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Show Results For
- All HBS Web
(3,030)
- People (9)
- News (933)
- Research (1,175)
- Events (9)
- Multimedia (190)
- Faculty Publications (619)
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (F)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a high-involvement/ego-expressive product or service in depth about his/her ownership and usage experiences. The exercise provides students with first-hand understanding of important concepts in consumption... View Details
Keywords: Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (F)." Harvard Business School Exercise 596-044, August 1995. (Revised January 1997.)
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (D)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a low-involvement product or service in depth about his/her ownership and usage experiences. The exercise provides students with first-hand understanding of important concepts in consumption domain (e.g.,... View Details
Keywords: Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (D)." Harvard Business School Exercise 596-042, August 1995. (Revised January 1997.)
- November 1998
- Background Note
Writing Cases and Teaching Notes
A guide to writing case studies and the accompanying teaching notes for teachers and casewriters. Begins with generating case leads and moves through field interviewing techniques, case drafting, case release, and preparing the teaching note. Also deals with the... View Details
Corey, E. Raymond. "Writing Cases and Teaching Notes." Harvard Business School Background Note 399-077, November 1998.
- 31 May 2022
- Cold Call Podcast
Corruption: New Insights for Fighting an Age-Old Business Problem
Keywords: Re: Tarun Khanna & Geoffrey G. Jones
- 08 Aug 2014
- Video
The Opportunity to Change the Trajectory of Competitiveness in America
- October 1993 (Revised April 1994)
- Case
Jack Welch: General Electric's Revolutionary
By: Joseph L. Bower and Jay Dial
Describes the work of Jack Welch as CEO of General Electric from 1981 to 1992, focusing particularly on his transformation of the company's portfolio through extensive dispositions and acquisitions and the company's culture through a mandated process called "work out."... View Details
Keywords: Acquisition; Transformation; Investment Portfolio; Leadership Style; Management; Organizational Culture; Personal Development and Career
Bower, Joseph L., and Jay Dial. "Jack Welch: General Electric's Revolutionary." Harvard Business School Case 394-065, October 1993. (Revised April 1994.)
- November–December 2022
- Article
Number One in Formula One: Leadership Lessons from Toto Wolff and Mercedes, the Team behind One of the Greatest Winning Streaks in All of Sports
By: Anita Elberse
Toto Wolff, the team principal for Mercedes-AMG Petronas—arguably the most impressive team in F1 racing history—has led his organization to unparalleled success. Mercedes earned the Constructors’ Championship (for best overall team performance) every year from 2014... View Details
Elberse, Anita. "Number One in Formula One: Leadership Lessons from Toto Wolff and Mercedes, the Team behind One of the Greatest Winning Streaks in All of Sports." Harvard Business Review (November–December 2022): 70–78.
- 30 Jan 2012
- Research & Ideas
Measuring the Efficacy of the World’s Managers
The fact is, some companies are managed beautifully, others dismally. “During the interview she got a marriage proposal. The manager wanted her to marry his son.” "It's very tough to believe that there are such wide differences in... View Details
Keywords: by Carmen Nobel
- September 2007 (Revised March 2009)
- Exercise
Pitch Yourself!
By: Thomas J. Steenburgh and Michael I. Norton
Helps students develop an elevator pitch for their most important asset—themselves. Before class students are asked to interview a potential employer and to develop preliminary elevator pitches. Once in class, students work through an exercise that helps them refine... View Details
Keywords: Spoken Communication; Selection and Staffing; Job Interviews; Marketing; Personal Development and Career
Steenburgh, Thomas J., and Michael I. Norton. "Pitch Yourself!" Harvard Business School Exercise 508-039, September 2007. (Revised March 2009.)
Grow Your Stars -- Don't Buy Them
An interview with Boris Groysberg, Professor, Harvard Business School. Many star performers hired from outside don't perform as expected at their new company. So, develop stars within your company; for example, through strong training and mentoring programs. View Details
- 16 Sep 2002
- Research & Ideas
The Irrational Quest for Charismatic CEOs
The cult of the CEO is complex and persistent—and usually not good for business, says HBS professor Rakesh Khurana. Khurana recently fielded questions from HBS Working Knowledge senior editor Martha Lagace in an e-mail interview about his... View Details
Keywords: by Martha Lagace
- May 2017 (Revised October 2017)
- Teaching Note
eBay vs. Carl Icahn, 2014, and A Note on Activist Investors and the Tech Sector
By: David B. Yoffie and Eric Baldwin
Teaching note to accompany eBay vs. Carl Icahn, 2014, HBS Case #717-417; eBay vs. Carl Icahn, 2014: Interview with John Donahoe, eBay CEO 2008-2015; A Note on Activist Investors and the Tech Section HBS Case #716-462 View Details
- 26 Sep 2017
- News
The Length Cities Will Go To Get Amazon's New Headquarters
- 23 Mar 2003
- Research & Ideas
Putting the Project Puzzle Together
Project initiatives have grown too fast for companies to manage them properly. They often spring from the bottom up, meaning each project comes forward with its own narrow set of priorities and objectives. The problem: In too many companies, project portfolios are... View Details
Keywords: by Martha Lagace
- 28 Feb 2012
- News
The Year of the Peer Advisory Group
- 01 Sep 2012
- News
Compensation Practices and Incentives
- 23 Jan 2012
- Research & Ideas
Break Your Addiction to Service Heroes
In their new book, Uncommon Service: How to Win by Putting Customers at the Core of Your Business, coauthors Frances Frei and Anne Morriss maintain that it is possible for organizations to reduce costs while dramatically enhancing customer service. That win-win... View Details
- 07 Oct 2002
- Research & Ideas
What Leaders Need to Do To Restore Investor Confidence
At the beginning of the year, corporate skullduggery seemed limited to one or two egregious examples. A couple of bad apples won't spoil the whole bunch, we said to ourselves. But in the past several months, rottenness may have achieved a critical mass. After such a... View Details
Keywords: by Harvard Management Update