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      • October 2000 (Revised May 2001)
      • Case

      Digitas (A): Strategic Interactive Group

      By: Rosabeth M. Kanter, David Lane and Courtenay Sprague
      Kathy Biro, president of Digitas, an e-strategy consulting firm, has successfully grown out of the company's roots in the strategic interactive group. Her challenges now include managing the integration of the SIG with Digitas's other component, direct marketing firm... View Details
      Keywords: Change Management; Business Strategy; Internet and the Web; Integration; Expansion; Business or Company Management; Business Model; Organizational Design; Consulting Industry; Massachusetts
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      Kanter, Rosabeth M., David Lane, and Courtenay Sprague. "Digitas (A): Strategic Interactive Group." Harvard Business School Case 301-052, October 2000. (Revised May 2001.)
      • September 2000
      • Case

      MBA In Jeopardy (A)

      By: Lynn S. Paine, Gagan Gupta and Phani K. Nagarjuna
      The Community Standards Panel of Harvard Business School must determine whether two students have violated the school's community standards, and if so, what sanction would be appropriate. Concerns allegations of plagiarism. In a second-year elective course, two... View Details
      Keywords: Moral Sensibility; Business Education; Learning; Cross-Cultural and Cross-Border Issues; Governing Rules, Regulations, and Reforms; Education Industry
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      Paine, Lynn S., Gagan Gupta, and Phani K. Nagarjuna. "MBA In Jeopardy (A)." Harvard Business School Case 301-033, September 2000.
      • August 2000
      • Case

      Manila Water Company (A)

      By: Michael Beer and Elizabeth Weldon
      On February 3, 1997, the east zone of the Manila Metropolitan Water and Sewerage System (MWSS) was taken over by the Manila Water Co. (MWC), a newly created joint venture between the Ayala Corp., a large Filipino conglomerate; Bechtel Enterprises, Inc., an American... View Details
      Keywords: Change Management; Organizational Change and Adaptation; Horizontal Integration; Privatization; Problems and Challenges; Utilities Industry
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      Beer, Michael, and Elizabeth Weldon. "Manila Water Company (A)." Harvard Business School Case 401-014, August 2000.
      • May 2000 (Revised September 2000)
      • Exercise

      Tyrell Web Developers Inc. (A)

      By: Alan D. MacCormack and Andrew P. McAfee
      An integrated exercise culminating in a team project to design and develop a Web site for a fictitious company. Allows instructors to establish a technical baseline for students prior to starting the team project. Students are asked to develop a personal web site which... View Details
      Keywords: Web Sites; Software; Product Development; Design; Internet
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      MacCormack, Alan D., and Andrew P. McAfee. "Tyrell Web Developers Inc. (A)." Harvard Business School Exercise 600-025, May 2000. (Revised September 2000.)
      • May 2000
      • Exercise

      Tyrell Web Developers Inc. (B)

      By: Alan D. MacCormack and Andrew P. McAfee
      An integrated exercise culminating in a team project to design and develop a Web site for a fictitious company. Puts students in the position of designing a Web site for a demanding client (a local pizza company). Students are given a (purposefully) brief description... View Details
      Keywords: Web Sites; Software; Product Development; Design; Internet
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      MacCormack, Alan D., and Andrew P. McAfee. "Tyrell Web Developers Inc. (B)." Harvard Business School Exercise 600-026, May 2000.
      • April 2000
      • Teaching Note

      Cisco Systems, Inc.: Acquisition Integration for Manufacturing (A) and (B) TN

      By: Steven C. Wheelwright
      Teaching Note for (9-600-015) and (9-600-016). View Details
      Keywords: Manufacturing Industry; Technology Industry; England
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      Wheelwright, Steven C. "Cisco Systems, Inc.: Acquisition Integration for Manufacturing (A) and (B) TN." Harvard Business School Teaching Note 600-134, April 2000.
      • March 2000
      • Exercise

      Developing Products on Internet Time: A Process Design Exercise

      By: Stefan H. Thomke
      This team exercise allows students to experience some of the dynamics of developing products in the fast-paced Internet environment and was inspired by the browser war between Netscape and Microsoft. Designed to be taught in a single class session, the exercise... View Details
      Keywords: Product Development; Internet and the Web; Problems and Challenges; Risk and Uncertainty; Design; Decisions; Management Practices and Processes; Integration; Organizations; Competition
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      Thomke, Stefan H. "Developing Products on Internet Time: A Process Design Exercise." Harvard Business School Exercise 600-121, March 2000.
      • February 2000 (Revised August 2000)
      • Case

