Filter Results:
(11,432)
Show Results For
- All HBS Web
(11,432)
- People (55)
- News (3,573)
- Research (5,263)
- Events (101)
- Multimedia (129)
- Faculty Publications (2,572)
Show Results For
- All HBS Web
(11,432)
- People (55)
- News (3,573)
- Research (5,263)
- Events (101)
- Multimedia (129)
- Faculty Publications (2,572)
- February 2005 (Revised November 2016)
- Background Note
Forecasting the Adoption of a New Product
By: Elie Ofek
Provides tools and methodologies that allow forecasting demand for innovative new products. Highlights the Bass model—the theory behind it and ways to determine its parameters. Provides a detailed example of how to use the Bass model to forecast demand for satellite... View Details
Keywords: Forecasting and Prediction; Innovation and Invention; Marketing; Demand and Consumers; Mathematical Methods; Competition
Ofek, Elie. "Forecasting the Adoption of a New Product." Harvard Business School Background Note 505-062, February 2005. (Revised November 2016.)
- 05 Mar 2015
- News
Wearable Tech Enables New Era of Employee Monitoring
- December 2015
- Article
Introduction: New Perspectives on Corporate Capital Structure
By: Viral Acharya, Heitor Almeida and Malcolm Baker
The National Bureau of Economic Research held a symposium titled "New Perspectives on Corporate Capital Structures" on April 5–6, 2013 in Cambridge, Massachusetts. In its call for the submission of theoretical and empirical papers for the symposium, the NBER noted that... View Details
Acharya, Viral, Heitor Almeida, and Malcolm Baker. "Introduction: New Perspectives on Corporate Capital Structure." Journal of Financial Economics 118, no. 3 (December 2015): 551–552.
- June 29, 2022
- Other Article
Strategic Complexity? Using Experiments to Understand and Overcome Obfuscation
By: Michael Luca, Ginger Zhe Jin and Daniel Martin
Credit card companies must decide what product features to disclose to consumers, such as payment schedules, penalties, and fees--and also whether to present them clearly or bury them in the fine print. Firms face similar choices in settings ranging from privacy... View Details
Keywords: Obfuscation; Credit Cards; Strategic Incentives; Complexity; Agreements and Arrangements; Customers; Consumer Behavior; Financial Services Industry
Luca, Michael, Ginger Zhe Jin, and Daniel Martin. "Strategic Complexity? Using Experiments to Understand and Overcome Obfuscation." Management Science Review (June 29, 2022). (Summary of "Complex Disclosure," Management Science, May 2022.)
- 06 Sep 2005
- What Do You Think?
What are the Lessons of New Orleans?
security company, of which I was a director, to that of the New York City Police Department. A direct result has been a number of arrests by the NYPD of criminals fleeing buildings guarded by the private... View Details
Keywords: by James Heskett
- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
What was the objective of the new product launch, would it succeed, and how would this new business affect the Group’s core business of selling natural (mined) diamonds? This case is intended to be View Details
Keywords: Dina Gerdeman
- November 2002 (Revised June 2003)
- Case
Monsanto: Leadership in a New Environment
By: Ray A. Goldberg, James Weber and James M Beagle
Monsanto is the biotechnology leader in agriculture. How does it use its leadership in Round Up to fund long-term research and development in biotechnology that is acceptable to the priority system of consumers in different parts of the world? Includes color exhibits. View Details
Keywords: Research and Development; Science-Based Business; Food; Business or Company Management; Agribusiness; Industry Growth; Customer Focus and Relationships; Globalization; Leadership; Biotechnology Industry; Agriculture and Agribusiness Industry; United States
Goldberg, Ray A., James Weber, and James M Beagle. "Monsanto: Leadership in a New Environment." Harvard Business School Case 903-419, November 2002. (Revised June 2003.)
- 18 Feb 2021
- Blog Post
Use Baker Library to Build a Target List
keeping track of these lists can be cumbersome. Using The American City Business Journals, you can find hundreds of published and carefully analyzed lists for over 40 major metropolitan areas in the United States. Identify companies View Details
- 15 May 2006
- Lessons from the Classroom
Women Find New Path to Work
What's happened in the world of marketing in the past five years? What new tools are out there? What avenues are people using to reach customers in new and different ways? How... View Details
Keywords: by Mallory Stark
- 2017
- Working Paper
Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity
By: Edward L. Glaeser, Hyunjin Kim and Michael Luca
Can new data sources from online platforms help to measure local economic activity? Government datasets from agencies such as the U.S. Census Bureau provide the standard measures of economic activity at the local level. However, these statistics typically appear only... View Details
Glaeser, Edward L., Hyunjin Kim, and Michael Luca. "Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity." Harvard Business School Working Paper, No. 18-022, September 2017. (Revised October 2017.)
