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  • All HBS Web  (1,754)
    • People  (5)
    • News  (555)
    • Research  (688)
    • Events  (19)
    • Multimedia  (19)
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Show Results For

  • All HBS Web  (1,754)
    • People  (5)
    • News  (555)
    • Research  (688)
    • Events  (19)
    • Multimedia  (19)
  • Faculty Publications  (261)
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  • Web

Enter Elton Mayo – The Human Relations Movement – Baker Library | Bloomberg Center, Historical Collections

Archives Photograph Collection Elton Mayo was born in Adelaide, Australia in 1880. Affable, witty, and a brilliant lecturer, he taught mental and moral philosophy at the University of Queensland, where he conducted psycho-pathological tests on World War I shell-shock... View Details
  • 11 Nov 2014
  • First Look

First Look: November 11

to lead to improvements in dealing with the problem of economic benchmarking. Download working paper: http://ssrn.com/abstract=2517496 The Decoupling Effect of Digital Disruptors By: Teixeira, Thales S., and... View Details
Keywords: Sean Silverthorne
  • 31 Jul 2012
  • First Look

First Look: July 31

peers. Qualitative data offer insights into the social identification processes underlying demographic similarity effects on turnover and promotion in professional service organizations.   Working PapersLearning from My Success and from... View Details
Keywords: Carmen Nobel
  • Web

Marketing Curriculum - Faculty & Research

(also listed under General Management and Entrepreneurial Management) Kash Rangan , Benjamin N. Roth , Natalia Rigol Fall 2025 Q1Q2 3.0 Creating Brand Value Julian de Freitas Spring 2026 Q3 1.5 Digital Marketing & AI Workshop Jacob Cook... View Details
  • 10 Feb 2016
  • HBS Seminar

Hong Luo of Harvard Business School and Julie Mortimer of Boston College, Department of Economics

  • Web

A New Vision – The Human Relations Movement – Baker Library | Bloomberg Center, Historical Collections

Company’s Hawthorne Works in Cicero, Illinois. Ultimately, though, many managers and scholars regarded this comprehensive study, the results of which were published in 1939 in the midst of the Great Depression under the title Management... View Details
  • 30 Jun 2022
  • HBS Case

Peloton Changed the Exercise Game. Can the Company Push Through the Pain?

treadmills, both of which had touchscreens for Peloton-produced digital workout videos featuring glamorous trainers with loyal followings. Growth was brisk: Revenue in 2019 was some $915 million, doubling that of 2018. The pandemic... View Details
Keywords: by Lane Lambert; Media & Broadcasting; Health; Bicycle
  • 17 Jan 2024
  • HBS Case

Psychological Pricing Tactics to Fight the Inflation Blues

pricing is everywhere—because it still works Charm pricing is one of the most familiar pricing techniques out there: setting prices ending in 99, whether it’s a supermarket advertising fruit at $2.99 a pound or a streaming service... View Details
Keywords: by Jay Fitzgerald; Consumer Products; Retail
  • Web

About | Social Enterprise | Harvard Business School

supports and coordinates the activities of both the core SEI and MBA programs. Before joining the team, Bejeana served as Senior Digital Communications Associate at the Barbara Lee Family Foundation and Political Office, where she helped... View Details
  • 01 Sep 2023
  • News

Money Does Grow on (Family) Trees

FamilySearch, is the repository for more than 5 billion pages of freely available digitized genealogical records from some 100 countries—the cornerstone of nearly all American and European family research. Though it was originally... View Details
Keywords: April White; Illustrations by Fabio Consoli; News, Library, Internet, and Other Services; Information
  • March 2021 (Revised August 2022)
  • Case