      Boston.com

      By: Thomas R. Eisenmann and Jon K Rust
      How aggressively should an incumbent move when developing an online business that threatens its core product? With Internet competitors taking direct aim at the traditional print newspaper business model, the Boston Globe fought back with its own web initiative,... View Details
      Keywords: Corporate Entrepreneurship; Decision Making; Change Management; Internet and the Web; Customer Relationship Management; Competitive Strategy; Publishing Industry; Information Technology Industry; United States
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      Eisenmann, Thomas R., and Jon K Rust. "Boston.com." Harvard Business School Case 800-165, February 2000. (Revised August 2000.)
      • February 2000 (Revised November 2002)
      • Case

      QuickenInsurance: The Race to Click and Close (A)

      By: Lynda M. Applegate
      ES Technologies started in 1976 as a storefront in Tempe, Arizona selling personal computer kits to hobbyists. Twenty years later, revenues exceeded $3.5 billion, and the business had evolved from a computer store to a master reseller and full-line integrator of... View Details
      Keywords: Customer Value and Value Chain; Entrepreneurship; Technological Innovation; Growth and Development Strategy; Industry Structures; Business Strategy; Competitive Strategy; Information Technology; Information Technology Industry; Arizona
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      Applegate, Lynda M. "QuickenInsurance: The Race to Click and Close (A)." Harvard Business School Case 800-295, February 2000. (Revised November 2002.)
      • February 2000 (Revised March 2001)
      • Case

      Alphatec Electronics Pcl

      By: Stuart C. Gilson, C. Fritz Foley and Perry Fagan
      The newly appointed CEO of an important high-technology company in Thailand must lead the company through a complicated debt restructuring. Due to the collapse of the Thai currency, the company's debt burden, like that of most Thai companies, has skyrocketed because it... View Details
      Keywords: Currency Exchange Rate; Valuation; Management Teams; Restructuring; Laws and Statutes; Insolvency and Bankruptcy; Developing Countries and Economies; Borrowing and Debt; Technology Industry; Electronics Industry; Thailand; United States
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      Gilson, Stuart C., C. Fritz Foley, and Perry Fagan. "Alphatec Electronics Pcl." Harvard Business School Case 200-004, February 2000. (Revised March 2001.)
      • January 2000 (Revised March 2001)
      • Teaching Note

      Competition & Strategy: Course Structure TN

      By: Michael E. Porter and Jan W. Rivkin
      Provides an overview of the Competition & Strategy course, a first course on business strategy, as taught at Harvard Business School during the summer of 1999. Describes the role of the course in the overall MBA curriculum, the superstructure of the course, and the... View Details
      Keywords: Curriculum and Courses; Higher Education; Management; Business or Company Management; Growth and Development Strategy; Management Practices and Processes; Competitive Strategy; Competitive Advantage; Corporate Strategy; Education Industry
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      Porter, Michael E., and Jan W. Rivkin. "Competition & Strategy: Course Structure TN." Harvard Business School Teaching Note 700-091, January 2000. (Revised March 2001.)
      • November 1999 (Revised June 2002)
      • Case

      Debate Over Unbundling General Motors: The Delphi Divestiture and Other Possible Transactions, The

      By: Malcolm S. Salter
      Ever since General Motors (GM) announced in February 1997 its intention to divest Delphi Automotive Systems--its upstream parts manufacturing operations--Wall Street had called for further unbundling, and various stakeholders competed for their claim of value... View Details
      Keywords: Valuation; Supply Chain; Vertical Integration; Corporate Strategy; Corporate Governance; Auto Industry; United States
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      Salter, Malcolm S. "Debate Over Unbundling General Motors: The Delphi Divestiture and Other Possible Transactions, The." Harvard Business School Case 800-196, November 1999. (Revised June 2002.)
      • October 1999 (Revised July 2002)
      • Case

      WingspanBank.com (A)

      By: Sandra J. Sucher and Daniel Galvin
      The case describes the new product development process for WingspanBank.com, an Internet-only financial services "infomediary" created by a team from Bank One's First USA division. The creation of the bank is described from concept development to prelaunch decision... View Details
      Keywords: Business Startups; Decision Making; Information Management; Management Practices and Processes; Managerial Roles; Product Development; Performance Consistency; Competitive Advantage; Internet; Financial Services Industry; Web Services Industry; United States
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      Sucher, Sandra J., and Daniel Galvin. "WingspanBank.com (A)." Harvard Business School Case 600-035, October 1999. (Revised July 2002.)
      • September 1999
      • Case

      Project Dreamcast: Serious Play at Sega Enterprises Ltd. (A)

