Publications

06 Dec 2011
News

With a Leaner Model, Start-Ups Reach Further Afield

November 1985 (Revised November 1987)
Case

R&R

By: Howard H. Stevenson

Outlines alternative mechanisms for getting into business. Shows the means by which an experienced entrepreneur can gain control over the necessary resources in order to lower the fixed costs of business entry. Provides a mechanism for discussing the role of... View Details

Keywords: Cost Management; Entrepreneurship

15 Oct 2013
News

Fourteen Entrepreneurs-in-Residence Join Harvard Business School

04 Oct 2011
News

Harvard Business School NamesThirteen Entrepreneurs-in-Residence

Teaching Interest

Overview

By: Gerald C. Chertavian

I am currently teaching Social Entrepreneurship and Systems Change (SESC) as a 2nd year Elective Course. The premise of the course is that social entrepreneurs don’t just build organizations, they change systems. The course explores the frameworks, tools, mindsets,... View Details

Keywords: Social Impact; Systems Change; Social Entrepreneurship; Environmental Sustainability; Housing; Climate Change; Entrepreneurship; Food; Governance; Leadership; Measurement and Metrics; Social Enterprise; System; Africa; Asia; Europe; Latin America; North and Central America; South America

Teaching Interest

Public Entrepreneurship

By: Mitchell B. Weiss

Public entrepreneurship is designed for future private entrepreneurs and public leaders who want to build new ventures operating in or selling into traditionally public domains.

The last few years have seen a wave of new public entrepreneurs start companies... View Details

Keywords: Public Entrepreneurship

September 1985
Background Note

Pre-Start Analysis: A Framework for Thinking About Business Ventures

By: Howard H. Stevenson and John R. Van Slyke

Describes the thought process an entrepreneur should undergo before committing to a course of action. Covers understanding the opportunity--assessing the critical skills, resources, relationships, and approvals--developing an action plan; forming a business entity;... View Details

Keywords: Business Ventures; Entrepreneurship; Framework; Growth and Development Strategy; Management Skills; Resource Allocation

January 2021 (Revised March 2021)
Case

THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)

By: Jill Avery, Ayelet Israeli and Emma von Maur

THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details

Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Preference Prediction; Predictive Analytics; App Development; ＂Marketing Analytics＂; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Fashion Industry; Retail Industry; Apparel and Accessories Industry; Consumer Products Industry; United States

Career Coach

Marc Herson

Marc (INSEAD '01) has extensive global experience as a venture capitalist, media executive, entrepreneur and lawyer, working in the U.S., Europe, and Africa. His most recent experience is at 2go Interactive, a start-up mobile tech company... View Details

Keywords: Emerging Markets; Entertainment / Media; Entrepreneurship; Venture Capital; Financial Services (All); Social Enterprise; Telecommunications

13 Sep 2010
News

Harvard Business School Welcomes Nine Entrepreneurs-in-Residence

September 2011
Background Note

Term Sheet Negotiations: A "Rich-vs.-King" Approach

By: Noam Wasserman, Furqan Nazeeri and Kyle Anderson

To give students and entrepreneurs a framework to guide their term-sheet negotiations with Venture Capitalists. View Details

Keywords: Entrepreneurship; Venture Capital; Framework; Negotiation

April 2010
Article

Performance Persistence in Entrepreneurship and Venture Capital

By: Paul A. Gompers, Josh Lerner, David Scharfstein and Anna Kovner

This paper presents evidence of performance persistence in entrepreneurship. We show that entrepreneurs with a track record of success are much more likely to succeed than first-time entrepreneurs and those who have previously failed. In particular, they exhibit... View Details

Keywords: Performance; Entrepreneurship; Venture Capital; Private Equity; Market Timing; Competency and Skills; Success; Business Startups

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Read Now

October 2003 (Revised March 2008)
Case

Salick Cardiovascular Centers: Business Plan

By: Regina E. Herzlinger, Kaushik Sen, Alex Tkachenko and Carolyn Wolff

A seasoned health services entrepreneur develops a business plan for a cardiovascular-focused factory. Will it work? View Details

Keywords: Factories, Labs, and Plants; Business Plan; Business Startups; Entrepreneurship; Medical Specialties; Health Industry

08 Dec 2014
News

Harvard Business School Announces Sixteen Entrepreneurs-in-Residence

23 Oct 2012
News

Seventeen Entrepreneurs-in-Residence Join Harvard Business School

1997
Book

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail

By: Clayton M. Christensen

His work is cited by the world's best known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller, innovation expert Clayton M. Christensen shows how even the most outstanding companies can do everything right—yet still lose market... View Details

Keywords: Disruptive Innovation; Leadership

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