Seeding and Selling Asana

By: Jeffrey F. Rayport, Susie Ma and Amram Migdal
In December 2019, Oliver Jay, Asana’s Chief Revenue Officer (CRO), was reconsidering his go-to-market (GTM) strategy. Asana was cloud-based work management software that enabled users to break up projects into discrete tasks that could be assigned, scheduled, and... View Details
Keywords: SaaS; Customer Journey; Business Model; Business Organization; Change Management; Growth and Development Strategy; Growth Management; Marketing Channels; Marketing Strategy; Product Marketing; Organizational Change and Adaptation; Organizational Design; Organizational Structure; Digital Platforms; Internet and the Web; Technology Industry; United States
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Rayport, Jeffrey F., Susie Ma, and Amram Migdal. "Seeding and Selling Asana." Harvard Business School Case 821-054, March 2021. (Revised August 2022.)
  • 08 Aug 2022
  • HBS Case

Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS

Push Through the Pain? Related reading from the Working Knowledge Archives Tracks of My Tears: Reconstructing Digital Music Feedback or ideas to share? Email the Working... View Details
Keywords: by Shalene Gupta; Media & Broadcasting; Music
  • 09 Feb 2024
  • HBS Case

Slim Chance: Drugs Will Reshape the Weight Loss Industry, But Habit Change Might Be Elusive

employees to miss more days of work. Herzlinger, the Nancy R. McPherson Professor of Business Administration at HBS, recently spoke to HBS Working Knowledge about the challenges of treating morbid obesity, how diet-and-exercise plans... View Details
Keywords: by Lane Lambert; Health; Pharmaceutical
  • 03 Jun 2008
  • First Look

First Look: June 3, 2008

  Working PapersAccountability and Inequality in Single-Party Regimes: A Comparative Analysis of Vietnam and China Authors:Regina Abrami, Edmund Malesky, and Yu Zheng Abstract Over the past two decades, no two economies have averaged more... View Details
Keywords: Martha Lagace
  • Web

Business & Environment - Faculty & Research

consequential decision of his tenure: should he continue at the helm, promote a trusted insider, or become the first in the company’s history to recommend to the board appoint a non-family CEO? Keywords: AI ; Artificial Intelligence ; View Details
  • Web

California - Global

Case Adobe: GenAI Opportunity or Threat? By: Sunil Gupta , Rajiv Lal and Allison Ciechanover In December 2022, Adobe CEO Shantanu Narayen faced a pivotal strategic decision due to the rapid rise of generative AI image models from OpenAI, Midjourney, and StabilityAI.... View Details
  • Web

Japan - Global

current research in areas ranging from the life sciences and time management to digital innovation and generative AI. More than 100 company executives and HBS alumni attended the event, and the faculty enjoyed engaging with them at the... View Details
  • 14 May 2018
  • Research & Ideas

Amazon vs. Whole Foods: When Cultures Collide

he says. “That might work in a digital platform, where you have tons of data on customer history you can use to drive a recommendation engine, but in a store environment, there is a lot of learning that... View Details
Keywords: by Michael Blanding; Food & Beverage
  • Research Summary

Overview

By: Kris Johnson Ferreira
Professor Ferreira's research primarily focuses on how retailers can use algorithms to make better revenue management decisions, including pricing, product display, and assortment planning. In the retail industry, anticipating consumer demand is arguably one of the... View Details
Keywords: E-commerce; Analytics; Revenue Management; Pricing; Assortment Planning; Field Experiments; Operations; Supply Chain; Supply Chain Management; Retail Industry
  • October 2001
  • Case

Meg Whitman and eBay Germany

By: Linda A. Hill and Maria Farkas
After acquiring the German online auction company Alando.de, eBay CEO Meg Whitman and her team must integrate Alando's Web site with the company's existing platform. The acquisition is the first step of eBay's journey to become a global trading platform. In addition to... View Details
Keywords: Acquisition; Integration; Digital Platforms; Internet and the Web; Globalized Markets and Industries; Germany
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Hill, Linda A., and Maria Farkas. "Meg Whitman and eBay Germany." Harvard Business School Case 402-006, October 2001.
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