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Publications

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  • All HBS Web  (1,482)
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  • All HBS Web  (1,482)
    • People  (1)
    • News  (327)
    • Research  (861)
    • Events  (5)
    • Multimedia  (6)
  • Faculty Publications  (259)
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  • Web

Online Leadership Principles Course | HBS Online

I thought the course was very manageable on top of a full-time job." Abby Katz Senior Marketing Manager at Mavrck Build greater self-awareness and explore how you can adapt your leadership style to meet specific organizational challenges.... View Details
  • 19 Oct 2022
  • Op-Ed

Cofounder Courtship: How to Find the Right Mate—for Your Startup

particular field your venture intends to address, you may need a cofounder with domain specific expertise. Having domain expertise will not only inform the product strategy, but will also help the venture gain credibility in the market... View Details
Keywords: by Julia Austin
  • Web

Hiring at HBS: How Summer Interns Make an Impact at Emerson Collective - Recruiting

Insights & Advice 26 Jan 2024 Hiring at HBS: How Summer Interns Make an Impact at Emerson Collective Becca Carnahan Author HBS Team tag All Locations Company Perspectives Nonprofit / Government Summer Internships Why We Recruit Emerson... View Details
  • Blog

The Harvard Business School Faculty Summer Reader 2023

research on leading complex organizations and scaling businesses, I've chosen Unleash Your Transformation by Marco Van Kalleveen and Peter Koijen. This book offers valuable insights and practical strategies for leaders who are driving... View Details
  • Web

Online Business Essential Courses | HBS Online

Managers Professor Bharat Anand Gain economic insights and learn how markets work and firms compete to craft successful business strategies. 8 weeks, 6-8 hrs/week Pay by September 25 $1,850 Certificate... View Details
  • 13 Sep 2011
  • First Look

First Look: September 13

of the most successful and insightful leaders of our time, the CEOs from companies as diverse as Standard Chartered Bank, Infosys, Nokia, Cummins, IKEA, Tata, and Campbell's Soup. The authors reveal how these leaders from around the world... View Details
Keywords: Sean Silverthorne
  • 22 Nov 2023
  • News

So You Want to Join a Startup

sells, There's enough left over after the preferred shareholders get paid out that the common shareholders get paid out. There's so many risks that startups have to go through in order to reach success, right? There's technology risk, there's View Details
  • 11 Jul 2019
  • Sharpening Your Skills

Deconstructing 'Customer Experience'

2010, according to market researcher Gartner, 36 percent of businesses said they competed mostly on the basis of customer experience. By 2016, that number had risen to 89 percent. Here are insights and... View Details
Keywords: by Sean Silverthorne; Retail; Service
  • 22 Nov 2011
  • First Look

First Look: November 22

guidance for use exists. Data from a recent consumer survey offers some insight for the decision maker to contemplate, as does the school's recent appearance on the cover of Forbes' magazine as the number one undergraduate institution in... View Details
Keywords: Sean Silverthorne
  • June 2012
  • Article

Pricing to Create Shared Value

By: Marco Bertini and John T. Gourville
Many companies are in competition with their customers to extract as much value as possible from every transaction. Pricing is their weapon of choice, and consumers fight back by rooting out and disseminating pricing policies that seem unfair. The problem is that... View Details
Keywords: Pricing; Marketing Strategy; Price; Customer Focus and Relationships; Customer Relationship Management; Value Creation; Fairness
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Bertini, Marco, and John T. Gourville. "Pricing to Create Shared Value." Harvard Business Review 90, no. 6 (June 2012): 96–104.
  • 28 Nov 2018
  • HBS Case

On Target: Rethinking the Retail Website

says. “I think that’s a big reason why Target’s adoption of a data-driven approach has been so successful.” Related Reading: Should Retailers Match Their Own Prices Online and in Stores? Retailing Revolution: Category Killers on the Brink Why Online Retailers Should... View Details
Keywords: by Dina Gerdeman; Retail
  • 08 Mar 2011
  • First Look

First Look: March 8

empirical evidence that multi-homing advertisers are larger than single-homing advertisers. We then link our model to search engine market conditions: we derive comparative statics on consumer choice parameters, presenting relationships... View Details
Keywords: Sean Silverthorne
  • 15 Oct 2020
  • Research & Ideas

IT Job Wages Are No Longer 'Exceptional'

engineering, and mathematics) labor market trends. And in geographic regions where competition is fiercest for IT talent, superstar performers do not earn the same high premium they once did over their average-performing peers. In short,... View Details
Keywords: by Rachel Layne; Information Technology
  • 14 Feb 2017
  • First Look

First Look at New Research: February 14

list of the most eminent psychological scientists, provide a broad range of insightful perspectives. This book is essential reading for students, researchers, and professionals interested in learning about the development of the biggest... View Details
Keywords: Sean Silverthorne
  • 02 Jul 2013
  • First Look

First Look: July 2

positive earnings surprises and positive analyst revisions in the months following passage of the bill, as well as significantly higher future sales and profitability. We show that the more complex the legislation, the more difficulty the View Details
Keywords: Anna Secino
  • Web

Social Enterprise - Faculty & Research

evidence that public sentiments lag significantly by one to two quarters. Using a two-period theoretical model of an ESG-aware investor, I highlight biases retail investors should caution against and provide insights into how public... View Details
  • 12 Oct 2011
  • First Look

First Look: October 12

enterprising companies, the current threats to market capitalism present vital opportunities. Drawing on discussions with business leaders around the world, the authors argue that companies must stop seeing themselves as bystanders and... View Details
Keywords: Sean Silverthorne
  • 09 Apr 2007
  • Research & Ideas

Industry Self-Regulation: What’s Working (and What’s Not)?

wages—when their doing so seems like more of a marketing ploy than a substantive effort to address the underlying problems. Very few of these programs require third-party verification. But I suspect that to really deliver on the promise... View Details
Keywords: by Martha Lagace
  • 03 Jul 2012
  • First Look

First Look: July 3

well) to the thoughtful adoption of social media technology. And they offer guidance on how to balance the benefits of open-ended talk with the realities of strategic execution. Drawing on the experience of leaders at diverse companies from around the world, Talk, Inc.... View Details
Keywords: Sean Silverthorne
  • 19 Sep 2023
  • Blog Post

2023 Summer Internships in Business & Environment

response services by connecting customers’ distributed energy resource assets (DERs) to every wholesale electricity market in North America. The Product Partnerships team is responsible for conducting market... View Details
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