- 21 Mar 2017
- First Look
First Look at New Research, March 21
https://www.hbs.edu/faculty/Pages/item.aspx?num=52435 CEO Behavior and Firm Performance By: Bandiera, Oriana, Stephen Hansen, Andrea Pratt, and Raffaella Sadun Abstract—We measure the behavior of 1,114 CEOs in Brazil, France, Germany, India, UK, and U.S. View Details
Keywords: Sean Silverthorne
- 12 Nov 2020
- Video
New Founder Series: Lessons from Entrepreneurial Failure
- 01 Dec 1998
- News
New HBS Alumni Board Members
Mortgage & Realty and Michigan Heritage Bancorp. He has led several community organizations, such as the Lansing Symphony, Capital Area United Fund, and the Voluntary Action Center in Lansing. Born in New View Details
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
under-provision of innovation. Firms have clear incentives to engage in strategic behavior because policymakers use market outcomes as a benchmark in designing regulation. This study examines a unique energy efficiency standard for... View Details
Keywords: Dina Gerdeman
- 29 Jan 2019
- First Look
New Research and Ideas, January 29, 2019
in others and show that all these definitions are equivalent. We then introduce a new class of substitutable preferences that allows us to model intermediaries with production capacity. We also prove that... View Details
Keywords: Dina Gerdeman
- 01 Dec 2022
- News
Case Study: Your Call Is Important to Us
amount of e-nun-ci-a-tion helps. Before long, you’re hollering into a void of inhumanity, asking to speak with a human. All this can leave us feeling that we’re being held captive in a robot-hostage situation, says Alex Sambvani (MBA... View Details
- 03 Apr 2018
- First Look
New Research and Ideas, April 3, 2018
Despite all these efforts to gain new global historical visions, however, the debates surrounding this movement have remained rather provincial in scope. Global History, Globally addresses this lacuna by surveying the state of global... View Details
Keywords: Sean Silverthorne
- September 2014 (Revised March 2015)
- Case
Managing Multi-Media Audiences at WHDH (Boston)
By: Thales Teixeira and V. Kasturi Rangan
WHDH's Channel 7 News rose to the #1 position in Boston-area news broadcasting through its embrace of an innovative format and for affiliating with NBC. Since the early 2000s, however, other news programs had copied their format, and young audiences had begun to use... View Details
Keywords: Online News; Television Advertising; Attention Economics; Cross-media Efforts; Competition; Internet and the Web; Consumer Behavior; Organizational Change and Adaptation; Change Management; Marketing Strategy; Decision Choices and Conditions; Digital Marketing; Television Entertainment; Media and Broadcasting Industry; Boston
Teixeira, Thales, and V. Kasturi Rangan. "Managing Multi-Media Audiences at WHDH (Boston)." Harvard Business School Case 515-037, September 2014. (Revised March 2015.)
- June 2024 (Revised August 2024)
- Case
Revlon India's Turnaround: Navigating Online-Offline Decisions Using a Balanced Scorecard
By: Tatiana Sandino and Samuel Grad
Revlon India was founded as a joint venture in 1995, pairing the industrial conglomerate UMG with the global beauty brand Revlon, Inc. to bring international color cosmetics to India. After growing rapidly and pioneering the Beauty Advisor (BA) model in India, the... View Details
Keywords: Balanced Scorecard; Restructuring; Training; Supply Chain Management; Distribution; E-commerce; Business Model; Business Plan; Decision Choices and Conditions; Marketing Strategy; Alignment; Brands and Branding; Negotiation; Joint Ventures; Strategic Planning; Salesforce Management; Competition; Retail Industry; Consumer Products Industry; Beauty and Cosmetics Industry; India
Sandino, Tatiana, and Samuel Grad. "Revlon India's Turnaround: Navigating Online-Offline Decisions Using a Balanced Scorecard." Harvard Business School Case 124-107, June 2024. (Revised August 2024.)
- Web
Resources for New Alumni - Alumni
Careers Resources for New Alumni Careers Resources for New Alumni Career & Professional Development (CPD) continues to offer a breadth of support for your career development as an HBS alumnus, whether you... View Details