      By: Stefan H. Thomke and Andrew Robertson
      Focuses on the ongoing competitive battles in the global home video game market that is estimated to exceed $15 billion by 1999 in the United States and Japan alone. Describes how Sega Enterprises has redesigned its development processes to create a revolutionary... View Details
      Keywords: Games, Gaming, and Gambling; Competitive Strategy; Technological Innovation; Growth and Development Strategy; Partners and Partnerships; Product Development; Business Growth and Maturation; Market Entry and Exit; Sales; Entertainment and Recreation Industry; Computer Industry
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      Thomke, Stefan H., and Andrew Robertson. "Project Dreamcast: Serious Play at Sega Enterprises Ltd. (A)." Harvard Business School Case 600-028, September 1999.
      • August 1999 (Revised February 2000)
      • Case

      Cisco Systems, Inc.: Acquisition Integration for Manufacturing (A)

      By: Steven C. Wheelwright, Charles A. Holloway, Nicole Tempest and Christian G. Kasper
      Describes the procedures and processes used by Cisco Systems in its acquisition of high-technology firms. Its goal is to retain key engineering talent and to leverage existing product development efforts, but to quickly merge acquired companies its own systems and... View Details
      Keywords: Information Technology; Leveraged Buyouts; Acquisition; Integration; Mergers and Acquisitions; Production; Activity Based Costing and Management; Corporate Entrepreneurship; Innovation and Management; Technological Innovation; Talent and Talent Management; Human Resources; Manufacturing Industry; Technology Industry; England
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      Wheelwright, Steven C., Charles A. Holloway, Nicole Tempest, and Christian G. Kasper. "Cisco Systems, Inc.: Acquisition Integration for Manufacturing (A)." Harvard Business School Case 600-015, August 1999. (Revised February 2000.)
      • August 1999 (Revised February 2000)
      • Case

      Cisco Systems, Inc.: Acquisition Integration for Manufacturing (B)

      By: Steven C. Wheelwright and Christian G. Kasper
      Supplements the (A) case. View Details
      Keywords: Manufacturing Industry; Technology Industry; England
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      Wheelwright, Steven C., and Christian G. Kasper. "Cisco Systems, Inc.: Acquisition Integration for Manufacturing (B)." Harvard Business School Case 600-016, August 1999. (Revised February 2000.)
      • 1999
      • Book

      Breaking Through: The Making of Minority Executives in Corporate America

      By: D. A. Thomas and John J. Gabarro
      Keywords: Talent and Talent Management; Management Practices and Processes; Diversity; United States
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      Thomas, D. A., and John J. Gabarro. Breaking Through: The Making of Minority Executives in Corporate America. Boston, MA: Harvard Business School Press, 1999.
      • April 1999 (Revised September 2000)
      • Case

      Interep National Radio Sales, Inc.

      By: Benson P. Shapiro, Stephen X. Doyle and Wade Myers
      Interep must mobilize sales information technology, organizational structures, and sales management processes to protect and enhance its strong position as a radio advertising sales firm. Opportunities and risks are high in this complex, rapidly changing sales agency... View Details
      Keywords: Management Practices and Processes; Sales; Strategy; Information Technology; Advertising; Risk and Uncertainty; Opportunities; Fluctuation; Media and Broadcasting Industry; Advertising Industry; New York (state, US)
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      Shapiro, Benson P., Stephen X. Doyle, and Wade Myers. "Interep National Radio Sales, Inc." Harvard Business School Case 999-011, April 1999. (Revised September 2000.)
      • March 1999
      • Case

      Merck & Co., Inc.: Corporate Strategy, Organization and Culture (A)

      By: Michael Beer and Perry Fagan
      In the early 1990s, Merck faced a series of challenges because of significant changes in its competitive and regulatory environment (e.g., growth in power of pharmaceutical buyers like managed care organizations led to price pressures and President Clinton's review of... View Details
      Keywords: Organizational Change and Adaptation; Business or Company Management; Organizational Culture; Problems and Challenges; Management Practices and Processes; Competitive Strategy; Management Teams; Health Care and Treatment; Governing Rules, Regulations, and Reforms; Situation or Environment; Alignment; Pharmaceutical Industry; United States
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      Beer, Michael, and Perry Fagan. "Merck & Co., Inc.: Corporate Strategy, Organization and Culture (A)." Harvard Business School Case 499-054, March 1999.
      • 1999
      • Chapter

      Integrated Marketing Communications in Practice

      By: John Deighton
      Keywords: Marketing Communications; Integration
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      Deighton, John. "Integrated Marketing Communications in Practice." Chap. 33 in The Advertising Business: Operations, Creativity, Media Planning, Integrated Communications, edited by John Philip Jones, 339–355. Thousand Oaks, CA: Sage Publications, 1999.
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