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Show Results For
- All HBS Web
(1,767)
- People (6)
- News (617)
- Research (880)
- Events (5)
- Multimedia (7)
- Faculty Publications (131)
- 27 Oct 2002
- Research & Ideas
Want a Happy Customer? Coordinate Sales and Marketing
individuals in the business, their individual motivation, and their ability to work together harmoniously. Nowhere is the need to work together more important than in the twin customer-facing functions of marketing and sales. Sales and marketing look similar at a... View Details
Keywords: by Benson Shapiro
- 11 Aug 2003
- Research & Ideas
Why Budgeting Kills Your Company
all business units to explore the budget implications of several strategic alternatives. The following discussion will help stimulate your thinking about how your own company's budgeting process can be transformed from an exasperating... View Details
Keywords: by Loren Gary
- 01 Mar 2024
- News
Come Sail Away
decaying fabric or high-priced designer numbers. Sard addressed that gap by cofounding the brand Tombolo with childhood best friend Chris Galasso, creating unisex “escapewear” described by Forbes as “something your dad’s coolest cousin... View Details
- 22 Dec 2020
- Blog Post
The Forward Fellowship Convinced Me That I Belong at HBS
up, I did not have any idea what an MBA was or why anyone would need one. Enjoying Kentucky’s Lake Cumberland from the pontoon It was years after leaving my beloved hometown that I would hear that all-empowering phrase: “The answer is YES!” In my final year at... View Details
- 28 Apr 2015
- Blog Post
3 Reasons Engineers Thrive at Business School
engineer (Guy Kamguia MBA 2015), a biomedical engineer (Miranda Shaw MBA 2015), and a design engineer (Carol Rego MBA 2016) to get their thoughts on engineers pursuing an MBA. So, why do engineers thrive at business school? They’re number... View Details
- 15 Mar 2017
- Lessons from the Classroom
More Than 900 Examples of How Climate Change Affects Business
This word cloud is composed of blog posts by more than 900 students describing how individual organizations are likely to be affected by climate change. Image by Patrick Clapp Last fall, first-year MBA students at Harvard Business School received a new assignment in... View Details
- 26 Jun 2013
- News
How a Trivial Pursuit Became a Significant Case
of designing and launching the TV Game was $50,000; revenues were $7.3 million. All this and more is detailed in a 1985 HBS case study, "R&R"—the name of Reiss's company—which was supervised by Professor Howard Stevenson (and prepared by... View Details
- 26 Jul 2022
- Research & Ideas
Burgers with Bugs? What Happens When Restaurants Ignore Online Reviews
employees to discuss the quality of a job at a specific company. I think regulators focusing on labor conditions could tap into that trove of data to understand what works, so maybe we can design regulations... View Details
- Web
Business Insights Blog | HBS Online
Digital Innovation and Strategy Design Thinking and Innovation Digital Marketing Strategy Disruptive Strategy Dynamic Teaming Economics for Managers Entrepreneurial Marketing Entrepreneurship Essentials... View Details
- 20 Dec 2011
- First Look
First Look: December 20
thinkers formed an impression unbiased by the stereotype, suggesting a bottom-up strategy, whereas conscious thinkers relied on the stereotype, suggesting a top-down strategy. That is, when thinking consciously, participants relied more... View Details
Keywords: Carmen Nobel
- 13 Nov 2013
- Research & Ideas
Should Men’s Products Fear a Woman’s Touch?
really goes away. Since the dawn of advertising, retailers have made a point of marketing separate lines of branded products for men and women in many categories, even in cases where their functions are essentially the same. It's a concept called gendered branding:... View Details
- 01 Jun 2024
- News
Competing in the Age of AI
Above: Karim Lakhani discussed GenAI with alumni during his presentation at When Professor Karim Lakhani leads discussions about generative artificial intelligence (GenAI), he often begins by asking audience members to stand if they’ve used an AI tool like ChatGPT or... View Details
Keywords: April White
- 06 Aug 2019
- Blog Post
Entrepreneurship and Global Capitalism - Discovering the Business of Storytelling
pitfalls in the future? Many of our cases were about Western figures — such as Isaac Singer of Singer sewing machine or famed designer Coco Chanel. They were great, rapturous stories. But as GDP increasingly moves East (where it was... View Details
- 01 Jun 2023
- News
An Engine of Innovation
are on their journey. Nurturing Breakthrough Ideas READ MORE STORIES Nurturing Breakthrough Ideas READ MORE STORIES Explore is for those who don’t have an idea for a venture yet who might want to delve into design View Details
Keywords: Jennifer Gillespie
- 01 Mar 2023
- News
Toward a Life Well Lived
students plan more intentionally for the path ahead, navigate the bumps that arise, and stay true to their values, Perlow created a second-year course, Crafting Your Life: The Tactics and Practices of the First 10 Years Post-MBA. “What I want us to View Details
- 05 Feb 2019
- News
The First Five Years: Karan Shah (MBA 2016)
the fact that it is sustainable and eco-friendly, immediately struck a chord with her, and the idea to create a luxury brand was born! After two years of research and hard work, we officially launched MAYU in November 2018. “Fashion and View Details
- 03 May 2024
- Blog Post
From Harvard to Miss New Jersey: A Journey of Perseverance and Self-Belief
The Summer Venture in Management Program (SVMP) is an educational program designed to increase opportunity in business education for high-potential college students making an impact in their school or community. We sat down with Erica... View Details
- Web
Invention of the Polarizer - Edwin H. Land & Polaroid | Harvard Business School
collection of scientific volumes, and in the basements of a series of rented apartments, he devoted himself to the development of a synthetic light-polarizing material. "You want to be undisturbed. You want to be free to think not for an... View Details
- 02 Apr 2007
- Lessons from the Classroom
Making the Move to General Manager
to go in the future." Launched in autumn 2006, GMP is a new executive education comprehensive leadership program designed to address the needs and concerns of precisely these managers. GMP's innovative teaching philosophy and... View Details
Keywords: by Martha Lagace
- Web
Frequently Asked Questions | HBS Online
Strategy Design Thinking and Innovation Disruptive Strategy Negotiation Mastery Organizational Leadership Sustainable Business Strategy Sustainable Investing All our courses can be offered as a private... View Details