRM) delivered as a service. Over the past two decades, the company had expanded into marketing, customer service, analytics,... View Details
Keywords: Business Model; Customer Relationship Management; Price; AI and Machine Learning; Technology Adoption; Organizational Change and Adaptation; Sales; Business Strategy; Ethics; Product Launch; Technology Industry; United States
Srinivasan, Suraj, Allison Ciechanover, and George Gonzalez. "Salesforce Agentforce: The Limitless Workforce." Harvard Business School Case 125-096, April 2025.
- 18 Dec 2012
- First Look
First Look: December 18
greater customer satisfaction and employee retention after six months as compared to (a) socialization that focused on organizational identity (emphasizing the pride to be gained from organizational... View Details
Keywords: Carmen Nobel
- 01 Jun 2015
- News
Leadership on a Global Stage
for example, became Jefferson’s adopted home following his surgery and recuperation. As a White House Fellow working in the Department of Commerce, he organized the historic first trip of the White House Fellows to Hawaii. Within two... View Details
Keywords: Robert S. Benchley
- 27 Apr 2021
- Research & Ideas
New Research: Surviving Bankruptcy, Useful Economics, and Retirement
Trust Organizational Behavior and Human Decision Processes Alisa Yu, Justin M. Berg, and Julian Zlatev “People often respond to others’ emotions using verbal acknowledgment (e.g., “You seem upset”). Yet, little is known about the... View Details
- 30 May 2007
- Research & Ideas
Health Care Under a Research Microscope
operating room, have been studied by HBS faculty. Amy Edmondson has looked at organizational learning in hospital intensive care units; Gary Pisano and Robert Huckman studied technology adoption and teamwork... View Details
- 25 Sep 2007
- First Look
First Look: September 25, 2007
Divergent Organizational Change: The Enabling Role of Actors' Social Position Author:Julie Battilana Periodical:Best Paper Proceedings of the Academy of Management (2007) Abstract This study addresses the paradox of embedded human agency,... View Details
Keywords: Martha Lagace
- 06 Nov 2012
- First Look
First Look: November 6
understood and managed. The key to success? Incentives. Fortunately, new research has shed light on the role incentives can play in promoting new ideas, but these findings have been absent from innovation literature-until now. By using the principles of View Details
Keywords: Sean Silverthorne
- 02 Apr 2019
- First Look
New Research and Ideas, April 2, 2019
Frame Flexibility: The Role of Cognitive and Emotional Framing in Innovation Adoption by Incumbent Firms By: Raffaelli, Ryan, Mary Ann Glynn, and Michael Tushman Abstract—Why do incumbent firms frequently reject nonincremental... View Details
Keywords: Dina Gerdeman
- 29 Oct 2013
- First Look
First Look: October 29
are increasingly examining the adoption and impact of ERM, but the studies are inconsistent and inconclusive, due, we believe, to an inadequate specification of how ERM is used in practice. Based on a ten-year field project, over 250... View Details
Keywords: Sean Silverthorne
- 31 Aug 2010
- First Look
First Look: August 31
prototypical large-enterprise form in contemporary emerging economies. By exploring the evolution of the diversified business groups organized around British trading companies from the late eighteenth century until today, this chapter demonstrates that such View Details
Keywords: Sean Silverthorne
- 03 Apr 2006
- Research & Ideas
The Competitive Advantage of Global Finance
incorporate other organizational objectives and managerial interests. For example, tax optimization can be a powerful tool but can also create performance evaluation and incentive problems. Many financial practices out there excessively... View Details
- 15 Nov 2004
- Research & Ideas
Solving the Health Care Conundrum
quickly than inflation; restriction of access and services; standards of care that lag behind accepted benchmarks; frequent treatment errors; wide variations in practice patterns; slow adoption of best practices; and slow diffusion of... View Details
- 25 Sep 2012
- First Look
First Look: September 25
showcase several areas of theoretical development that might benefit from revisiting the taboo. I conclude by reviewing key practical implications of such a shift for our profession and by arguing that organizational scholarship could... View Details
Keywords: Sean Silverthorne
- 10 Apr 2018
- First Look
First Look at New Research, April 10, 2018
indicate that patient demand is relatively unimportant in explaining variations. Physician organizational factors matter, but the most important factor is physician beliefs about treatment. In Medicare, we estimate that 35% of spending... View Details
Keywords: Sean Silverthorne
- 26 Jul 2010
- Research & Ideas
Yes, You Can Raise Prices in a Downturn
especially in B2B companies. Q: What do you mean by "performance pricing," and how does it benefit a company? Ben Shapiro: Collectively, we have worked with hundreds of companies on integrating pricing, strategy, and View Details
- 06 Nov 2007
- First Look
First Look: November 6, 2007
adopted by the gastroenterology professional organizations, that even if applicants had accepted offers prior to the match, they could subsequently decline those offers and participate in the match. This made it safe for programs to delay... View Details
Keywords: Sean Silverthorne
- 01 Oct 2013
- First Look
First Look: October 1
Commons: Lessons from Teachers' Participation in the Design of New Schools By: Gil, Nuno A., and Carliss Y. Baldwin Abstract—We argue that a design commons can be an advantageous organizational form under two salient conditions: 1) high... View Details
Keywords: Sean Silverthorne
- 14 Jul 2015
- First Look
First Look: July 14, 2015
academic studies on the periphery of HRM are beginning to adopt such a view. We argue that the HRM studies so far have given us much valuable learning but that the subject has now reached a point where we need to take a wider, more... View Details
Keywords: Sean Silverthorne
- 01 Dec 2017
- News
Alumni and Faculty Books for December 2017
and allowed Christianity and Islam into China for the first time. Tang presents Taizong’s wisdom in conversations between him and his advisers that reveal core aspects of leadership, among them: how to assess oneself and others, how to enhance View Details
- 30 Jan 2018
- First Look
January 30, 2018
developed economies and then turns to developing countries, covering the following topics: farmers' adoption of AI, how AI affects their decision to invest in risky assets, and the extent to which AI helps farmers smooth income and... View Details
Keywords: Sean Silverthorne