Publications

April 2006
Case

Finance Leadership in Novartis Consumer Health Businesses

By: Boris Groysberg and Ingrid Vargas

Describes and contrasts the roles and challenges of three high-performing finance heads at Novartis Consumer Health businesses in Australia, Japan, and Venezuela. All three faced tremendous pressures in terms of managing time and limited resources, but the particular... View Details

Keywords: Finance; Financial Management; Multinational Firms and Management; Leadership Style; Health Industry; Japan; Australia; Venezuela

November 2005
Case

Inventec Corporation

By: Krishna G. Palepu and Ingrid Vargas

Inventec Corp., with $4.5 billion in annual revenues, was one of Taiwan's leading original design manufacturers (ODMs). Inventec designed and manufactured electronic products such as computers, servers, MP3 players, PDAs, and cellular telephones for client companies... View Details

Keywords: Multinational Firms and Management; Competitive Strategy; Emerging Markets; Manufacturing Industry; Electronics Industry; China; India

April 1998 (Revised September 1998)
Case

Jan Eriksson at Novartis Indonesia (A)

By: Carin-Isabel Knoop and Anthony St. George

Jan Eriksson is the country manager of the Novartis AG joint venture in Indonesia. At the time of the case, Novartis is the world's largest pharmaceutical company. The case describes the steps Eriksson took to merge the Indonesian operations of Novartis' parents,... View Details

Keywords: Multinational Firms and Management; Joint Ventures; Financial Crisis; Pharmaceutical Industry; Indonesia

14 Oct 2014
First Look

First Look: October 14

Publications October 2014 Journal of International Economics The Global Agglomeration of Multinational Firms By: Alfaro, Laura, and Maggie Xiaoyang Chen Abstract—The explosion of View Details

Keywords: Sean Silverthorne

01 Feb 1998
News

New Releases

The Differentiated Network by Nitin Nohria and Sumantra Ghoshal (Jossey-Bass Publishers) The key to building an effective multinational corporation (MNC) is organizing its various parts as a differentiated network, according to a new book... View Details

Keywords: Judith A. Ross

July 1997
Case

Walt Disney's Dennis Hightower: Weaving Together the European Operations

By: Ashish Nanda

The case describes the actions taken by Dennis Hightower as president of Disney Consumer Products in Europe and the Middle East from 1988 to 1994. It focuses on how he has gone about establishing a regional office and knitting local operations closer together, the... View Details

Keywords: Organizational Change and Adaptation; Business or Company Management; Multinational Firms and Management; Entertainment and Recreation Industry; Middle East; Europe

9 AM – 10 AM EDT, 16 Oct 2019
HBS Online

HBS Online Economics for Managers

Gain the knowledge and skills to craft successful business strategy, whether you are an aspiring marketing professional, strategy consultant, or entrepreneur, preparing for an MBA, or just looking to contribute more to business decision making. Program Dates: October... View Details

9 AM – 9 AM EDT, 09 Oct 2018

HBX Economics for Managers

Gain the knowledge and skills to craft successful business strategy, whether you are an aspiring marketing professional, strategy consultant, or entrepreneur, preparing for an MBA, or just looking to contribute more to business decision making. Program Dates: October... View Details

9 AM – 10 AM EST, 09 Jan 2019
HBS Online

HBS Online Economics for Managers

Gain the knowledge and skills to craft successful business strategy, whether you are an aspiring marketing professional, strategy consultant, or entrepreneur, preparing for an MBA, or just looking to contribute more to business decision making. Program Dates: January... View Details

01 Mar 2008
News

Reimagining China and India

advantage of China’s strengths, and for Chinese entrepreneurs to reciprocate, something that has taken root. Annual trade between the two countries has raced from near zero several years ago to more than $20 billion last year. For their part, View Details

Keywords: Roger Thompson; Business Schools & Computer & Management Training; Educational Services; Management; Retail Trade

October 1995 (Revised October 1996)
Case

Disney Consumer Products in Lebanon

By: John A. Quelch

The managing director of Disney Consumer Products for Europe and the Middle East is reviewing recent market research in Lebanon regarding the sales potential of Disney licensed products and assessing the pros and cons of several distribution options. View Details

Keywords: Distribution; Multinational Firms and Management; Market Entry and Exit; Brands and Branding; Consumer Products Industry; Lebanon

March 1991 (Revised June 1993)
Case

Chevron Corp.: Corporate Image Advertising

By: John A. Quelch

Describes a series of advertising research studies conducted by Chevron to monitor the effectiveness of its corporate advertising. Specific research approaches covered include the McCollum-Spielman and Communications Techniques. The Vals Typology developed by Stanford... View Details

Keywords: Surveys; Multinational Firms and Management; Research; Advertising; Brands and Branding; Energy Industry; United States

01 Apr 1999
News

Short Takes

the 'best game in town' for using information resources to realize strategic advantage in serving customers." The Spotlight and the Bottom Line Do multinational corporations concern themselves with improving human rights in the countries... View Details

Keywords: Eileen K. McCluskey

02 Aug 2006
Research & Ideas

Investor Protection: The Czech Experience

Protection in a Converging World," the expropriation and its aftermath "illustrate the interaction of property and contract rights in a global setting, how corporate control is shaped by geography, and how multinational View Details

Keywords: by Martha Lagace; Media & Broadcasting; Entertainment & Recreation

02 Jul 2013
First Look

First Look: July 2

Publications 2006 pub Matching Firms, Managers, and Incentives By: Bandiera, Oriana, Luigi Guiso, Andrea Prat, and Raffaella Sadun Abstract—We exploit a unique combination of administrative sources and survey data to study the match between View Details

Keywords: Anna Secino

May 1992 (Revised January 2000)
Supplement

ABB: Accountability Times Two (B)

By: Robert L. Simons

Describes internal allocation conflicts in a complex global company structured as a matrix organization. ABB Switzerland has secured and will build an important power station project; however, internal market allocation policies dictate that this work be handled by ABB... View Details

Keywords: Multinational Firms and Management; Conflict Management; Complexity; Sweden; Switzerland

January 2004 (Revised August 2015)
Case

Weetman Pearson and the Mexican Oil Industry (B)

By: Geoffrey Jones and Lisa Bud-Freirman

Supplements the (A) case. View Details

Keywords: Business History; Entrepreneurship; Multinational Firms and Management; Business and Government Relations; Energy Industry; United Kingdom; Mexico; Arizona

May 2003 (Revised May 2009)
Case

ZARA: Fast Fashion

Focuses on Inditex, an apparel retailer from Spain, which has set up an extremely quick response system for its ZARA chain. Instead of predicting months before a season starts what women will want to wear, ZARA observes what's selling and what's not and continuously... View Details

Keywords: Organizational Change and Adaptation; Multinational Firms and Management; Competitive Advantage; Manufacturing Industry; Apparel and Accessories Industry; Retail Industry; Spain